0:00:06.856,0:00:12.167 Some of the world's most recognizable[br]symbols exist to sell products, 0:00:12.167,0:00:14.316 others to steer traffic 0:00:14.316,0:00:16.887 or advance political causes. 0:00:16.887,0:00:20.766 But there's one whose main purpose[br]is to help people. 0:00:20.766,0:00:26.616 You may know it as the wheelchair symbol,[br]or a sign for people with disabilities, 0:00:26.616,0:00:30.397 but its formal title as maintained[br]by the ISO 0:00:30.397,0:00:33.875 is the International Symbol of Access. 0:00:33.875,0:00:35.494 But despite its familiarity, 0:00:35.494,0:00:39.387 many people are unclear as to what [br]the symbol actually means, 0:00:39.387,0:00:44.246 which has a lot to do with the symbol[br]itself and the way it came about. 0:00:44.246,0:00:49.038 In 1968, the International Commission[br]on Technology and Accessibility 0:00:49.038,0:00:50.967 held a design contest. 0:00:50.967,0:00:52.448 They were looking for a symbol 0:00:52.448,0:00:55.617 that would be readily identifiable [br]from a reasonable distance, 0:00:55.617,0:00:57.108 self-descriptive, 0:00:57.108,0:00:58.043 simple, 0:00:58.043,0:00:58.928 practical, 0:00:58.928,0:01:01.939 and couldn't be confused[br]with existing signage. 0:01:01.939,0:01:04.320 The winning design, [br]which didn't have a head, 0:01:04.320,0:01:08.557 was created by a Danish designer[br]named Susanne Koefed. 0:01:08.557,0:01:12.328 The addition of a head a year later[br]gave it a more human form, 0:01:12.328,0:01:13.677 and within ten years, 0:01:13.677,0:01:17.699 it was endorsed by both the United Nations[br]and the ISO. 0:01:17.699,0:01:22.426 With minimal cost and minimal fuss,[br]a global icon was born. 0:01:22.426,0:01:25.058 There have been a few tweaks[br]over the decades. 0:01:25.058,0:01:29.038 The Graphic Artists Guild added more[br]rounded, human-like features, 0:01:29.038,0:01:35.189 and in 2012, the Accessible Icon Project[br]produced a more dynamic version. 0:01:35.189,0:01:37.600 But what does it really represent? 0:01:37.600,0:01:38.889 What's its purpose? 0:01:38.889,0:01:44.178 Put simply, it's a sign to identify where[br]there are accessible facilities. 0:01:44.178,0:01:46.911 The strength of such an internationally[br]recognized image 0:01:46.911,0:01:48.560 is that wherever you travel, 0:01:48.560,0:01:52.781 you don't need to speak the language[br]or have in-depth cultural knowledge. 0:01:52.781,0:01:56.889 If you require an accessible toilet,[br]the sign shows the way. 0:01:56.889,0:02:00.030 But the confusion comes [br]from the term accessibility 0:02:00.030,0:02:02.141 and what that actually means. 0:02:02.141,0:02:05.402 Many people assume that because[br]the symbol depicts a wheelchair, 0:02:05.402,0:02:10.321 that accessible facilities are meant[br]only for people who use wheelchairs, 0:02:10.321,0:02:14.221 or those, at the very least,[br]who have a visible physical condition. 0:02:14.221,0:02:16.761 But accessibility is a broad concept 0:02:16.761,0:02:19.471 that applies to many, [br]many different conditions. 0:02:19.471,0:02:21.219 That includes people with autism, 0:02:21.219,0:02:22.592 visual impairments, 0:02:22.592,0:02:24.232 and autoimmune diseases, 0:02:24.232,0:02:27.032 like lupus, which can cause [br]pain and fatigue, 0:02:27.032,0:02:29.332 along with many other conditions. 0:02:29.332,0:02:32.012 In fact, the World Health [br]Organization estimates 0:02:32.012,0:02:34.631 that there are approximately[br]1 billion people 0:02:34.631,0:02:37.632 who experience some form of disability, 0:02:37.632,0:02:40.943 which means that this group is very[br]likely to include yourself, 0:02:40.943,0:02:42.230 or a family member, 0:02:42.230,0:02:43.192 a classmate, 0:02:43.192,0:02:44.204 a friend, 0:02:44.204,0:02:45.712 or a work colleague. 0:02:45.712,0:02:49.583 And people who use wheelchairs only[br]make up about 65 million, 0:02:49.583,0:02:52.623 or 15% of the total. 0:02:52.623,0:02:56.323 The vast majority [br]have non-visible disabilities. 0:02:56.323,0:02:59.693 Accessible parking spaces, facilities,[br]and entrances 0:02:59.693,0:03:03.552 are designed with [br]that entire group in mind. 0:03:03.552,0:03:08.183 So it's easy to see why in recent years[br]people have begun to raise questions 0:03:08.183,0:03:12.434 about whether the symbol is really[br]appropriate for what it's meant to do. 0:03:12.434,0:03:14.484 And it's not just about accuracy. 0:03:14.484,0:03:16.686 It's common for people [br]to become indignant, 0:03:16.686,0:03:18.207 sometimes abusive, 0:03:18.207,0:03:23.337 when they see people without visible[br]disabilities using accessible facilities. 0:03:23.337,0:03:26.167 The symbol is unfortunately creating[br]widespread issues 0:03:26.167,0:03:30.387 for the very people and families[br]it's meant to help. 0:03:30.387,0:03:33.226 The recent redesigns have attempted[br]with some success 0:03:33.226,0:03:36.268 to acknowledge concerns [br]over the current symbol. 0:03:36.268,0:03:39.878 But some think that a complete redesign[br]is in order. 0:03:39.878,0:03:41.507 It's a difficult task, though. 0:03:41.507,0:03:46.507 How do you replace a symbol [br]that's familiar the world over? 0:03:46.507,0:03:48.587 And what do you replace it with?