0:00:10.779,0:00:12.943
Hello, this is Howard Rheingold.

0:00:16.260,0:00:19.360
We're talking with Robin Good about curation

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So Robin, I loved your series of articles, [br]I highly recommend them

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I just wanted to get directly from you [br]a few thoughts about curation online

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starting with what do you think the [br]importance in the place of curation is

0:00:35.270,0:00:38.230
today from for anybody who's online?

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(RG) I think I'll you could see it this way:

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we've reached somehow the limit

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of understanding [br]and making sense of the information

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just by going out to Google, typing out[br]a query

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and getting a listing of things that could[br]be relevant to us.

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I think this is like, you know, [br]having been hungry

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and going to McDonald's, you know: [br]it's fast food information

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but I want something more like[br]when I go to a restaurant

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I can choose to have a restaurant tjat has[br]the foods, the quality, the level

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and the type of customer service,[br]and so on.

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So I am looking for a new level of[br]accessing information whereby

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I'm not just trying to list and rank[br]information

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but I'm trying to make sense [br]of the information

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this is what people[br]want more and more

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because one article by itself or a link [br]or a video

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sometimes is just a little opening hole[br]to understanding that topic

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while if there was some kind of [br]intermediate layer

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whether done by an algorithm[br]or by people

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contributing and working[br]with an algorithm to collect,

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things that make sense on a certain topic,[br]I think we would be in a position

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to inform and learn much faster and [br]much better than we can do now.

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(HR) What qualities do you think[br]a curator ought to have?

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(RG) Well, he's got to be somewhat of a[br]very curious person

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and a passionate person in the area[br]where he wants to curate.

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I don't think you can just go about[br]curating a topic

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because you wake up and that's[br]something you want to do -- well,

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you certainly can and gain confidence[br]with it with time

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but it would be best that you go and[br]curate something

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that you're already very [br]passionate about, that you'd be exposed to

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so that you have some sensitivity, [br]some antennas

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that allow you to understand what is good,[br]what is better,

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because then it becomes a point of [br]who are you doing this for.

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Are you just an artis painting [br]something for yourself

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or are you curating something [br]for a specific audience,

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trying to intercept a specific need and[br]resolve it

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with that channel of information?

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So I would think that knowing the audience[br]and being an expert on the topic

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helps someone curate whatever type of[br]information items he has at his disposal.

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That, I think, are the key elements.

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Then you you gotta be very transparent[br]and give full credit

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to whoever you are gathering in

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and expose actually the best qualities [br]of these sources and people

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and add something of your own, that is,

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the ultimate quality of the curator[br]is like the one for a DJ.

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I mean, what's the difference between[br]putting a mixed tape and a live DJ?

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I think those same qualities apply [br]somewhat to a content curator: ////

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that is the ability to listen closely to[br]what I of volumes at the moment he's

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serving

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and and providing a context so that the[br]type of information ease or she's

0:03:52.579,0:03:53.329
collecting

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make sense to them so you may have to[br]change titles may take

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change descriptions images order how he[br]just oppose things

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but you have to customize the flow for[br]that purpose the man

0:04:05.959,0:04:10.829
public you're doing that for Jordan who[br]who you are. should come

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come through just to some degree your

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your sensibility and your your point of[br]view aren't you

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not be completely suppressed when you're[br]your jury

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they may be different instances any

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situations business why is

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a a sure research and information[br]activities

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how he may vary our I wouldn't be so[br]sure that all the time you'd have to

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bring

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out your personality but that

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there is no way that you can not somehow[br]stand in some position

0:04:46.690,0:04:50.580
cell them would be a generic position it[br]may be a bit more

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I def I'm positions for those who have[br]had it all to take political stances or

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research things where their

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opal's Inc views but again there you may[br]be a great reader by just sending out

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for your position

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or maybe even a better curator by[br]creating

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all the positions that out there and[br]allowing people to discover which ones

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it's best for their money both of them[br]are valid to me

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are a woman what is your advice to do to[br]people about how to go about this and be

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I know %um a very detailed workflow you[br]just

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someone wants to go ahead and start[br]curating in the butt

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a passion for subject in some knowledge[br]about it would out

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how they go about

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the first thing you want to do is to

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collect your so say risk your

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the places where you're going to gather[br]that information you wanna start from

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some basis at these may be some blogs

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I some video channels says some

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tweet their personalities fun pages

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anything especially that he's capable of[br]producing

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on RSS feed in is very useful for

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cue Radian creating channels on the[br]information dedicated to a specific

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topic

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you you want them to become familiar[br]with something that the ski

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a and technically beat for it was[br]difficult to understand is what I call a

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persistent search that is the ability to[br]set out a search for a topic

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and be alerted any time something comes[br]up so that you can discover

