[Script Info]
Title: 
[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:00.62,0:00:03.42,Default,,0000,0000,0000,,On March 14, this year,
Dialogue: 0,0:00:03.42,0:00:06.30,Default,,0000,0000,0000,,I posted this poster on Facebook.
Dialogue: 0,0:00:06.30,0:00:08.72,Default,,0000,0000,0000,,This is an image of me and my daughter
Dialogue: 0,0:00:08.72,0:00:11.46,Default,,0000,0000,0000,,holding the Israeli flag.
Dialogue: 0,0:00:11.50,0:00:14.54,Default,,0000,0000,0000,,I will try to explain to you about the context of why
Dialogue: 0,0:00:14.54,0:00:17.15,Default,,0000,0000,0000,,and when I posted.
Dialogue: 0,0:00:17.15,0:00:20.27,Default,,0000,0000,0000,,A few days ago, I was sitting waiting
Dialogue: 0,0:00:20.27,0:00:22.57,Default,,0000,0000,0000,,on the line at the grocery store,
Dialogue: 0,0:00:22.57,0:00:25.86,Default,,0000,0000,0000,,and the owner and one of the clients
Dialogue: 0,0:00:25.86,0:00:27.55,Default,,0000,0000,0000,,were talking to each other,
Dialogue: 0,0:00:27.55,0:00:29.61,Default,,0000,0000,0000,,and the owner was explaining to the client
Dialogue: 0,0:00:29.61,0:00:33.08,Default,,0000,0000,0000,,that we're going to get 10,000 missiles on Israel.
Dialogue: 0,0:00:33.08,0:00:37.80,Default,,0000,0000,0000,,And the client was saying, no, it's 10,000 a day.
Dialogue: 0,0:00:37.80,0:00:40.46,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:00:40.46,0:00:45.46,Default,,0000,0000,0000,,("10,000 missiles") This is the context. This is where we are now in Israel.
Dialogue: 0,0:00:45.46,0:00:49.05,Default,,0000,0000,0000,,We have this war with Iran coming for 10 years now,
Dialogue: 0,0:00:49.05,0:00:52.42,Default,,0000,0000,0000,,and we have people, you know, afraid.
Dialogue: 0,0:00:52.42,0:00:55.98,Default,,0000,0000,0000,,It's like every year it's the last minute
Dialogue: 0,0:00:55.98,0:00:58.46,Default,,0000,0000,0000,,that we can do something about the war with Iran.
Dialogue: 0,0:00:58.46,0:01:02.13,Default,,0000,0000,0000,,It's like, if we don't act now, it's too late forever,
Dialogue: 0,0:01:02.13,0:01:04.38,Default,,0000,0000,0000,,for 10 years now.
Dialogue: 0,0:01:04.38,0:01:06.78,Default,,0000,0000,0000,,So at some point it became, you know, to me,
Dialogue: 0,0:01:06.78,0:01:09.83,Default,,0000,0000,0000,,I'm a graphic designer, so I made posters about it
Dialogue: 0,0:01:09.83,0:01:13.80,Default,,0000,0000,0000,,and I posted the one I just showed you before.
Dialogue: 0,0:01:13.80,0:01:16.87,Default,,0000,0000,0000,,Most of the time, I make posters, I post them on Facebook,
Dialogue: 0,0:01:16.87,0:01:18.52,Default,,0000,0000,0000,,my friends like it, don't like it,
Dialogue: 0,0:01:18.52,0:01:20.26,Default,,0000,0000,0000,,most of the time don't like it, don't share it,
Dialogue: 0,0:01:20.26,0:01:22.48,Default,,0000,0000,0000,,don't nothing,
Dialogue: 0,0:01:22.48,0:01:24.47,Default,,0000,0000,0000,,and it's another day.
Dialogue: 0,0:01:24.47,0:01:28.42,Default,,0000,0000,0000,,So I went to sleep, and that was it for me.
Dialogue: 0,0:01:28.42,0:01:31.34,Default,,0000,0000,0000,,And later on in the night, I woke up
Dialogue: 0,0:01:31.34,0:01:33.17,Default,,0000,0000,0000,,because I'm always waking up in the night,
Dialogue: 0,0:01:33.17,0:01:35.75,Default,,0000,0000,0000,,and I went by the computer and I see all these red dots,
Dialogue: 0,0:01:35.75,0:01:38.90,Default,,0000,0000,0000,,you know, on Facebook, which I've never seen before.
