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How to TEDx Brand

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TED is a nonprofit devoted[br]to ideas worth spreading.

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It started out in 1984 as a conference[br]bringing together people from three worlds:

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Technology,

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Entertainment,

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Design.

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This is TED logo.

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Created in the spirit of TED's Mission,[br]“Ideas Worth Spreading”,

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the TEDx program[br]is designed to give communities,

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organizations

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and individuals

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the opportunity to stimulate dialogue[br]through TED–like experiences at the local level.

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This is TEDx logo.

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You can't use TED or TEDx logo[br]in your event.

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You must use your own event's official,[br]unique TEDx brand identity.

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Your event logotype[br]should look like this one.

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“Placename” should be replaced[br]with your licensee event name.

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The TEDx logo is unique artwork[br]that has been created to brand

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and market all TEDx events.

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Make sure to use[br]the correct typeface and colours.

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You can use this logo creator[br]to be sure to get it right.

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This rule applies to all TEDx events type,

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adding the correspondent word[br]to “Placename”.

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For example: TEDxYouth@Placename,

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TEDxPlacenameSalon,

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TEDxPlacenameCinema,

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TEDxPlacenameWomen,

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TEDxPlacenameED.

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Do not set the place name in all caps,[br]or change its size.

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Do not change the colour of TEDx,[br]the place name,

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or the “x” in the tagline.

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Do not invent or create your own brand!

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Do not place your TEDx event's logo[br]on other colours,

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or on photographic, patterned

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or illustrative backgrounds.

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When you use your TEDx event's logo,[br]it must be accompanied by the tagline

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“x=independently organized TED event”.

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Your event's TEDx logo must appear[br]on your website.

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On social networks like Twitter, Facebook,[br]YouTube, Google+, Flickr...

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Of course, on your stage design.

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In your booklet program.

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Do all sorts of things for your event[br]with your logo, like: T-shirts, bags, banners,

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cards, food, flyers, tags,[br]bottles, stages, games,

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pins, books, pens, decorations[br]and everything you can imagine!

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Have fun.

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For more How to TEDx videos,[br]please visit www.ted.com/tedx

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This video is produced by[br]diseniamar™graphic and media studio.

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Please visit www.diseniamar.com.ar