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new things but you can discover also[br]news sources for information that you

0:06:24.379,0:06:27.039
may not be aware of

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eddie Van Ness when you bring together[br]different sources

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ones you know that once you're going to[br]discover gradually

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it the core part of your job is

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to select to pick does that really count[br]in again to customize them

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personalizing for your audience for this[br]specific communication

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objective yes it out for yourself with[br]that channel or stream of the

0:06:51.979,0:06:54.009
information you're creating

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so in the job to describe is as simple[br]as that you you may want and to

0:07:00.120,0:07:04.479
share this information to package it[br]happened distributed in different ways

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but

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the core elements are basically does[br]once they're

0:07:08.849,0:07:12.169
so many people then just worry about

0:07:12.169,0:07:17.189
a what is the tool that can do all the[br]stuff in a simple way without needing me

0:07:17.189,0:07:20.330
to know HTML RSS tags at

0:07:20.330,0:07:24.250
persistent searches and so on so let me[br]get a right to that

0:07:24.250,0:07:27.689
and dat is if I were to advise

0:07:27.689,0:07:31.680
a tool that I am NOT associated with[br]commercially they think helps anyone

0:07:31.680,0:07:33.280
who's in all this

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to get good grapes all what

0:07:36.479,0:07:39.710
curating information can do when I can[br]be done

0:07:39.710,0:07:43.129
is the one you're using yourself since a[br]few days and that's cool beat

0:07:43.129,0:07:47.280
as see okie .it

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that's just bury simple to use free tool

0:07:50.560,0:07:54.970
that allows you to aggregate fielder's[br]church put together information even

0:07:54.970,0:07:56.599
layout and publish it

0:07:56.599,0:07:59.789
within a workflow that is extremely easy

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an almost intuitive to pick up

0:08:02.949,0:08:06.259
and %uh I also likes kinda the community[br]feature a Scooby

0:08:06.259,0:08:10.250
im at the am there are people can cook[br]can

0:08:10.250,0:08:13.800
recommend sources to you and then you[br]have a stream sources

0:08:13.800,0:08:17.080
besides the ones that you gone out and[br]and found

0:08:17.080,0:08:20.550
that you can go through and you can[br]either I'm use them

0:08:20.550,0:08:24.460
you can discard them or you can say and[br]when used as source anymore so

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use dream become smarter as you as you[br]you

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mercury did is a tool I like a lot too

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yes but there are actually very many[br]tula in de-

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if you recall on 2005 ahead

0:08:40.169,0:08:44.870
what was the did montel the ID March or[br]April I was in San Francisco with you on

0:08:44.870,0:08:49.130
mountain time of bias we were talking[br]for the first time in that beautiful

0:08:49.130,0:08:54.120
scenery aboul what we discussed in now[br]that he's news Gration

0:08:54.120,0:08:58.710
and you with leukemia me and wondering[br]where their

0:08:58.710,0:09:03.100
that made any sense at I'm so glad that[br]that this time has passed and it's

0:09:03.100,0:09:05.040
become a reality I was

0:09:05.040,0:09:09.160
Solex I did last year and in the last[br]few months where

0:09:09.160,0:09:13.830
about sixty Diff'rent corporation[br]content curation tools have come out

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that created that

0:09:15.090,0:09:18.680
at map you've probably seen which update[br]every weekend

0:09:18.680,0:09:21.860
and what is surprising ease now all[br]these different

0:09:21.860,0:09:24.980
areas for content curation because we[br]study

0:09:24.980,0:09:30.720
RSS curating content in news creating[br]news Raiders as they call them specific

0:09:30.720,0:09:32.040
thematic channels but

0:09:32.040,0:09:35.240
now there's a universe of other[br]possibilities that is

0:09:35.240,0:09:38.530
that is DVD a curation they resell

0:09:38.530,0:09:42.360
product curation these fashion duration[br]which is

0:09:42.360,0:09:46.280
fantastic go in CT said it's called[br]police for

0:09:46.280,0:09:49.560
PE ow.ly voor E

0:09:49.560,0:09:54.160
and see what people can do to a team[br]together different fashion elements like

0:09:54.160,0:09:56.070
shoes & jewelry

0:09:56.070,0:09:59.810
and attic gadgets and create day who[br]radiate

0:09:59.810,0:10:05.640
sets said that it really a interesting[br]and visually appealing

0:10:05.640,0:10:11.030
you so I think the horizon easy and[br]understanding that basically anything

0:10:11.030,0:10:15.380
can be curated doesn't have to be on the[br]news you can create stuff that

0:10:15.380,0:10:18.420
doesn't be doesn't have to be connected[br]tweet their

0:10:18.420,0:10:21.580
or staff detachments right at this[br]moment me

0:10:21.580,0:10:25.410
even collecting and curating what he's[br]out there for the past

