[Script Info]
Title: 
[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:00.57,0:00:03.11,Default,,0000,0000,0000,,I'm McKenna Pope. I'm 14 years old,
Dialogue: 0,0:00:03.11,0:00:05.10,Default,,0000,0000,0000,,and when I was 13, I convinced
Dialogue: 0,0:00:05.10,0:00:06.83,Default,,0000,0000,0000,,one of the largest toy companies,
Dialogue: 0,0:00:06.83,0:00:09.24,Default,,0000,0000,0000,,toymakers, in the world, Hasbro,
Dialogue: 0,0:00:09.24,0:00:11.19,Default,,0000,0000,0000,,to change the way that they marketed
Dialogue: 0,0:00:11.19,0:00:13.32,Default,,0000,0000,0000,,one of their most best-selling products.
Dialogue: 0,0:00:13.32,0:00:14.64,Default,,0000,0000,0000,,So allow me to tell you about it.
Dialogue: 0,0:00:14.64,0:00:16.46,Default,,0000,0000,0000,,So I have a brother, Gavin.
Dialogue: 0,0:00:16.46,0:00:18.88,Default,,0000,0000,0000,,When this whole shebang happened, he was four.
Dialogue: 0,0:00:18.88,0:00:20.39,Default,,0000,0000,0000,,He loved to cook.
Dialogue: 0,0:00:20.39,0:00:22.61,Default,,0000,0000,0000,,He was always getting ingredients out of the fridge
Dialogue: 0,0:00:22.61,0:00:24.75,Default,,0000,0000,0000,,and mixing them into these, needless to say,
Dialogue: 0,0:00:24.75,0:00:26.14,Default,,0000,0000,0000,,uneatable concoctions,
Dialogue: 0,0:00:26.14,0:00:29.18,Default,,0000,0000,0000,,or making invisible macaroni and cheese.
Dialogue: 0,0:00:29.18,0:00:32.32,Default,,0000,0000,0000,,He wanted to be a chef really badly.
Dialogue: 0,0:00:32.32,0:00:35.69,Default,,0000,0000,0000,,And so what better gift for a kid\Nwho wanted to be a chef
Dialogue: 0,0:00:35.69,0:00:37.93,Default,,0000,0000,0000,,than an Easy-Bake Oven. Right?
Dialogue: 0,0:00:37.93,0:00:39.77,Default,,0000,0000,0000,,I mean, we all had those when we were little.
Dialogue: 0,0:00:39.77,0:00:41.91,Default,,0000,0000,0000,,And he wanted one so badly.
Dialogue: 0,0:00:41.91,0:00:44.53,Default,,0000,0000,0000,,But then he started to realize something.
Dialogue: 0,0:00:44.53,0:00:48.09,Default,,0000,0000,0000,,In the commercials, and on the \Nboxes for the Easy-Bake Ovens,
Dialogue: 0,0:00:48.09,0:00:51.32,Default,,0000,0000,0000,,Hasbro marketed them specifically to girls.
Dialogue: 0,0:00:51.32,0:00:52.83,Default,,0000,0000,0000,,And the way that they did this
Dialogue: 0,0:00:52.83,0:00:55.94,Default,,0000,0000,0000,,was they would only feature girls\Non the boxes or in the commercials,
Dialogue: 0,0:00:55.94,0:00:58.31,Default,,0000,0000,0000,,and there would be flowery prints all over the ovens
Dialogue: 0,0:00:58.31,0:01:01.27,Default,,0000,0000,0000,,and it would be in bright pink and purple,
Dialogue: 0,0:01:01.27,0:01:04.61,Default,,0000,0000,0000,,very gender-specific colors to females, right?
Dialogue: 0,0:01:04.61,0:01:07.19,Default,,0000,0000,0000,,So it kind of was sending a message
Dialogue: 0,0:01:07.19,0:01:10.16,Default,,0000,0000,0000,,that only girls are supposed to cook; boys aren't.
Dialogue: 0,0:01:10.16,0:01:11.73,Default,,0000,0000,0000,,And this discouraged my brother a lot.
