0:00:00.857,0:00:03.716 You've heard of your I.Q.,[br]your general intelligence, 0:00:03.716,0:00:05.392 but what's your Psy-Q? 0:00:05.392,0:00:07.629 How much do you know[br]about what makes you tick, 0:00:07.629,0:00:10.374 and how good are you[br]at predicting other people's behavior 0:00:10.374,0:00:11.880 or even your own? 0:00:11.880,0:00:15.159 And how much of what you think you know[br]about psychology is wrong? 0:00:15.159,0:00:18.947 Let's find out by counting down[br]the top 10 myths of psychology. 0:00:18.947,0:00:22.343 You've probably heard it said[br]that when it comes to their psychology, 0:00:22.343,0:00:25.225 it's almost as if men are from Mars[br]and women are from Venus. 0:00:25.235,0:00:27.264 But how different[br]are men and women really? 0:00:27.264,0:00:29.518 To find out, let's start[br]by looking at something 0:00:29.518,0:00:31.495 on which men and women really do differ 0:00:31.495,0:00:34.943 and plotting some psychological[br]gender differences on the same scale. 0:00:34.943,0:00:37.116 One thing men and women[br]do really differ on 0:00:37.116,0:00:38.913 is how far they can throw a ball. 0:00:38.913,0:00:40.803 So if we look at the data for men here, 0:00:40.803,0:00:43.274 we see what is called[br]a normal distribution curve. 0:00:43.274,0:00:46.482 A few men can throw a ball really far,[br]and a few men not far at all, 0:00:46.482,0:00:48.252 but most a kind of average distance. 0:00:48.252,0:00:50.416 And women share[br]the same distribution as well, 0:00:50.416,0:00:52.465 but actually there's[br]quite a big difference. 0:00:52.465,0:00:54.913 In fact, the average man[br]can throw a ball further 0:00:54.913,0:00:56.620 than about 98 percent of all women. 0:00:56.620,0:00:59.647 So now let's look at what[br]some psychological gender differences 0:00:59.647,0:01:02.504 look like on the same standardized scale. 0:01:02.504,0:01:04.090 Any psychologist will tell you 0:01:04.090,0:01:06.635 that men are better[br]at spatial awareness than women -- 0:01:06.635,0:01:09.373 so things like map-reading, [br]for example -- and it's true, 0:01:09.373,0:01:11.863 but let's have a look[br]at the size of this difference. 0:01:11.863,0:01:15.250 It's tiny; the lines are so close[br]together they almost overlap. 0:01:15.250,0:01:19.244 In fact, the average woman is better[br]than 33 percent of all men, 0:01:19.244,0:01:21.125 and of course, if that was 50 percent, 0:01:21.125,0:01:23.181 then the two genders[br]would be exactly equal. 0:01:23.181,0:01:26.839 It's worth bearing in mind that this[br]difference and the next one I'll show you 0:01:26.839,0:01:29.664 are pretty much the biggest[br]psychological gender differences 0:01:29.664,0:01:31.101 ever discovered in psychology. 0:01:31.101,0:01:32.212 So here's the next one. 0:01:32.212,0:01:34.650 Any psychologist will tell you[br]that women are better 0:01:34.650,0:01:36.315 with language and grammar than men. 0:01:36.315,0:01:38.904 So here's performance[br]on the standardized grammar test. 0:01:38.904,0:01:40.861 There go the women. There go the men. 0:01:40.861,0:01:44.560 Again, yes, women are better on average,[br]but the lines are so close 0:01:44.560,0:01:48.047 that 33 percent of men[br]are better than the average woman, 0:01:48.047,0:01:49.720 and again, if it was 50 percent, 0:01:49.720,0:01:52.462 that would represent[br]complete gender equality. 0:01:52.462,0:01:54.583 So it's not really[br]a case of Mars and Venus. 0:01:54.583,0:01:57.250 It's more a case of, if anything,[br]Mars and Snickers: 0:01:57.250,0:02:01.612 basically the same, but one's maybe [br]slightly nuttier than the other. 