0:10:25.410,0:10:29.710
I we've got into the DL situation from[br]the beginning until now

0:10:29.710,0:10:33.820
it's something useful and I think that[br]direction of the future

0:10:33.820,0:10:37.320
ease if not for Google for us to create

0:10:37.320,0:10:42.160
an alternative titles Google where we[br]can cooperatively

0:10:42.160,0:10:45.840
curating information that is out there[br]think for a moment

0:10:45.840,0:10:52.740
if instead of depending of secret[br]algorithms to decide for us

0:10:52.740,0:10:57.820
what is relevant we could choose[br]individually each one of us

0:10:57.820,0:11:00.960
we charge a ranking elements we want to[br]use

0:11:00.960,0:11:04.750
or tap into your lines and the one of my[br]friend and the other friend

0:11:04.750,0:11:08.230
and create our own eco-system I'll

0:11:08.230,0:11:13.230
but she rated algorithm sir curated[br]collections have information on how to

0:11:13.230,0:11:14.640
make sense of reality

0:11:14.640,0:11:19.990
instead of depending of somebody or[br]depends on profits and as clues

0:11:19.990,0:11:24.170
is clue simply on its own earnings to[br]decide what's best for us and that's

0:11:24.170,0:11:29.880
absurd for me because the world s now[br]lives in an economy the information we

0:11:29.880,0:11:31.660
depend so much I needed

0:11:31.660,0:11:34.900
it is not just a matter of doing a[br]business online it's a matter

0:11:34.900,0:11:39.740
of allow each I each one of us like to[br]breathe get water

0:11:39.740,0:11:43.720
to be able to access information and[br]make some good use of it

0:11:43.720,0:11:48.570
I don't know it and it and agree with[br]these are not but to me it's a planetary

0:11:48.570,0:11:52.200
question that two people should start to[br]addressing

0:11:52.200,0:11:56.760
yes that's why I think it a a[br]fundamental literacy about duration is

0:11:56.760,0:11:58.930
something that everybody ought to know[br]about it min

0:11:58.930,0:12:02.240
not just for specialists just like there[br]are

0:12:02.240,0:12:07.060
our web sites did get a lot of traffic[br]there are too many many many web sites

0:12:07.060,0:12:10.990
that may not get the huge amount of[br]traffic but we wouldn't have the really

0:12:10.990,0:12:12.120
rich

0:12:12.120,0:12:15.360
eco-system online if we didn't have so[br]many

0:12:15.360,0:12:19.910
contributors so I I really like your[br]division which YouTube resent to

0:12:19.910,0:12:23.980
so enthusiastically in passionately I'm[br]I really population of

0:12:23.980,0:12:27.990
a few readers that its it's not just for[br]the individuals is further

0:12:27.990,0:12:31.680
the whole system I'm make it much much[br]richer

0:12:31.680,0:12:36.630
then than it is already yeah we want to[br]have different points of view all week

0:12:36.630,0:12:37.820
dust that mean

0:12:37.820,0:12:41.120
as should you formation ranking be

0:12:41.120,0:12:45.470
I on-demand fundamentalist religion[br]because

0:12:45.470,0:12:50.050
what is that I mean if there is one[br]entity that secretly knows what is true

0:12:50.050,0:12:50.940
or not

0:12:50.940,0:12:55.130
isn't that religion so I don't want to[br]depend on some religious organization to

0:12:55.130,0:12:55.780
the sale

0:12:55.780,0:13:00.100
what's out there and I want to be able[br]to tap on different points of views that

0:13:00.100,0:13:02.010
want to be able to contribute

0:13:02.010,0:13:06.480
12 other people understand what I have[br]discovered and the system we have now

0:13:06.480,0:13:11.180
does not allow me to do this so more and[br]more i'm looking for people can be

0:13:11.180,0:13:15.940
gateways to the information they need[br]India's must be trusted people

0:13:15.940,0:13:19.470
so we need out a Google love the people[br]for the people

0:13:19.470,0:13:24.580
I'm not me %uh individual curator's[br]doing this for ourselves that's what we

0:13:24.580,0:13:26.260
need yes

0:13:26.260,0:13:29.420
this is wonderful thank you so much and[br]and thank you for your wonderful

0:13:29.420,0:13:32.030
hospitality in Rome I will never forget[br]it

0:13:32.030,0:13:35.360
and and hope to see you there again soon

0:13:35.360,0:13:38.760
all right thank you I had my share my[br]mind get it

0:13:38.760,0:13:45.760
by do

0:13:46.490,0:13:51.290
do

0:13:51.290,0:13:54.600
do

0:13:54.600,0:14:01.600
do

0:14:02.680,0:14:09.680
do the