Dialogue: 0,0:01:11.73,0:01:15.31,Default,,0000,0000,0000,,He thought that he wasn't\Nsupposed to want to be a chef,
Dialogue: 0,0:01:15.31,0:01:17.16,Default,,0000,0000,0000,,because that was something that girls did.
Dialogue: 0,0:01:17.16,0:01:18.67,Default,,0000,0000,0000,,Girls cooked; boys didn't,
Dialogue: 0,0:01:18.67,0:01:21.16,Default,,0000,0000,0000,,or so was the message that Hasbro was sending.
Dialogue: 0,0:01:21.16,0:01:23.15,Default,,0000,0000,0000,,And this got me thinking,
Dialogue: 0,0:01:23.15,0:01:25.39,Default,,0000,0000,0000,,God, I wish there was a way that I could change this,
Dialogue: 0,0:01:25.39,0:01:28.39,Default,,0000,0000,0000,,that could I have my voice heard by Hasbro
Dialogue: 0,0:01:28.39,0:01:30.17,Default,,0000,0000,0000,,so I could ask them and tell them
Dialogue: 0,0:01:30.17,0:01:31.49,Default,,0000,0000,0000,,what they were doing wrong
Dialogue: 0,0:01:31.49,0:01:32.88,Default,,0000,0000,0000,,and ask them to change it.
Dialogue: 0,0:01:32.88,0:01:34.70,Default,,0000,0000,0000,,And that got me thinking about a website
Dialogue: 0,0:01:34.70,0:01:36.17,Default,,0000,0000,0000,,that I had learned about a few months prior
Dialogue: 0,0:01:36.17,0:01:37.72,Default,,0000,0000,0000,,called Change.org.
Dialogue: 0,0:01:37.72,0:01:41.05,Default,,0000,0000,0000,,Change.org is an online petition-sharing platform
Dialogue: 0,0:01:41.05,0:01:43.50,Default,,0000,0000,0000,,where you can create a petition and share it
Dialogue: 0,0:01:43.50,0:01:45.78,Default,,0000,0000,0000,,across all of these social media networks,
Dialogue: 0,0:01:45.78,0:01:47.22,Default,,0000,0000,0000,,through Facebook, through Twitter,
Dialogue: 0,0:01:47.22,0:01:48.78,Default,,0000,0000,0000,,through YouTube, through Reddit, through Tumblr,
Dialogue: 0,0:01:48.78,0:01:50.65,Default,,0000,0000,0000,,through whatever you can think of.
Dialogue: 0,0:01:50.65,0:01:52.43,Default,,0000,0000,0000,,And so I created a petition
Dialogue: 0,0:01:52.43,0:01:55.64,Default,,0000,0000,0000,,along with the YouTube video\Nthat I added to the petition
Dialogue: 0,0:01:55.64,0:01:57.67,Default,,0000,0000,0000,,basically asking Hasbro
Dialogue: 0,0:01:57.67,0:01:59.92,Default,,0000,0000,0000,,to change the way that they marketed it,
Dialogue: 0,0:01:59.92,0:02:02.94,Default,,0000,0000,0000,,in featuring boys in the commercials, on the boxes,
Dialogue: 0,0:02:02.94,0:02:04.90,Default,,0000,0000,0000,,and most of all creating them
Dialogue: 0,0:02:04.90,0:02:07.62,Default,,0000,0000,0000,,in less gender-specific colors.
Dialogue: 0,0:02:07.62,0:02:11.02,Default,,0000,0000,0000,,So this petition started to take off --
Dialogue: 0,0:02:11.02,0:02:14.39,Default,,0000,0000,0000,,humongously fast, you have no idea.
Dialogue: 0,0:02:14.39,0:02:17.78,Default,,0000,0000,0000,,I was getting interviewed by\Nall these national news outlets
Dialogue: 0,0:02:17.78,0:02:21.35,Default,,0000,0000,0000,,and press outlets, and it was amazing.
Dialogue: 0,0:02:21.35,0:02:23.97,Default,,0000,0000,0000,,In three weeks, maybe three and a half,
Dialogue: 0,0:02:23.97,0:02:28.78,Default,,0000,0000,0000,,I had 46,000 signatures on this petition.