0:02:01.612,0:02:03.638 I won't say which. 0:02:03.638,0:02:05.503 Now we've got you warmed up. 0:02:05.503,0:02:08.539 Let's psychoanalyze you using[br]the famous Rorschach inkblot test. 0:02:08.539,0:02:12.122 So you can probably see two, I dunno,[br]two bears or two people or something. 0:02:12.122,0:02:13.875 But what do you think they're doing? 0:02:13.875,0:02:17.059 Put your hand up if you think[br]they're saying hello. 0:02:17.059,0:02:18.870 Not many people. Okay. 0:02:18.870,0:02:21.337 Put your hands up if you think[br]they are high-fiving. 0:02:21.337,0:02:23.307 Okay. What if you think they're fighting? 0:02:23.307,0:02:24.562 Only a few people there. 0:02:24.562,0:02:27.639 Okay, so if you think they're[br]saying hello or high-fiving, 0:02:27.639,0:02:29.630 then that means you're a friendly person. 0:02:29.630,0:02:31.220 If you think they're fighting, 0:02:31.220,0:02:33.536 you're a bit more of a [br]nasty, aggressive person. 0:02:33.536,0:02:35.476 Are you a lover or a fighter, basically. 0:02:35.476,0:02:36.763 What about this one? 0:02:36.763,0:02:40.385 This isn't really a voting one, so on [br]three everyone shout out what you see. 0:02:40.385,0:02:43.549 One, two, three.[br](Audience shouting) 0:02:43.549,0:02:45.241 I heard hamster. Who said hamster? 0:02:45.241,0:02:46.778 That was very worrying. 0:02:46.778,0:02:48.291 A guy there said hamster. 0:02:48.291,0:02:51.599 Well, you should see[br]some kind of two-legged animal here, 0:02:51.599,0:02:53.983 and then the mirror image of them there. 0:02:53.983,0:02:57.414 If you didn't, then this means[br]that you have difficulty 0:02:57.414,0:03:01.504 processing complex situations[br]where there's a lot going on. 0:03:01.504,0:03:03.729 Except, of course,[br]it doesn't mean that at all. 0:03:03.729,0:03:06.400 Rorschach inkblot tests[br]have basically no validity 0:03:06.400,0:03:08.675 when it comes to diagnosing[br]people's personality 0:03:08.675,0:03:11.136 and are not used[br]by modern-day psychologists. 0:03:11.136,0:03:14.555 In fact, one recent study found[br]that when you do try 0:03:14.555,0:03:17.614 to diagnose people's personalities[br]using Rorschach inkblot tests, 0:03:17.614,0:03:19.356 schizophrenia was diagnosed 0:03:19.356,0:03:23.349 in about one sixth of apparently[br]perfectly normal participants. 0:03:23.349,0:03:26.182 So if you didn't do that well on this, 0:03:26.182,0:03:28.736 maybe you are not[br]a very visual type of person. 0:03:28.736,0:03:31.105 So let's do another[br]quick quiz to find out. 0:03:31.105,0:03:34.883 When making a cake, do you prefer to --[br]so hands up for each one again -- 0:03:34.883,0:03:37.652 do you prefer to use[br]a recipe book with pictures? 0:03:37.652,0:03:39.672 Yeah, a few people. 0:03:39.672,0:03:42.412 Have a friend talk you through? 0:03:42.412,0:03:45.075 Or have a go, making it up[br]as you go along? 0:03:45.075,0:03:46.567 Quite a few people there. 0:03:46.567,0:03:48.287 Okay, so if you said A, 0:03:48.287,0:03:50.459 then this means that you[br]are a visual learner 0:03:50.459,0:03:53.987 and you learn best when information[br]is presented in a visual style. 0:03:53.987,0:03:56.569 If you said B, it means[br]you're an auditory learner, 0:03:56.569,0:04:00.294 that you learn best when information[br]is presented to you in an auditory format. 0:04:00.294,0:04:03.229 And if you said C, it means[br]that you're a kinesthetic learner, 0:04:03.229,0:04:06.630 that you learn best when you get stuck in[br]and do things with your hands. 