0:00:00.355,0:00:02.309 0:00:03.929,0:00:05.119 0:00:05.379,0:00:14.340 0:00:14.340,0:00:23.092 0:00:23.092,0:00:24.439 I remember seeing my father 0:00:24.439,0:00:26.136 take a rifle and put it to 0:00:26.136,0:00:27.966 the head of an animal 0:00:27.966,0:00:30.084 to kill it, for our dinner. 0:00:30.964,0:00:33.377 It's kinda terrifying, as a kid, 0:00:33.377,0:00:35.899 but you're never in any doubt 0:00:35.899,0:00:37.169 where food comes from 0:00:37.169,0:00:39.066 and the connection of it. 0:00:40.685,0:00:42.458 Part of wanting to 0:00:42.458,0:00:43.975 run a restaurant like Attica 0:00:43.975,0:00:46.237 is wanting to reconnect people 0:00:46.237,0:00:47.378 with it as well 0:00:47.378,0:00:51.292 0:00:51.542,0:00:56.892 0:00:56.892,0:00:58.603 People might not think that 0:00:58.603,0:00:59.664 cooks matter in the greater 0:00:59.664,0:01:00.496 scheme of things. 0:01:00.496,0:01:01.868 But, in my experience, 0:01:01.868,0:01:03.343 a lot of stuff filters down 0:01:03.343,0:01:04.342 from the top. 0:01:04.342,0:01:05.863 0:01:05.863,0:01:08.208 It's probably over 200,000 downloads 0:01:08.208,0:01:10.500 of the menu on our website 0:01:10.500,0:01:12.244 And there's nowhere near that 0:01:12.244,0:01:14.009 amount of people coming in. 0:01:14.689,0:01:17.157 And so, that tells me 0:01:17.157,0:01:18.710 that people are not just looking 0:01:18.710,0:01:20.032 at our menu because they're 0:01:20.032,0:01:21.884 thinking about planning a dinner here 0:01:21.884,0:01:24.458 They're looking at our menu for inspiration 0:01:24.458,0:01:25.728 whether that be in their resturant 0:01:25.728,0:01:27.225 or be at home. 0:01:28.015,0:01:29.542 This small piece of literature with 0:01:29.542,0:01:31.992 these eight courses on it 0:01:31.992,0:01:34.529 has massive influence on people. 0:01:37.042,0:01:39.292 Therefore if I had ingredients 0:01:39.292,0:01:40.497 which were unsustainabile, 0:01:40.497,0:01:42.137 which were of negative impact 0:01:42.137,0:01:43.207 to the environment, 0:01:43.207,0:01:45.449 then I'm...I'm contributing to that damage. 0:01:45.449,0:01:46.569 And I don't want that on 0:01:46.569,0:01:47.601 my conscience. 0:01:47.601,0:01:52.295 0:01:52.295,0:01:53.441 In the 11 or 12 years that 0:01:53.441,0:01:54.722 I've been cooking in Australia, 0:01:54.722,0:01:56.237 the species of fish that were 0:01:56.237,0:01:58.005 available to us very readily 0:01:58.005,0:01:59.666 and very easily... 0:01:59.666,0:02:02.181 they're not as easy to get anymore. 0:02:04.081,0:02:05.880 Bass grouper fish that I love to cook 0:02:05.880,0:02:07.604 their reproductive cycle doesn't begin 0:02:07.604,0:02:09.860 until later into their life, 0:02:09.860,0:02:11.701 but most of the fish being taken 0:02:11.701,0:02:14.577 are juvenile, because the juveniles are 0:02:14.577,0:02:16.614 closer to the surface and easier to catch. 0:02:17.724,0:02:19.413 There have been fish close 0:02:19.413,0:02:21.567 to the point of commerical extinction. 