Dialogue: 0,0:02:28.78,0:02:30.98,Default,,0000,0000,0000,,(Applause)
Dialogue: 0,0:02:30.98,0:02:32.75,Default,,0000,0000,0000,,Thank you.
Dialogue: 0,0:02:32.75,0:02:35.13,Default,,0000,0000,0000,,So, needless to say, it was crazy.
Dialogue: 0,0:02:35.13,0:02:39.73,Default,,0000,0000,0000,,Eventually, Hasbro themselves\Ninvited me to their headquarters
Dialogue: 0,0:02:39.73,0:02:41.33,Default,,0000,0000,0000,,so they could go and unveil
Dialogue: 0,0:02:41.33,0:02:43.78,Default,,0000,0000,0000,,their new Easy-Bake Oven product to me
Dialogue: 0,0:02:43.78,0:02:45.63,Default,,0000,0000,0000,,in black, silver and blue.
Dialogue: 0,0:02:45.63,0:02:48.48,Default,,0000,0000,0000,,It was literally one of the best moments of my life.
Dialogue: 0,0:02:48.48,0:02:50.53,Default,,0000,0000,0000,,It was like "Willy Wonka and the Chocolate Factory."
Dialogue: 0,0:02:50.53,0:02:52.41,Default,,0000,0000,0000,,That thing was amazing.
Dialogue: 0,0:02:52.41,0:02:54.08,Default,,0000,0000,0000,,What I didn't realize at the time, however,
Dialogue: 0,0:02:54.08,0:02:56.01,Default,,0000,0000,0000,,was that I had become an activist,
Dialogue: 0,0:02:56.01,0:02:57.58,Default,,0000,0000,0000,,I could change something,
Dialogue: 0,0:02:57.58,0:03:00.59,Default,,0000,0000,0000,,that even as a kid, or maybe \Neven especially as a kid,
Dialogue: 0,0:03:00.59,0:03:03.42,Default,,0000,0000,0000,,my voice mattered, and your voice matters too.
Dialogue: 0,0:03:03.42,0:03:05.02,Default,,0000,0000,0000,,I want to let you know it's not going to be easy,
Dialogue: 0,0:03:05.02,0:03:06.44,Default,,0000,0000,0000,,and it wasn't easy for me,
Dialogue: 0,0:03:06.44,0:03:09.25,Default,,0000,0000,0000,,because I faced a lot of obstacles.
Dialogue: 0,0:03:09.25,0:03:12.98,Default,,0000,0000,0000,,People online, and sometimes even in real life,
Dialogue: 0,0:03:12.98,0:03:15.89,Default,,0000,0000,0000,,were disrespectful to me and my family,
Dialogue: 0,0:03:15.89,0:03:18.52,Default,,0000,0000,0000,,and talked about how the whole\Nthing was a waste of time,
Dialogue: 0,0:03:18.52,0:03:19.99,Default,,0000,0000,0000,,and it really discouraged me.
Dialogue: 0,0:03:19.99,0:03:23.18,Default,,0000,0000,0000,,And actually, I have some examples,\Nbecause what's better revenge
Dialogue: 0,0:03:23.20,0:03:25.75,Default,,0000,0000,0000,,than displaying their idiocy?
Dialogue: 0,0:03:25.75,0:03:27.54,Default,,0000,0000,0000,,So, let's see.
Dialogue: 0,0:03:27.54,0:03:30.26,Default,,0000,0000,0000,,From user name Liquidsore29 --
Dialogue: 0,0:03:30.26,0:03:32.27,Default,,0000,0000,0000,,interesting user names we have here—
Dialogue: 0,0:03:32.27,0:03:38.05,Default,,0000,0000,0000,,"Disgusting liberal moms making their sons gay."
Dialogue: 0,0:03:38.05,0:03:40.80,Default,,0000,0000,0000,,Liquidsore29, really? Really? Okay.
Dialogue: 0,0:03:40.80,0:03:44.64,Default,,0000,0000,0000,,How about from Whiteboy77AGS:
Dialogue: 0,0:03:44.64,0:03:48.79,Default,,0000,0000,0000,,"People always need something\Nto (female dog) about."
