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♪ (outro music) ♪
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(male narrator) Larger organizations
often have intensive,
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multi-faceted social media strategies
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that involve numerous employees creating
posts for branded social accounts.
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However, each additional employee
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with access to publishing
on the company’s behalf
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adds a degree of risk.
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For example, that something
will be inadvertently posted
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that’s poorly composed, off-brand,
or embarrassing to the company.
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To help companies ensure
that all outgoing social posts
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are well crafted and on brand,
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Enterprise Admins
within Hootsuite Organizations
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can require approval on team member posts
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before they get published
to social channels.
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First, the admin will need
to choose which team members
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will have restricted posting permissions,
and on which networks.
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Then the admins need to set
that Team Member’s permissions
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to Limited at the Social Network Level.
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For example, if a team member
requires approval
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for the Facebook company page,
the Twitter account,
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and the LinkedIn account
permission settings
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will need to be set to Limited 3 times -
once for each profile.
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Setting Limited Permissions on a network
for a Team Member means
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that any social post that Team member
sends or schedules to that network
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will have to be approved by someone
with publishing rights
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before that message will publish.
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Once permissions are set,
anyone with publishing rights
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has the authority to approve,
edit, and delete messages.
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This includes admins,
but also Team Members
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whose permission levels
are set to Default or Editor.
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When a message is awaiting approval,
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everyone with publishing rights
will receive an email,
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provided they have subscribed
to notifications
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under the Preferences tab.
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To approve a message,
select Publisher from the launch menu
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and click Require Approval.
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Hover your mouse over the message,
and then click Approve to send as is.
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If the message isn’t exactly
how you want it,
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you can edit it or reject it.
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Alternatively, you can click delete
to get rid of the message entirely.
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If a message is scheduled
and isn’t approved in time,
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it will move
into the Expired Approvals queue.
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Expired Approvals
are considered Rejected,
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and as such are taken away
from the Admin
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and given back to the user
who composed them.
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This user will need
to reschedule their message
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if they so desire, which begins
the approvals process anew.
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Eventually, you may feel confident
that a team member
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no longer needs to have
all their messages approved.
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In this case, you can set
their social network permissions
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to something other than Limited,
which means they can publish
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directly to the social networks
to which they have access.
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(woman narrator) Want to up
your social media credentials?
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Become a Hootsuite Certified Professional.
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Find out how.
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Hootsuite is the most widely used
platform for managing social media.
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Loved by over 10 million people
around the globe
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and trusted by more than 80%
of the world’s Fortune 1000 companies.
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Find the Hootsuite plan that’s right
for your business.