0:02:22.457,0:02:24.248 That led me to, you know, 0:02:24.248,0:02:25.596 I guess a moment of reflection 0:02:25.596,0:02:27.274 probably five years ago. 0:02:27.274,0:02:28.860 Instead of continuing to serve the fish 0:02:28.860,0:02:29.990 that I've always served 0:02:29.990,0:02:30.995 I decided to take them all 0:02:30.995,0:02:31.773 off the menu. 0:02:31.773,0:02:37.063 0:02:37.063,0:02:38.307 I always look for suppliers 0:02:38.307,0:02:39.757 who have a similar passion to me 0:02:39.757,0:02:41.781 and a dedication and ethics. 0:02:41.781,0:02:43.626 And so when I met Lance Wiffen 0:02:43.626,0:02:46.836 I sensed some of myself in him. 0:02:50.776,0:02:52.122 He believes that it's never 0:02:52.122,0:02:53.100 good enough. 0:02:53.100,0:02:54.309 He thinks that it can 0:02:54.309,0:02:55.856 get better and it can get better. 0:02:55.856,0:02:57.563 And of course I feel that same way 0:02:57.563,0:02:58.960 about my own work. 0:03:01.810,0:03:02.914 I thought I knew all 0:03:02.914,0:03:04.035 about mussels. 0:03:04.035,0:03:05.375 And I didn't really know that there was like 0:03:05.375,0:03:07.642 going to be a whole 'nother level of mussel. 0:03:09.012,0:03:10.376 The blue mussels that are grown 0:03:10.376,0:03:12.047 in Port Philip Bay where Lance farms... 0:03:12.047,0:03:14.345 they were...like nothing I 0:03:14.345,0:03:15.977 had ever eaten before. 0:03:15.977,0:03:17.470 It was like the essence 0:03:17.470,0:03:18.790 of the sea, captured in 0:03:18.790,0:03:20.527 one tiny morsel. 0:03:21.407,0:03:22.957 Mussels we can grow in 0:03:22.957,0:03:24.232 a very sustainable manner, 0:03:24.232,0:03:27.850 they have almost nil negative impact 0:03:27.850,0:03:29.538 to the environment. 0:03:31.068,0:03:32.810 It's half the price of chicken, 0:03:32.810,0:03:34.541 and infinitely better for you, 0:03:34.541,0:03:37.568 and infinitely more sustainable. 0:03:38.508,0:03:39.601 It's really great to be 0:03:39.601,0:03:41.121 able to promote an ethical, 0:03:41.121,0:03:42.946 sustainable ingredient and tell people 0:03:42.946,0:03:44.097 that this is something that 0:03:44.097,0:03:45.553 you should consider eating. 0:03:45.553,0:03:51.339 0:03:51.339,0:03:54.243 0:03:54.243,0:03:55.472 I'd been thinking for... 0:03:55.472,0:03:57.326 a couple of weeks about the 0:03:57.326,0:03:58.789 difference between a fish 0:03:58.789,0:04:00.021 that's a better choice, and a fish 0:04:00.021,0:04:01.574 that is a bad choice. 0:04:01.574,0:04:03.141 The King George Whiting from 0:04:03.141,0:04:04.479 Corner Inlet is a small, 0:04:04.479,0:04:06.459 fast-growing fish. 0:04:07.189,0:04:08.883 You're far better off to eat 0:04:08.883,0:04:10.667 a fish which reproduces very 0:04:10.667,0:04:12.490 early in its life, 0:04:12.490,0:04:14.324 and is a short-lifed fish anyway. 0:04:15.094,0:04:16.548 It was the first fish dish that I did 0:04:16.548,0:04:18.192 after having fin fish off the menu 0:04:18.192,0:04:19.625 completely for two years. 0:04:21.895,0:04:23.328 The responsibility of a cook 0:04:23.328,0:04:24.960 is to set a really good example 0:04:24.960,0:04:27.560 that food is not an infinite resource. 0:04:30.040,0:04:31.833 If you're cooking well, 0:04:31.833,0:04:34.164 you'll always take into account nature. 0:04:35.604,0:04:37.355 So, in some ways, through cooking 0:04:37.355,0:04:39.280 I've found my ideal connection 0:04:39.280,0:04:40.595 to nature. 0:04:43.285,0:04:53.520 0:04:54.900,0:05:04.879