Dialogue: 0,0:03:48.79,0:03:51.08,Default,,0000,0000,0000,,From Jeffrey Gutierrez:
Dialogue: 0,0:03:51.08,0:03:54.10,Default,,0000,0000,0000,,"OMG, shut up. You just want money and attention."
Dialogue: 0,0:03:54.10,0:03:56.37,Default,,0000,0000,0000,,So it was comments like these
Dialogue: 0,0:03:56.37,0:03:59.17,Default,,0000,0000,0000,,that really discouraged me from\Nwanting to make change in the future
Dialogue: 0,0:03:59.17,0:04:01.63,Default,,0000,0000,0000,,because I thought, people don't care,
Dialogue: 0,0:04:01.63,0:04:04.03,Default,,0000,0000,0000,,people think it's a waste of time,
Dialogue: 0,0:04:04.03,0:04:07.89,Default,,0000,0000,0000,,and people are going to be disrespectful \Nto me and my family.
Dialogue: 0,0:04:07.89,0:04:10.32,Default,,0000,0000,0000,,It hurt me, and it made me think,
Dialogue: 0,0:04:10.32,0:04:12.80,Default,,0000,0000,0000,,what's the point of making change in the future?
Dialogue: 0,0:04:12.80,0:04:15.46,Default,,0000,0000,0000,,But then I started to realize something.
Dialogue: 0,0:04:15.46,0:04:17.90,Default,,0000,0000,0000,,Haters gonna hate.
Dialogue: 0,0:04:17.90,0:04:19.67,Default,,0000,0000,0000,,Come on, say it with me. One, two, three:
Dialogue: 0,0:04:19.67,0:04:22.14,Default,,0000,0000,0000,,Haters gonna hate.
Dialogue: 0,0:04:22.14,0:04:24.02,Default,,0000,0000,0000,,So let your haters hate,
Dialogue: 0,0:04:24.02,0:04:25.70,Default,,0000,0000,0000,,you know what, and make your change,
Dialogue: 0,0:04:25.70,0:04:27.54,Default,,0000,0000,0000,,because I know you can.
Dialogue: 0,0:04:27.54,0:04:28.97,Default,,0000,0000,0000,,I look out into this crowd,
Dialogue: 0,0:04:28.97,0:04:31.23,Default,,0000,0000,0000,,and I see 400 people
Dialogue: 0,0:04:31.23,0:04:34.48,Default,,0000,0000,0000,,who came out because they wanted to know\Nhow they could make a change,
Dialogue: 0,0:04:34.48,0:04:37.02,Default,,0000,0000,0000,,and I know that you can, and all\Nof you watching at home can too
Dialogue: 0,0:04:37.02,0:04:40.70,Default,,0000,0000,0000,,because you have so much that you \Ncan do and that you believe in,
Dialogue: 0,0:04:40.70,0:04:43.52,Default,,0000,0000,0000,,and you can trade it across all these social media,
Dialogue: 0,0:04:43.52,0:04:46.40,Default,,0000,0000,0000,,through Facebook, through Twitter, through \NYouTube, through Reddit, through Tumblr,
Dialogue: 0,0:04:46.40,0:04:48.29,Default,,0000,0000,0000,,through whatever else you can think of.
Dialogue: 0,0:04:48.29,0:04:49.75,Default,,0000,0000,0000,,And you can make that change.
Dialogue: 0,0:04:49.75,0:04:51.17,Default,,0000,0000,0000,,You can take what you believe in
Dialogue: 0,0:04:51.17,0:04:53.55,Default,,0000,0000,0000,,and turn it into a cause and change it.
Dialogue: 0,0:04:53.55,0:04:56.62,Default,,0000,0000,0000,,And that spark that you've been \Nhearing about all day today,
Dialogue: 0,0:04:56.62,0:04:59.25,Default,,0000,0000,0000,,you can use that spark that you have within you
Dialogue: 0,0:04:59.25,0:05:00.77,Default,,0000,0000,0000,,and turn it into a fire.
Dialogue: 0,0:05:00.77,0:05:02.55,Default,,0000,0000,0000,,Thank you.
Dialogue: 0,0:05:02.55,0:05:05.45,Default,,0000,0000,0000,,(Applause)