Dialogue: 0,0:01:38.90,0:01:39.98,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:01:39.98,0:01:42.32,Default,,0000,0000,0000,,And I was like, "What's going on?"
Dialogue: 0,0:01:42.32,0:01:45.82,Default,,0000,0000,0000,,So I come to the computer and I start looking on,
Dialogue: 0,0:01:45.82,0:01:48.85,Default,,0000,0000,0000,,and suddenly I see many people talking to me,
Dialogue: 0,0:01:48.85,0:01:51.21,Default,,0000,0000,0000,,most of them I don't know,
Dialogue: 0,0:01:51.21,0:01:53.80,Default,,0000,0000,0000,,and a few of them from Iran,
Dialogue: 0,0:01:53.80,0:01:57.28,Default,,0000,0000,0000,,which is -- What?
Dialogue: 0,0:01:57.28,0:01:59.89,Default,,0000,0000,0000,,Because you have to understand,
Dialogue: 0,0:01:59.89,0:02:03.55,Default,,0000,0000,0000,,in Israel we don't talk with people from Iran.
Dialogue: 0,0:02:03.55,0:02:05.52,Default,,0000,0000,0000,,We don't know people from Iran.
Dialogue: 0,0:02:05.52,0:02:09.88,Default,,0000,0000,0000,,It's like, on Facebook, you have friends only from --
Dialogue: 0,0:02:09.88,0:02:13.34,Default,,0000,0000,0000,,it's like your neighbors are your friends on Facebook.
Dialogue: 0,0:02:13.34,0:02:16.07,Default,,0000,0000,0000,,And now people from Iran are talking to me.
Dialogue: 0,0:02:16.07,0:02:19.58,Default,,0000,0000,0000,,So I start answering this girl, and she's telling me
Dialogue: 0,0:02:19.58,0:02:24.44,Default,,0000,0000,0000,,she saw the poster and she asked her family to come,
Dialogue: 0,0:02:24.44,0:02:26.06,Default,,0000,0000,0000,,because they don't have a computer, she asked her family
Dialogue: 0,0:02:26.06,0:02:30.61,Default,,0000,0000,0000,,to come to see the poster, and they're all sitting in the living room crying.
Dialogue: 0,0:02:30.61,0:02:32.29,Default,,0000,0000,0000,,So I'm like, whoa.
Dialogue: 0,0:02:32.29,0:02:35.71,Default,,0000,0000,0000,,I ask my wife to come, and I tell her, you have to see that.
Dialogue: 0,0:02:35.71,0:02:38.76,Default,,0000,0000,0000,,People are crying, and she came, she read the text,
Dialogue: 0,0:02:38.76,0:02:41.46,Default,,0000,0000,0000,,and she started to cry.
Dialogue: 0,0:02:41.46,0:02:44.09,Default,,0000,0000,0000,,And everybody's crying now. (Laughter)
Dialogue: 0,0:02:44.09,0:02:46.89,Default,,0000,0000,0000,,So I don't know what to do, so my first reflex,
Dialogue: 0,0:02:46.89,0:02:50.21,Default,,0000,0000,0000,,as a graphic designer, is, you know, to show everybody
Dialogue: 0,0:02:50.21,0:02:53.91,Default,,0000,0000,0000,,what I'd just seen, and people started to see them
Dialogue: 0,0:02:53.91,0:02:56.51,Default,,0000,0000,0000,,and to share them, and that's how it started.
Dialogue: 0,0:02:56.51,0:03:00.24,Default,,0000,0000,0000,,The day after, when really it became a lot of talking,
Dialogue: 0,0:03:00.24,0:03:02.47,Default,,0000,0000,0000,,I said to myself, and my wife said to me,
Dialogue: 0,0:03:02.47,0:03:03.73,Default,,0000,0000,0000,,I also want a poster,
Dialogue: 0,0:03:03.73,0:03:07.20,Default,,0000,0000,0000,,so this is her. (Laughter)
Dialogue: 0,0:03:07.20,0:03:12.18,Default,,0000,0000,0000,,Because it's working, put me in a poster now.
Dialogue: 0,0:03:12.18,0:03:15.29,Default,,0000,0000,0000,,But more seriously, I was like, okay, these ones work,
Dialogue: 0,0:03:15.29,0:03:18.59,Default,,0000,0000,0000,,but it's not just about me, it's about people from Israel
Dialogue: 0,0:03:18.59,0:03:19.49,Default,,0000,0000,0000,,who want to say something.
