♪ (outro music) ♪

(male narrator) Larger organizations 
often have intensive,

multi-faceted social media strategies

that involve numerous employees creating 
posts for branded social accounts.

However, each additional employee

with access to publishing 
on the company’s behalf

adds a degree of risk.

For example, that something 
will be inadvertently posted

that’s poorly composed, off-brand, 
or embarrassing to the company.

To help companies ensure 
that all outgoing social posts

are well crafted and on brand,

Enterprise Admins 
within Hootsuite Organizations

can require approval on team member posts

before they get published 
to social channels.

First, the admin will need 
to choose which team members

will have restricted posting permissions,
and on which networks.

Then the admins need to set 
that Team Member’s permissions

to Limited at the Social Network Level.

For example, if a team member 
requires approval

for the Facebook company page, 
the Twitter account,

and the LinkedIn account 
permission settings

will need to be set to Limited 3 times - 
once for each profile.

Setting Limited Permissions on a network 
for a Team Member means

that any social post that Team member 
sends or schedules to that network

will have to be approved by someone 
with publishing rights

before that message will publish.

Once permissions are set, 
anyone with publishing rights

has the authority to approve, 
edit, and delete messages.

This includes admins, 
but also Team Members

whose permission levels 
are set to Default or Editor.

When a message is awaiting approval,

everyone with publishing rights 
will receive an email,

provided they have subscribed 
to notifications

under the Preferences tab.

To approve a message, 
select <i>Publisher</i> from the launch menu

and click <i>Require Approval.</i>

Hover your mouse over the message, 
and then click <i>Approve</i> to send as is.

If the message isn’t exactly 
how you want it,

you can edit it or reject it.

Alternatively, you can click <i>delete</i>
to get rid of the message entirely.

If a message is scheduled 
and isn’t approved in time,

it will move
into the <i>Expired Approvals</i> queue.

Expired Approvals 
are considered Rejected,

and as such are taken away 
from the Admin

and given back to the user 
who composed them.

This user will need 
to reschedule their message

if they so desire, which begins 
the approvals process anew.

Eventually, you may feel confident 
that a team member

no longer needs to have 
all their messages approved.

In this case, you can set
their social network permissions

to something other than Limited,
which means they can publish

directly to the social networks 
to which they have access.

(woman narrator) Want to up 
your social media credentials?

Become a Hootsuite Certified Professional.

Find out how.

Hootsuite is the most widely used 
platform for managing social media.

Loved by over 10 million people 
around the globe

and trusted by more than 80% 
of the world’s Fortune 1000 companies.

Find the Hootsuite plan that’s right 
for your business.