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A science award that makes you laugh, then think

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    George and Charlotte Blonsky, who were
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    a married couple living in
    the Brox in New York City,
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    invented something.
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    They got a patent in 1965,
    for what the call,
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    "a device to assist women in giving birth."
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    This device consists of a large, round table
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    and some machinery.
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    When the women is ready to deliver her child,
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    she lies on her back,
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    she is strapped down to the table,
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    and the table is rotated at high speed.
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    The child comes flying out
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    through centrifugal force.
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    If you look at their patent carefully,
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    especially if you have any engineering
    background or talent,
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    You may decide that you see
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    one or two points where the design
    is not perfectly adequate.
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    Doctor Ivan Schwab in California
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    is one of the people,
    one of the main people
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    who helped answer the question,
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    "Why don't woodpeckers get headaches?"
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    And it turns out the answer to that
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    is because their brains
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    are packaged inside their skulls
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    in a way different from the way
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    our brains, we being human beings,
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    true, have our brains packaged.
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    They, the woodpeckers, typically
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    will peck, they will bang their head
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    on a piece of wood thousands
    of times everyday.
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    Everyday.
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    And as far as anyone knows,
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    that doesn't bother them in the slightest.
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    How does this happen?
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    Their brain does not slosh around like ours does.
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    Their brain is packed in very tightly,
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    at least for blows coming
    right from the front.
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    Not too many people paid attention
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    to this research until
    the last few years
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    when, in this country especially,
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    people are becoming curious about
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    what happens to the brains
    of football players
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    who bang their heads repeatedly?
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    And the woodpecker maybe relates to that.
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    There was a paper published
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    in the medical journal The Lancet
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    in England a few years ago called
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    " A man who proceed his finger
    and smelled putrid for 5 years."
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    Dr. Caroline Mills and her team
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    received this patient and
    didn't really know what
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    to do about it.
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    The man had cut his finger,
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    he worked processing chickens,
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    and then he started to
    smell really, really bad
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    So bad that when he
    got in a room
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    with the doctors and the nurses,
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    they couldn't stand being
    in the room with him.
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    It was intolerable.
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    They tried every drug,
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    every other treatment
    they could think of.
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    After a year, he still
    smelled putrid.
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    After two years, still smelled putrid.
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    Three years, four years
    still smelled putrid.
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    After five years, it went away on its own.
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    It's a mystery.
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    In New Zealand, Dr. Leann Parkin
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    and her team tested an old
    tradition in her city.
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    They live in a city that has huge hills.
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    San Francisco-grade hills.
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    And in the winter there,
    it gets very cold
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    and very icy.
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    There are lots of injuries.
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    The tradition that they tested,
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    they tested by asking people
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    who were on their way to
    work in the morning,
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    to stop and try something out.
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    Try one of two conditions.
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    The tradition is that in the winter,
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    in that city, you wear your socks
    on the outside of your boots.
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    And what they discovered by experiment,
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    and it was quite graphic when they saw it,
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    was that it's true.
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    That if you wear socks on the outside
    rather than the inside,
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    you're much more likely
    to survive and not slip and fall.
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    Now, I hope you will agree
    with me that these things
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    I've just described to you,
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    each of them, deserves some kind of prize.
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    And that's what they got,
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    each of them got an Ig Nobel Prize.
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    In 1991, I, together with bunch of other people,
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    started the Ig Nobel Prize ceremony.
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    Every year we give out 10 prizes.
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    The prizes are based on just one criteria.
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    One criteria, it's very simple. It's that
    you've done something that
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    makes people laugh and then think.
    What you've done makes people
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    laugh and then think.
    Whatever it is,
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    there's something about it
    that when people encounter it at first,
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    their only possible reaction is to laugh.
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    And then a week later,
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    it's still rattling around in their heads
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    and all they want to do
    is tell their friends about it.
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    That's the quality we look for.
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    Every year, we get in the neighborhood
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    of 9,000 new nominations
    for the Ig Nobel Prize.
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    Of those, consistently between 10 percent
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    and 20 percent of those nominations
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    are people who nominate themselves.
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    Those self-nominees almost never win.
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    It's very difficult, numerically,
    to win a prize if you want to.
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    Even if you don't want to,
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    it's very difficult numerically.
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    You should know that when
    we choose somebody
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    to win an Ig Nobel Prize,
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    We get in touch with that person,
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    very quietly, we offer them
    the chance to decline
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    this great honor if they want to.
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    Happily for us, almost everyone
    who's accepted a prize
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    decides to accept.
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    What do you get if you
    win an Ig Nobel Prize?
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    Well, you get several things.
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    You get an Ig Nobel Prize.
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    The design is different every year.
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    These are always handmade
    from extremely cheap materials.
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    You're looking at a picture
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    of a prize we gave last year, 2013.
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    Most prizes in the world also give
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    their winners some cash, some money.
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    We don't have any money,
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    so we can't give them...