Dialogue: 0,0:03:19.49,0:03:22.33,Default,,0000,0000,0000,,So I'm going to shoot all the people I know, if they want,
Dialogue: 0,0:03:22.33,0:03:24.41,Default,,0000,0000,0000,,and I'm going to put them in a poster and I'm going to share them.
Dialogue: 0,0:03:24.41,0:03:28.10,Default,,0000,0000,0000,,So I went to my neighbors and friends and students
Dialogue: 0,0:03:28.10,0:03:32.19,Default,,0000,0000,0000,,and I just asked them, give me a picture, I will make you a poster.
Dialogue: 0,0:03:32.19,0:03:35.08,Default,,0000,0000,0000,,And that's how it started. And that's how, really,
Dialogue: 0,0:03:35.08,0:03:38.50,Default,,0000,0000,0000,,it's unleashed, because suddenly people
Dialogue: 0,0:03:38.50,0:03:40.95,Default,,0000,0000,0000,,from Facebook, friends and others,
Dialogue: 0,0:03:40.95,0:03:43.90,Default,,0000,0000,0000,,just understand that they can be part of it.
Dialogue: 0,0:03:43.90,0:03:45.64,Default,,0000,0000,0000,,It's not just one dude making one poster,
Dialogue: 0,0:03:45.64,0:03:49.15,Default,,0000,0000,0000,,it's -- we can be part of it, so they start sending me pictures
Dialogue: 0,0:03:49.15,0:03:51.53,Default,,0000,0000,0000,,and ask me, "Make me a poster. Post it.
Dialogue: 0,0:03:51.53,0:03:56.16,Default,,0000,0000,0000,,Tell the Iranians we from Israel love you too."
Dialogue: 0,0:03:56.16,0:03:59.53,Default,,0000,0000,0000,,It became, you know, at some point it was really, really intense.
Dialogue: 0,0:03:59.53,0:04:03.84,Default,,0000,0000,0000,,I mean, so many pictures, so I asked friends
Dialogue: 0,0:04:03.84,0:04:06.97,Default,,0000,0000,0000,,to come, graphic designers most of them,
Dialogue: 0,0:04:06.97,0:04:09.57,Default,,0000,0000,0000,,to make posters with me, because I didn't have the time.
Dialogue: 0,0:04:09.57,0:04:12.23,Default,,0000,0000,0000,,It was a huge amount of pictures.
Dialogue: 0,0:04:12.23,0:04:15.62,Default,,0000,0000,0000,,So for a few days, that's how my living room was.
Dialogue: 0,0:04:15.62,0:04:20.14,Default,,0000,0000,0000,,And we received Israeli posters, Israeli images,
Dialogue: 0,0:04:20.14,0:04:24.83,Default,,0000,0000,0000,,but also lots of comments, lots of messages from Iran.
Dialogue: 0,0:04:24.83,0:04:28.51,Default,,0000,0000,0000,,And we took these messages and we made posters out of it,
Dialogue: 0,0:04:28.51,0:04:31.98,Default,,0000,0000,0000,,because I know people: They don't read, they see images.
Dialogue: 0,0:04:31.98,0:04:34.95,Default,,0000,0000,0000,,If it's an image, they may read it.
Dialogue: 0,0:04:34.95,0:04:37.67,Default,,0000,0000,0000,,So here are a few of them.
Dialogue: 0,0:04:37.67,0:04:39.94,Default,,0000,0000,0000,,("You are my first Israelian friend. I wish we both get rid of our idiot politicians, anyway nice to see you!")
Dialogue: 0,0:04:39.94,0:04:43.48,Default,,0000,0000,0000,,("I love that blue. I love that star. I love that flag.") This one is really moving for me because it's the story
Dialogue: 0,0:04:43.48,0:04:47.29,Default,,0000,0000,0000,,of a girl who has been raised in Iran
Dialogue: 0,0:04:47.29,0:04:52.57,Default,,0000,0000,0000,,to walk on an Israeli flag to enter her school every morning,
Dialogue: 0,0:04:52.57,0:04:55.90,Default,,0000,0000,0000,,and now that she sees the posters that we're sending,
Dialogue: 0,0:04:55.90,0:04:58.58,Default,,0000,0000,0000,,she starts -- she said that she changed her mind,
Dialogue: 0,0:04:58.58,0:05:01.92,Default,,0000,0000,0000,,and now she loves that blue, she loves that star,
Dialogue: 0,0:05:01.92,0:05:04.25,Default,,0000,0000,0000,,and she loves that flag, talking about the Israeli flag,
Dialogue: 0,0:05:04.25,0:05:08.07,Default,,0000,0000,0000,,and she wished that we'd meet and come to visit one another,
Dialogue: 0,0:05:08.07,0:05:13.16,Default,,0000,0000,0000,,and just a few days after I posted the first poster.
