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Our company has a new strategic initiative

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to increase market penetration,

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maximize brand loyalty,

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and enhance intangible assets.

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In pursuit of these objectives, [br]we've started a new project

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for which we require seven red lines.

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I understand your company[br]can help us in this matter.

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Of course. Walter here [br]will be the project manager.

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- Walter, we can do this, can't we?[br]- Yes, of course.

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Anderson here is our expert [br]in all matters related to the drawing of red lines.

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<i>We've brought him along today[br] to share his professional opinion.</i>

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(Woman) <i>Nice to meet you. </i> Well, you all know me.

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-This is Justine, [br]our company's design specialist.[br]

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Hello.

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We need you to draw seven red lines [br]all of them strictly perpendicular.

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Some with green ink [br]and some with transparent.

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Can you do that?

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-(pausing) No, I'm afraid we...[br]-Let's not rush into any hasty answers, Anderson.

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The task has been set [br]and needs to be carried out.

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At the end of the day, you are an expert.

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The term "red line" implies [br]the color of the line to be red.

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<i>To draw a red line with green ink is,</i>

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<i>well, if it's not exactly impossible, [br]it's pretty close to being impossible.</i>

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What does that even mean? "Impossible"

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(Women laughing)

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(Anderson) <i>I mean it is possible there are some</i>

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<i>people, say, suffering from colorblindness [br]for whom the color of the line</i>

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doesn't really make a difference.

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But I'm quite sure that the target audience

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of your project doesn't consist solely of such people.

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So, in principle, this is possible.

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I'll simplify. Lines as such can be drawn[br]with absolutely any ink.

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But if you want to get a red line, [br]you need to use red ink.

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-What if we draw them with blue ink? [br]-(Walter) Hmm. Hmm.

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(Anderson)<i> It still won't work. [br]If you use blue ink, </i>

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<i> you'll get blue lines.</i>

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And what exactly did you mean [br]when you talked about the transparent ink?

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(Woman) <i>How would I explain?</i>[br]I'm sure you know what

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transparent means.

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-Yes, I do.[br]-Woman: <i>And what a red line means. </i>

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<i>I hope I don't need to explain to you</i>

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(laughing)[br]

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Of course not.

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Well. You need to draw a red line[br]with transparent ink.

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Could you describe what [br]you imagine the end result would look like?

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Oh come on, Anderson, [br]what have we got here? Kindergarten?

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(all talking at once)

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(Man) Let's not waste our time[br]with these unproductive quarrels.

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The task has been set, [br]the task is plain and clear.

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Now, if you have any [br]specific questions, then go ahead.

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You're the expert here.

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Alright, let's leave aside the color[br]for the moment.

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You had something there [br]also relating to perpendicularity.

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(Woman)<i> Seven lines. [br]All strictly perpendicular.</i>

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To what?

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(Woman) Uh... To everything... [br]amongst themselves.

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I assume you know [br]what perpendicular lines are like?

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Of course he does. He's an expert.

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Two lines can be perpendicular. [br]All seven can't be

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simultaneously perpendicular to each other.

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I'll, I'll show you!

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This is a line. Right?

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Yes.

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And another. [br]Is it perpendicular to the first line?

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-(Woman) Well...[br]-Anderson: Yes! It is perpendicular.

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-Woman: Exactly.[br]-Anderson: Wait, wait I'm not done.

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And a third one. [br]Is it perpendicular to the first line?

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Yes it is. But it doesn't cross the second line.

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<i>They're both parallel. Not perpendicular.</i>

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- Ah. Suppose so. [br]- There it is. Two lines can be perpendicular...

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Woman: <i>Can I have the pen?</i>

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(drawing noises)

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How bout this?

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This is a triangle. [br]It's definitely not perpendicular lines.

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<i>And there are three, not seven.</i>

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-(Man) <i>Why are they blue?</i>[br]-(Walter) Indeed, I wanted to ask that myself.

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I have a blue pen with me.[br]<i>This was just a demonstration.</i>

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That's the problem, your lines are blue. [br]Draw them with red ink.

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It won't solve the problem.

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Well, how do you know before you've tried?

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Let's draw them with red ink and then let's see, hmm?

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I don't have a red pen with me. [br]But I'm completely certain

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that with red ink [br]the result will still be the same.

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Didn't you tell us earlier that you could only[br]draw red lines with red ink?

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In fact, yes, I've written that down here.

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<i>And now you want to draw them with blue ink.[br]And you want us to call these red lines?</i>

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I think I understand. [br]You're not talking about the color now, right?

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You're talking about that, um, [br]what do you call it, uh, perpen- perpendic-

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(Anderson) Perpendicularity! Yes!

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That's it. Now you've confused everyone.

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So what exactly is stopping us from doing this?

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Geometry.

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Just ignore it.

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We have a task. Seven red lines.

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It's not twenty. It's just seven.

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Anderson, I understand you're a specialist of a narrow field.

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You don't see the overall picture.

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But surely it's not a difficult task[br]to draw some seven lines.

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Exactly. Suggest a solution. [br]Any fool can criticize.

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No offense. But you're an expert. [br]You should know better.

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Okay. Let me draw you[br]two perfectly perpendicular red lines.

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And I will draw the rest[br]with transparent ink.

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They'll be invisible, but I'll draw them.

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Would this suit us?

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Yes, this will suit us.

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Yes, but at least a couple with green ink. [br]Oh, and I have another question if I may.

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Can you draw one of the lines[br]in the form of a kitten?

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-Uh, what?[br]-(Justine) In the form of a kitten?

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Market research tells us[br]our users like cute animals.

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- It will be really great if we could...[br]- No...

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why?

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Look, I can of course draw you a cat.[br]I'm no artist but I can give it a try.

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But it won't be a line anymore,[br]it will be a cat.

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A line and a cat,[br]these are two different things.

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(Woman) A kitten. Not a cat. [br]But a kitten. They're little. Cute. Cuddly.

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- Cats on the other hand are...[br]- (Anderson) It won't make a difference.

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Anderson, at least hear her out. [br]She hasn't even finished speaking

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and you're already saying no.

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I got the idea. But it's impossible to draw a line [br]in the form of a cat - kitten.

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What about a bird?

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So where do we stop? What are we doing?

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Seven red lines, two with red ink, [br]two with green ink

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and the rest with transparent. [br]Did I understand correctly?

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- (Woman) Yes.[br]- (Man) Excellent. In which case that's everything, right?

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Oh, I almost forgot. [br]We also have a red balloon.

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Do you know if you could inflate it?

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What do I have to do with balloons?

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It's red.

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Anderson, can you or can you not do this?[br]It's a simple question.

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As such, I can, of course, but -

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Excellent. Organize a business trip. [br]We'll cover the expenses,

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go over to their location, [br]inflate the balloon.

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Well, this was very productive.[br]Thank you all.

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(indistinct talking)[br](door closes)

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(door opens)[br]- Can I ask you one more question, please?

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When you inflate the balloon, [br]could you do it in the form of a kitten?

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Of course I can. I can do anything.

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I can do absolutely anything. I'm an expert.