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    in fact, the winners have to
    pay their own way
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    to come to the Ig Nobel ceremony.
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    Which most of them do.
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    Last year, though, we did manage
    to scrap up some money.
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    Last year, each of the 10
    Ig Nobel Prize winners
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    received, from us, 10 trillion dollars.
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    A 10 trillion dollar bill from Zimbabwe.
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    You may remember that Zimbabwe
    had a little adventure
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    for a few years there of inflation.
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    They ended up printing bills
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    that were in denominations as
    large as 100 trillion dollars.
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    The man responsible, who runs
    the national bank there, by the way,
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    won an Ig Nobel Prize in mathematics.
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    The other thing you win is an invitation
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    to come to the ceremony,
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    which happens at Harvard University.
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    And when you get there,
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    you come to Harvard's biggest
    meeting place and classroom.
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    It fits 1,100 people,
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    it's jammed to the gills,
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    and up on the stage,
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    waiting to shake your hand,
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    waiting to hand you your Ig Nobel Prize,
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    are a bunch of Nobel Prize winners.
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    That's the heart of the ceremony.
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    The winners are kept secret until that moment,
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    even the Nobel laureates who
    will shake their hand
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    don't know who they are
    until they're announced.
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    I am going to tell you about
    just a very few
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    of the other medical related
    prizes we've given.
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    Keep in mind, we've given 230 prizes.
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    They're lots of these people
    who walk among you.
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    Maybe you have one.
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    A paper was published about 30 years ago
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    called "Injuries due to Falling Coconuts."
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    It was written by doctor Peter Barss,
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    who is Canadian.
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    Dr. Barrs came to the ceremony
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    and explained that as a young doctor,
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    he wanted to see the world.
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    So he went to Papua New Guinea.
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    When he got there, he went to work
    in a hospital, and he was curious,
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    what kinds of things happen to people
    that bring them to the hospital?
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    He looked through the records,
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    and he discovered that surprisingly
    large number of people
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    in that hospital were there
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    because of injuries due to falling coconuts.
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    One typical thing that happens is
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    people will come from the highlands
    where there are not many coconut trees,
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    to visit their relatives on the coast
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    where there are lots.
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    And they'll think that a coconut tree
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    is a fine place to stand and maybe lie down.
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    A coconut tree that is 90-feet-tall,
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    and has coconuts that weigh two pounds
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    that can drop off at any time.
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    A team of doctors in Europe
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    published a series of papers
    about colonoscopies.
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    You're all families with colonoscopies,
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    one way or another.
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    Or in some cases,
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    one way and another.
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    They, in these papers,
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    explain to their fellow doctors
    who perform colonoscopies,
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    how to minimize the chance
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    that when you perform a colonoscopy,
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    your patient will explode.
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    Dr. Emmanuel Bensoussan
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    one of the authors,
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    flew in from Paris to the ceremony,
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    where he explained the history of this,
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    that in the 1950s,
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    when colonoscopies were becoming
    a common technique for the first time,
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    people were figuring out how to do it well.
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    And there were some difficulties at first.
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    The basic problem, I'm sure you're familiar with,
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    is you're looking inside a
    long, narrow, dark place.
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    So, you want to have a larger space.
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    You add some gas to inflate it
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    so you have room to look around.
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    Now that's added to the
    gas, the methane gas,
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    that's already inside.
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    The gas that they used at first
    in many cases was oxygen.
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    So they added oxygen to methane gas
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    and then they wanted to be able to see,
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    they needed light,
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    so they'd put in a light source,
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    which in the 1950s was very hot.
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    So you had methane gas, which is flammable,
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    oxygen and heat.
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    They stopped using oxygen pretty quickly.
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    Now, it's rare that patients will explode,
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    but it does still happen.
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    The final thing that I want to
    tell you about it is a prize
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    we gave to Dr. Elena Bodnar.
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    Dr. Elena Bodnar invented a braissiere
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    that in an emergency,
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    can be quickly separated
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    into a pair of protective face masks.
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    One to save your life,
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    one to save the life
    of some lucky bystander.
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    "Why would someone do this?", you might wonder.
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    Dr. Bodnar came to the ceremony
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    and she explained that she
    grew up in Ukraine,
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    she was one of the doctors who treated victims
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    of the Chernobyl power plant meltdown.
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    And they later discovered that
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    a lot of the worst medical problems
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    came from the particles people breathed in.
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    So she was always thinking after that
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    about could there be some simple mask
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    that was available everywhere
    when the unexpected happens?
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    Years later, she moved to America,
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    she had a baby,
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    One day she looked, and on the floor,
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    her infant son had picked up her bra,
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    and had her bra on his face
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    and that's where the idea came from.
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    She came to the Ig Nobel ceremony
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    with the first prototype of the bra
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    and she demonstrated:
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    (Laughter and Applause)
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    I myself own an emergency bra.
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    It's my favorite bra,
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    but I would be happy to
    share it with any of you,
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    should the need arise.
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    Thank you.
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    (Applause)
Title:
A science award that makes you laugh, then think
Speaker:
Marc Abrahams
Description:

more » « less
Video Language:
English
Team:
closed TED
Project:
TEDTalks
Duration:
13:12

English subtitles

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