Dialogue: 0,0:05:13.16,0:05:15.77,Default,,0000,0000,0000,,The day after,
Dialogue: 0,0:05:15.77,0:05:18.48,Default,,0000,0000,0000,,Iranians started to respond with their own posters.
Dialogue: 0,0:05:18.48,0:05:21.91,Default,,0000,0000,0000,,They have graphic designers. What? (Laughter)
Dialogue: 0,0:05:21.91,0:05:24.25,Default,,0000,0000,0000,,Crazy, crazy.
Dialogue: 0,0:05:24.25,0:05:27.78,Default,,0000,0000,0000,,So you can see they are still shy, they don't want to show their faces,
Dialogue: 0,0:05:27.78,0:05:29.35,Default,,0000,0000,0000,,but they want to spread the message.
Dialogue: 0,0:05:29.35,0:05:31.49,Default,,0000,0000,0000,,They want to respond. They want to say the same thing.
Dialogue: 0,0:05:31.49,0:05:34.59,Default,,0000,0000,0000,,So. And now it's communication.
Dialogue: 0,0:05:34.59,0:05:38.02,Default,,0000,0000,0000,,It's a two-way story. It's Israelis and Iranians
Dialogue: 0,0:05:38.02,0:05:40.67,Default,,0000,0000,0000,,sending the same message, one to each other.
Dialogue: 0,0:05:40.67,0:05:42.35,Default,,0000,0000,0000,,("My Israeli Friends. I don't hate you. I don't want War.")
Dialogue: 0,0:05:42.35,0:05:46.51,Default,,0000,0000,0000,,This never happened before, and this is two people
Dialogue: 0,0:05:46.51,0:05:49.43,Default,,0000,0000,0000,,supposed to be enemies, we're on the verge of a war,
Dialogue: 0,0:05:49.43,0:05:52.05,Default,,0000,0000,0000,,and suddenly people on Facebook are starting to say,
Dialogue: 0,0:05:52.05,0:05:56.20,Default,,0000,0000,0000,,"I like this guy. I love those guys."
Dialogue: 0,0:05:56.20,0:06:00.64,Default,,0000,0000,0000,,And it became really big at some point.
Dialogue: 0,0:06:00.64,0:06:03.95,Default,,0000,0000,0000,,And then it became news.
Dialogue: 0,0:06:03.95,0:06:08.15,Default,,0000,0000,0000,,Because when you're seeing the Middle East, you see only the bad news.
Dialogue: 0,0:06:08.15,0:06:10.45,Default,,0000,0000,0000,,And suddenly, there is something that was happening
Dialogue: 0,0:06:10.45,0:06:13.27,Default,,0000,0000,0000,,that was good news. So the guys on the news,
Dialogue: 0,0:06:13.27,0:06:14.96,Default,,0000,0000,0000,,they say, "Okay, let's talk about this."
Dialogue: 0,0:06:14.96,0:06:18.16,Default,,0000,0000,0000,,And they just came, and it was so much,
Dialogue: 0,0:06:18.16,0:06:20.60,Default,,0000,0000,0000,,I remember one day, Michal,
Dialogue: 0,0:06:20.60,0:06:23.40,Default,,0000,0000,0000,,she was talking with the journalist, and she was asking him,
Dialogue: 0,0:06:23.40,0:06:27.46,Default,,0000,0000,0000,,"Who's gonna see the show?"And he said, "Everybody."
Dialogue: 0,0:06:27.46,0:06:32.95,Default,,0000,0000,0000,,So she said, "Everybody in Palestine, in where? Israel?
Dialogue: 0,0:06:32.95,0:06:35.87,Default,,0000,0000,0000,,Who is everybody?""Everybody."
