[Script Info]
Title: 
[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:00.48,0:00:03.38,Default,,0000,0000,0000,,I'm a designer and an educator.
Dialogue: 0,0:00:03.38,0:00:06.28,Default,,0000,0000,0000,,I'm a multitasking person, and I push my students
Dialogue: 0,0:00:06.28,0:00:12.39,Default,,0000,0000,0000,,to fly through a very creative, multitasking design process.
Dialogue: 0,0:00:12.39,0:00:17.35,Default,,0000,0000,0000,,But how efficient is, really, this multitasking?
Dialogue: 0,0:00:17.35,0:00:23.06,Default,,0000,0000,0000,,Let's consider for a while the option of monotasking.
Dialogue: 0,0:00:23.06,0:00:25.97,Default,,0000,0000,0000,,A couple of examples.
Dialogue: 0,0:00:25.97,0:00:27.40,Default,,0000,0000,0000,,Look at that.
Dialogue: 0,0:00:27.40,0:00:31.01,Default,,0000,0000,0000,,This is my multitasking activity result. (Laughter)
Dialogue: 0,0:00:31.01,0:00:34.67,Default,,0000,0000,0000,,So trying to cook, answering the phone, writing SMS,
Dialogue: 0,0:00:34.67,0:00:37.02,Default,,0000,0000,0000,,and maybe uploading some pictures
Dialogue: 0,0:00:37.02,0:00:40.54,Default,,0000,0000,0000,,about this awesome barbecue.
Dialogue: 0,0:00:40.54,0:00:44.57,Default,,0000,0000,0000,,So someone tells us the story about supertaskers,
Dialogue: 0,0:00:44.57,0:00:47.100,Default,,0000,0000,0000,,so this two percent of people who are able
Dialogue: 0,0:00:47.100,0:00:52.13,Default,,0000,0000,0000,,to control multitasking environment.
Dialogue: 0,0:00:52.13,0:00:56.74,Default,,0000,0000,0000,,But what about ourselves, and what about our reality?
Dialogue: 0,0:00:56.74,0:00:59.04,Default,,0000,0000,0000,,When's the last time you really enjoyed
Dialogue: 0,0:00:59.04,0:01:02.31,Default,,0000,0000,0000,,just the voice of your friend?
Dialogue: 0,0:01:02.31,0:01:05.56,Default,,0000,0000,0000,,So this is a project I'm working on,
Dialogue: 0,0:01:05.56,0:01:10.61,Default,,0000,0000,0000,,and this is a series of front covers
Dialogue: 0,0:01:10.61,0:01:15.12,Default,,0000,0000,0000,,to downgrade our super, hyper —
Dialogue: 0,0:01:15.12,0:01:20.03,Default,,0000,0000,0000,,(Laughter) (Applause)
Dialogue: 0,0:01:20.03,0:01:22.84,Default,,0000,0000,0000,,to downgrade our super, hyper-mobile phones
Dialogue: 0,0:01:22.84,0:01:25.87,Default,,0000,0000,0000,,into the essence of their function.
Dialogue: 0,0:01:25.87,0:01:28.65,Default,,0000,0000,0000,,Another example: Have you ever been to Venice?
Dialogue: 0,0:01:28.65,0:01:32.96,Default,,0000,0000,0000,,How beautiful it is to lose ourselves in these little streets
Dialogue: 0,0:01:32.96,0:01:35.34,Default,,0000,0000,0000,,on the island.
Dialogue: 0,0:01:35.34,0:01:38.79,Default,,0000,0000,0000,,But our multitasking reality is pretty different,
Dialogue: 0,0:01:38.79,0:01:43.06,Default,,0000,0000,0000,,and full of tons of information.
Dialogue: 0,0:01:43.06,0:01:45.60,Default,,0000,0000,0000,,So what about something like that
Dialogue: 0,0:01:45.60,0:01:49.76,Default,,0000,0000,0000,,to rediscover our sense of adventure?
Dialogue: 0,0:01:49.76,0:01:53.04,Default,,0000,0000,0000,,I know that it could sound pretty weird to speak about mono
Dialogue: 0,0:01:53.04,0:01:57.59,Default,,0000,0000,0000,,when the number of possibilities is so huge,
Dialogue: 0,0:01:57.59,0:02:02.19,Default,,0000,0000,0000,,but I push you to consider the option of
Dialogue: 0,0:02:02.19,0:02:05.30,Default,,0000,0000,0000,,focusing on just one task,
Dialogue: 0,0:02:05.30,0:02:11.26,Default,,0000,0000,0000,,or maybe turning your digital senses totally off.
Dialogue: 0,0:02:11.26,0:02:17.28,Default,,0000,0000,0000,,So nowadays, everyone could produce his mono product.
Dialogue: 0,0:02:17.28,0:02:21.02,Default,,0000,0000,0000,,Why not? So find your monotask spot
Dialogue: 0,0:02:21.02,0:02:23.60,Default,,0000,0000,0000,,within the multitasking world.
Dialogue: 0,0:02:23.60,0:02:25.14,Default,,0000,0000,0000,,Thank you.
Dialogue: 0,0:02:25.14,0:02:31.82,Default,,0000,0000,0000,,(Applause)