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We're talking with Robin Good
about curation
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Robin, I love your series of articles
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I highly recommend them
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I just wanted to get directly from you
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a few thoughts about curation online
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starting with
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what do you think the importance
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in the place of curation is,
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for anybody who's online?
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I think, we could see this way
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We reach somehow the limit of
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understanding and making sense
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of information just by going out
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to Google, typing out a query
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and getting a listing of things
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that could be relevant to us.
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I think, this is like being hungry
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and going to McDonalds,
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like having fast food information
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but I want something more
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like when I go to a restaurant
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I can choose the type of restaurant,
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the type of food, the quality, the level,
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the type of customer service
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and so on, so
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I am looking for a new level of
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accessing information whereby
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I'm not just trying to list and rank
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information but then trying to
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make sense of information.
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This is what people want more and more
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because one article by itself or a link,
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or a resource, or a video, sometimes
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it's just a little opening hole
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into understanding that topic
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while if there was some kind of
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intermediate layer, whether done by
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an algorithm or by people contributing
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and working with an algorithm to
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collect things that make sense on
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a certain topic.
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I think we would be in a position
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to inform and learn much faster
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and much better than we can do now.
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What qualities do you think
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a curator ought to have?
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Well, it's got to be somewhat of a very
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curious person and a passionate person
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in area where you want to curate.
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I don't think you can just go about
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curating a topic because you wake up
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and that's something you want to do.
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Well, you certainly can and gain confidence
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within time, but it would be best that
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you go and curate something that you're
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already very passionate about,
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that you've been exposed to so that
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you have some sincerity, some antennas
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that allow you to understand what is good,
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what is better, because then it becomes
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a point of who are you doing this for.
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Are you just an artist painting something
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for yourself or you're creating something
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for a specific audience that's trying to
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intercept a specific need and resolve it
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with that channel of information.
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I would think that knowing the audience
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and being an expert on the topic help
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someone curate whatever type of
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information; I see them as a disposal
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that I think are the key elements, then,
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you got to be very transparent and
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give full credit to whomever you're
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gathering in and expose, actually,
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the best qualities of these sources
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and people, and add something of your own
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that is the ultimate quality of the curator,
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like DJ, I mean, what's the difference
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between putting a mix tape and a live DJ?
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I think those same qualities apply
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somewhat to a content curator,
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that is the ability to listen closely to
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what type of audience at the moment
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he's serving and then providing
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that context of the type of information
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he or she is collecting make sense to them
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so you may have to change titles,
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you may have to change descriptions,
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images, order, how you juxtapose things
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but you have to customize the flow
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for the purpose theme and public
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you're doing that for.
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So 'who you are' should come through,
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to some degree, your sensibility and
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your point of view, not be completely
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suppressed when you're curating.
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There may be different instances
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and situations and business why is
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pure research and information activities.
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It may vary, I wouldn't be so sure
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that all the time you would have to
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bring out your personality but there is
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no way that you cannot somehow stand
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in some positions so it would be a
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generic position, it may be a more
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defined position for those who take
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political stances or research things where
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there are opposing views but in
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getting there, you may be a great curator
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by just standing out for your position
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or maybe even a better curator by curating
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all the positions that are out there
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and allowing people to discover which one
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fits best for them, I mean,
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both of them are valid to me.
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Alright, what is your advice to people
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about how to go about this?
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I know you have a very detailed workflow,
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someone wants to go ahead and start
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curating and they've got a passion for
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a subject and some knowledge about it,
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how would they go about it?
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The first thing you want to do is to
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collect your sources, the places where
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you're going to gather information.
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You want to start some basics so
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these may be some blogs,
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some video channels,
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some twitter personalities,
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fun pages, anything especially that is
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capable of producing