Dialogue: 0,0:06:35.87,0:06:37.48,Default,,0000,0000,0000,,They said, "Syria?" "Syria."
Dialogue: 0,0:06:37.48,0:06:39.22,Default,,0000,0000,0000,,"Lebanon?""Lebanon."
Dialogue: 0,0:06:39.22,0:06:43.20,Default,,0000,0000,0000,,At some point, he just said, "40 million people are going to see you today.
Dialogue: 0,0:06:43.20,0:06:45.91,Default,,0000,0000,0000,,It's everybody." The Chinese.
Dialogue: 0,0:06:45.91,0:06:51.53,Default,,0000,0000,0000,,And we were just at the beginning of the story.
Dialogue: 0,0:06:51.53,0:06:53.62,Default,,0000,0000,0000,,Something crazy also happened.
Dialogue: 0,0:06:53.62,0:06:56.80,Default,,0000,0000,0000,,Every time a country started talking about it,
Dialogue: 0,0:06:56.80,0:07:00.07,Default,,0000,0000,0000,,like Germany, America, wherever,
Dialogue: 0,0:07:00.07,0:07:05.50,Default,,0000,0000,0000,,a page on Facebook popped up with the same logo
Dialogue: 0,0:07:05.50,0:07:07.26,Default,,0000,0000,0000,,with the same stories, so at the beginning
Dialogue: 0,0:07:07.26,0:07:11.07,Default,,0000,0000,0000,,we had "Iran-Loves-Israel," which is an Iranian
Dialogue: 0,0:07:11.07,0:07:16.15,Default,,0000,0000,0000,,sitting in Tehran, saying, "Okay, Israel loves Iran?
Dialogue: 0,0:07:16.15,0:07:18.06,Default,,0000,0000,0000,,I give you Iran-Loves-Israel."
Dialogue: 0,0:07:18.06,0:07:19.66,Default,,0000,0000,0000,,You have Palestine-Loves-Israel.
Dialogue: 0,0:07:19.66,0:07:22.29,Default,,0000,0000,0000,,You have Lebanon that just -- a few days ago.
Dialogue: 0,0:07:22.29,0:07:25.76,Default,,0000,0000,0000,,And this whole list of pages on Facebook
Dialogue: 0,0:07:25.76,0:07:27.86,Default,,0000,0000,0000,,dedicated to the same message,
Dialogue: 0,0:07:27.86,0:07:33.70,Default,,0000,0000,0000,,to people sending their love, one to each other.
Dialogue: 0,0:07:33.70,0:07:37.39,Default,,0000,0000,0000,,The moment I really understood that something was happening,
Dialogue: 0,0:07:37.39,0:07:39.84,Default,,0000,0000,0000,,a friend of mine told me,
Dialogue: 0,0:07:39.84,0:07:41.84,Default,,0000,0000,0000,,"Google the word 'Israel.'"
Dialogue: 0,0:07:41.84,0:07:45.55,Default,,0000,0000,0000,,And those were the first images on those days
Dialogue: 0,0:07:45.55,0:07:47.83,Default,,0000,0000,0000,,that popped up from Google
Dialogue: 0,0:07:47.83,0:07:51.44,Default,,0000,0000,0000,,when you were typing, "Israel" or "Iran."
Dialogue: 0,0:07:51.44,0:07:55.75,Default,,0000,0000,0000,,We really changed how people see the Middle East.
Dialogue: 0,0:07:55.75,0:07:57.52,Default,,0000,0000,0000,,Because you're not in the Middle East.
Dialogue: 0,0:07:57.52,0:07:59.81,Default,,0000,0000,0000,,You're somewhere over there, and then you want to see the Middle East,
Dialogue: 0,0:07:59.81,0:08:01.46,Default,,0000,0000,0000,,so you go on Google and you say, "Israel,"
Dialogue: 0,0:08:01.46,0:08:02.67,Default,,0000,0000,0000,,and they give you the bad stuff.
Dialogue: 0,0:08:02.67,0:08:07.44,Default,,0000,0000,0000,,And for a few days you got those images.
Dialogue: 0,0:08:07.44,0:08:09.84,Default,,0000,0000,0000,,Today the Israel-Loves-Iran page
Dialogue: 0,0:08:09.84,0:08:15.23,Default,,0000,0000,0000,,is this number, 80,831, and two million people last week
Dialogue: 0,0:08:15.23,0:08:18.09,Default,,0000,0000,0000,,went on the page and shared, liked, I don't know,
Dialogue: 0,0:08:18.09,0:08:20.68,Default,,0000,0000,0000,,commented on one of the photos.
