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Digital Goods in Russia

  • 0:01 - 0:06
    Digital Goods includes games, literature and newspaper content
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    that can be bought and used online.
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    The world digital goods market in 2013 was worth $57 billion, 30% more than in 2012.
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    Payments for digital goods made using PayPal were worth $9 billion,
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    the number of transactions made using mobile devices almost doubled, totalling $27 billion.
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    The total value of digital content in Russia in 2012 was $1.4 billion.
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    Of this, games make up 97% of the market, video is worth around 2% and digital music and books represent to other 1%
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    In 2013 18.5 million smartphones were sold in Russia, worth a total of 176 billion rubles ($5 billion).
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    In terms of units, the market grew by 51% on 2012, in terms of value, by 35%.
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    J'son & Partners Consulting predicts that by 2016 the Russian digital goods market will be worth $2.5 billion.
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    Welcome to Digital Goods 2014
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    Moscow - 4th March 2014. Digital October. Organisers - RAEC, PayPal. General Partner - VTB24, Technology Partner - Digital October.
Title:
Digital Goods in Russia
Description:

This short video provides a nice overview of the digital goods market in Russia.

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Video Language:
Russian
Duration:
01:39

English subtitles

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