Dialogue: 0,0:08:20.68,0:08:25.19,Default,,0000,0000,0000,,So for five months now, that's what we are doing,
Dialogue: 0,0:08:25.19,0:08:29.94,Default,,0000,0000,0000,,me, Michal, a few of my friends, are just making images.
Dialogue: 0,0:08:29.94,0:08:32.23,Default,,0000,0000,0000,,We're showing a new reality
Dialogue: 0,0:08:32.23,0:08:34.43,Default,,0000,0000,0000,,by just making images
Dialogue: 0,0:08:34.43,0:08:37.33,Default,,0000,0000,0000,,because that's how the world perceives us.
Dialogue: 0,0:08:37.33,0:08:40.13,Default,,0000,0000,0000,,They see images of us, and they see bad images.
Dialogue: 0,0:08:40.13,0:08:45.18,Default,,0000,0000,0000,,So we're working on making good images. End of story.
Dialogue: 0,0:08:45.18,0:08:50.10,Default,,0000,0000,0000,,Look at this one. This is the Iran-Loves-Israel page.
Dialogue: 0,0:08:50.10,0:08:52.62,Default,,0000,0000,0000,,This is not the Israel-Loves-Iran. This is not my page.
Dialogue: 0,0:08:52.62,0:08:56.39,Default,,0000,0000,0000,,This is a guy in Tehran on the day of remembrance
Dialogue: 0,0:08:56.39,0:08:58.94,Default,,0000,0000,0000,,of the Israeli fallen soldier
Dialogue: 0,0:08:58.94,0:09:02.90,Default,,0000,0000,0000,,putting an image of an Israeli soldier on his page.
Dialogue: 0,0:09:02.90,0:09:06.29,Default,,0000,0000,0000,,This is the enemy.
Dialogue: 0,0:09:06.29,0:09:07.76,Default,,0000,0000,0000,,What?
Dialogue: 0,0:09:07.76,0:09:09.80,Default,,0000,0000,0000,,("Our heartfelt condolences to the families who lost their dearests in terror attack in Bulgaria")
Dialogue: 0,0:09:09.80,0:09:11.51,Default,,0000,0000,0000,,And it's going both ways.
Dialogue: 0,0:09:11.51,0:09:16.05,Default,,0000,0000,0000,,It's like, we are showing respect, one to each other.
Dialogue: 0,0:09:16.05,0:09:21.03,Default,,0000,0000,0000,,And we're understanding. And you show compassion.
Dialogue: 0,0:09:21.03,0:09:25.79,Default,,0000,0000,0000,,And you become friends.
Dialogue: 0,0:09:25.79,0:09:29.02,Default,,0000,0000,0000,,And at some point, you become friends on Facebook,
Dialogue: 0,0:09:29.02,0:09:30.80,Default,,0000,0000,0000,,and you become friends in life.
Dialogue: 0,0:09:30.80,0:09:33.61,Default,,0000,0000,0000,,You can go and travel and meet people.
Dialogue: 0,0:09:33.61,0:09:36.99,Default,,0000,0000,0000,,And I was in Munich a few weeks ago.
Dialogue: 0,0:09:36.99,0:09:40.82,Default,,0000,0000,0000,,I went there to open an exposition about Iran
Dialogue: 0,0:09:40.82,0:09:43.28,Default,,0000,0000,0000,,and I met there with people from the page
Dialogue: 0,0:09:43.28,0:09:45.58,Default,,0000,0000,0000,,that told me, "Okay, you're going to be in Europe,
Dialogue: 0,0:09:45.58,0:09:48.19,Default,,0000,0000,0000,,I'm coming. I'm coming from France, from Holland,
Dialogue: 0,0:09:48.19,0:09:50.91,Default,,0000,0000,0000,,from Germany," of course, and from Israel people came,
Dialogue: 0,0:09:50.91,0:09:55.48,Default,,0000,0000,0000,,and we just met there for the first time in real life.
Dialogue: 0,0:09:55.48,0:09:59.100,Default,,0000,0000,0000,,I met with people that are supposed to be my enemies
Dialogue: 0,0:09:59.100,0:10:02.61,Default,,0000,0000,0000,,for the first time. And we just shake hands,
Dialogue: 0,0:10:02.61,0:10:04.62,Default,,0000,0000,0000,,and have a coffee and a nice discussion,
Dialogue: 0,0:10:04.62,0:10:07.34,Default,,0000,0000,0000,,and we talk about food and basketball.
Dialogue: 0,0:10:07.34,0:10:09.07,Default,,0000,0000,0000,,And that was the end of it.
Dialogue: 0,0:10:09.07,0:10:11.83,Default,,0000,0000,0000,,Remember that image from the beginning?
Dialogue: 0,0:10:11.83,0:10:20.21,Default,,0000,0000,0000,,At some point we met in real life, and we became friends.
Dialogue: 0,0:10:20.21,0:10:22.87,Default,,0000,0000,0000,,And it goes the other way around.
Dialogue: 0,0:10:22.87,0:10:25.67,Default,,0000,0000,0000,,Some girl that we met on Facebook
Dialogue: 0,0:10:25.67,0:10:28.58,Default,,0000,0000,0000,,never been in Israel, born and raised in Iran,
Dialogue: 0,0:10:28.58,0:10:32.13,Default,,0000,0000,0000,,lives in Germany, afraid of Israelis
Dialogue: 0,0:10:32.13,0:10:34.36,Default,,0000,0000,0000,,because of what she knows about us,
Dialogue: 0,0:10:34.36,0:10:37.98,Default,,0000,0000,0000,,decides after a few months of talking on the Internet
Dialogue: 0,0:10:37.98,0:10:41.02,Default,,0000,0000,0000,,with some Israelis to come to Israel,
Dialogue: 0,0:10:41.02,0:10:45.52,Default,,0000,0000,0000,,and she gets on the plane and arrives at Ben Gurion
Dialogue: 0,0:10:45.52,0:10:51.65,Default,,0000,0000,0000,,and says, "Okay, not that big a deal."
Dialogue: 0,0:10:51.65,0:10:55.23,Default,,0000,0000,0000,,So a few weeks ago, the stress is getting higher,
Dialogue: 0,0:10:55.23,0:10:57.71,Default,,0000,0000,0000,,so we start this new campaign
Dialogue: 0,0:10:57.71,0:11:01.08,Default,,0000,0000,0000,,called "Not ready to die in your war."
Dialogue: 0,0:11:01.08,0:11:03.89,Default,,0000,0000,0000,,I mean, it's plus/minus the same message,
Dialogue: 0,0:11:03.89,0:11:07.56,Default,,0000,0000,0000,,but we wanted really to add some aggressivity to it.
Dialogue: 0,0:11:07.56,0:11:10.52,Default,,0000,0000,0000,,And again, something amazing happened,
Dialogue: 0,0:11:10.52,0:11:13.85,Default,,0000,0000,0000,,something that we didn't have on the first wave of the campaign.
Dialogue: 0,0:11:13.85,0:11:18.12,Default,,0000,0000,0000,,Now people from Iran, the same ones who were shy
Dialogue: 0,0:11:18.12,0:11:20.23,Default,,0000,0000,0000,,at the first campaign and just sent, you know,
Dialogue: 0,0:11:20.23,0:11:22.42,Default,,0000,0000,0000,,their foot and half their faces,
Dialogue: 0,0:11:22.42,0:11:24.82,Default,,0000,0000,0000,,now they're sending their faces, and they're saying,
Dialogue: 0,0:11:24.82,0:11:33.88,Default,,0000,0000,0000,,"Okay, no problem, we're into it. We are with you."
Dialogue: 0,0:11:33.88,0:11:37.40,Default,,0000,0000,0000,,Just read where those guys are from.
Dialogue: 0,0:11:37.40,0:11:39.72,Default,,0000,0000,0000,,And for every guy from Israel,
Dialogue: 0,0:11:39.72,0:11:43.01,Default,,0000,0000,0000,,you've got someone from Iran.
Dialogue: 0,0:11:51.08,0:11:53.81,Default,,0000,0000,0000,,Just people sending their pictures.
Dialogue: 0,0:12:11.13,0:12:13.31,Default,,0000,0000,0000,,Crazy, yes?
Dialogue: 0,0:12:13.31,0:12:14.95,Default,,0000,0000,0000,,So --
Dialogue: 0,0:12:14.95,0:12:23.29,Default,,0000,0000,0000,,(Applause)
Dialogue: 0,0:12:24.21,0:12:31.60,Default,,0000,0000,0000,,So you may ask yourself, who is this dude?
Dialogue: 0,0:12:31.60,0:12:35.26,Default,,0000,0000,0000,,My name is Ronny Edry, and I'm 41, I'm an Israeli,
Dialogue: 0,0:12:35.26,0:12:39.54,Default,,0000,0000,0000,,I'm a father of two, I'm a husband,
Dialogue: 0,0:12:39.54,0:12:44.52,Default,,0000,0000,0000,,and I'm a graphic designer. I'm teaching graphic design.
Dialogue: 0,0:12:44.52,0:12:48.29,Default,,0000,0000,0000,,And I'm not that naive, because a lot of the time
Dialogue: 0,0:12:48.29,0:12:51.67,Default,,0000,0000,0000,,I've been asked, many times I've been asked, "Yeah, but,
Dialogue: 0,0:12:51.67,0:12:54.90,Default,,0000,0000,0000,,this is really naive, sending flowers over, I mean — "
Dialogue: 0,0:12:54.90,0:12:58.95,Default,,0000,0000,0000,,I was in the army. I was in the paratroopers for three years,
Dialogue: 0,0:12:58.95,0:13:02.50,Default,,0000,0000,0000,,and I know how it looks from the ground.
Dialogue: 0,0:13:02.50,0:13:06.82,Default,,0000,0000,0000,,I know how it can look really bad.
Dialogue: 0,0:13:06.82,0:13:10.96,Default,,0000,0000,0000,,So to me, this is the courageous thing to do,
Dialogue: 0,0:13:10.96,0:13:14.40,Default,,0000,0000,0000,,to try to reach the other side before it's too late,
Dialogue: 0,0:13:14.40,0:13:16.31,Default,,0000,0000,0000,,because when it's going to be too late, it's going to be too late.
Dialogue: 0,0:13:16.31,0:13:20.73,Default,,0000,0000,0000,,And sometimes war is inevitable, sometimes,
Dialogue: 0,0:13:20.73,0:13:24.80,Default,,0000,0000,0000,,but maybe [with] effort, we can avoid it.
Dialogue: 0,0:13:24.80,0:13:28.16,Default,,0000,0000,0000,,Maybe as people, because especially in Israel,
Dialogue: 0,0:13:28.16,0:13:31.57,Default,,0000,0000,0000,,we're in a democracy. We have the freedom of speech,
Dialogue: 0,0:13:31.57,0:13:35.02,Default,,0000,0000,0000,,and maybe that little thing can change something.
Dialogue: 0,0:13:35.02,0:13:39.36,Default,,0000,0000,0000,,And really, we can be our own ambassadors.
Dialogue: 0,0:13:39.36,0:13:46.10,Default,,0000,0000,0000,,We can just send a message and hope for the best.
Dialogue: 0,0:13:46.10,0:13:48.44,Default,,0000,0000,0000,,So I want to ask Michal, my wife, to come with me
Dialogue: 0,0:13:48.44,0:13:53.22,Default,,0000,0000,0000,,on the stage just to make with you one image,
Dialogue: 0,0:13:53.22,0:13:55.34,Default,,0000,0000,0000,,because it's all about images.
Dialogue: 0,0:13:55.34,0:13:59.91,Default,,0000,0000,0000,,And maybe that image will help us change something.
Dialogue: 0,0:13:59.91,0:14:03.42,Default,,0000,0000,0000,,Just raise that. Exactly.
Dialogue: 0,0:14:03.42,0:14:05.92,Default,,0000,0000,0000,,And I'm just going to take a picture of it,
Dialogue: 0,0:14:05.92,0:14:08.72,Default,,0000,0000,0000,,and I'm just going to post it on Facebook
Dialogue: 0,0:14:08.72,0:14:13.86,Default,,0000,0000,0000,,with kind of "Israelis for peace" or something.
Dialogue: 0,0:14:16.64,0:14:19.15,Default,,0000,0000,0000,,Oh my God.
Dialogue: 0,0:14:19.15,0:14:21.51,Default,,0000,0000,0000,,Don't cry.
Dialogue: 0,0:14:21.51,0:14:23.20,Default,,0000,0000,0000,,Thank you guys.
Dialogue: 0,0:14:23.20,0:14:35.24,Default,,0000,0000,0000,,(Applause)