0:04:06.630,0:04:08.788 Except, of course,[br]as you've probably guessed, 0:04:08.788,0:04:11.607 that it doesn't, because[br]the whole thing is a complete myth. 0:04:11.607,0:04:15.465 Learning styles are made up and are [br]not supported by scientific evidence. 0:04:15.465,0:04:19.021 So we know this because in[br]tightly controlled experimental studies, 0:04:19.021,0:04:21.142 when learners are given material to learn 0:04:21.142,0:04:23.762 either in their preferred style[br]or an opposite style, 0:04:23.762,0:04:27.338 it makes no difference at all to the[br]amount of information that they retain. 0:04:27.338,0:04:29.404 And if you think about it[br]for just a second, 0:04:29.404,0:04:31.482 it's just obvious[br]that this has to be true. 0:04:31.482,0:04:34.054 It's obvious that[br]the best presentation format 0:04:34.054,0:04:37.352 depends not on you,[br]but on what you're trying to learn. 0:04:37.357,0:04:39.479 Could you learn to drive a car,[br]for example, 0:04:39.479,0:04:41.897 just by listening to someone[br]telling you what to do 0:04:41.897,0:04:43.525 with no kinesthetic experience? 0:04:43.525,0:04:45.341 Could you solve simultaneous equations 0:04:45.341,0:04:48.487 by talking them through in your head[br]and without writing them down? 0:04:48.487,0:04:50.588 Could you revise [br]for your architecture exams 0:04:50.588,0:04:53.261 using interpretive dance[br]if you're a kinesthetic learner? 0:04:53.261,0:04:56.202 No. What you need to do [br]is match the material to be learned 0:04:56.202,0:04:59.977 to the presentation format, not you. 0:04:59.977,0:05:02.126 I know many of you are A-level students 0:05:02.126,0:05:04.418 that will have recently gotten[br]your GCSE results. 0:05:04.418,0:05:06.976 And if you didn't quite get[br]what you were hoping for, 0:05:06.976,0:05:09.323 then you can't really blame[br]your learning style, 0:05:09.323,0:05:12.950 but one thing that you might want[br]to think about blaming is your genes. 0:05:12.950,0:05:16.635 So what this is all about is a[br]recent study at University College London 0:05:16.635,0:05:19.189 found that 58 percent of the variation 0:05:19.189,0:05:22.440 between different students[br]and their GCSE results 0:05:22.440,0:05:24.097 was down to genetic factors. 0:05:24.097,0:05:27.233 That sounds like a very precise figure,[br]so how can we tell? 0:05:27.233,0:05:30.738 Well, when we want to unpack[br]the relative contributions 0:05:30.738,0:05:32.842 of genes and the environment, 0:05:32.842,0:05:35.071 what we can do is do a twin study. 0:05:35.071,0:05:38.647 So identical twins share[br]100 percent of their environment 0:05:38.647,0:05:40.551 and 100 percent of their genes, 0:05:40.551,0:05:43.773 whereas non-identical twins[br]share 100 percent of their environment, 0:05:43.773,0:05:47.509 but just like any brother and sister,[br]share only 50 percent of their genes. 0:05:47.509,0:05:51.707 So by comparing how similar[br]GCSE results are in identical twins 0:05:51.707,0:05:54.018 versus non-identical twins, 0:05:54.018,0:05:55.364 and doing some clever math, 0:05:55.364,0:05:59.265 we can an idea of how much variation[br]and performance is due to the environment 0:05:59.265,0:06:01.401 and how much is due to genes. 0:06:01.401,0:06:05.178 And it turns out that it's[br]about 58 percent due to genes. 0:06:05.178,0:06:08.941 So this isn't to undermine the hard work[br]that you and your teachers here put in. 0:06:08.941,0:06:12.072 If you didn't quite get the GCSE results[br]that you were hoping for, 0:06:12.072,0:06:16.578 then you can always try blaming[br]your parents, or at least their genes. 0:06:16.578,0:06:18.606 One thing that you shouldn't blame 0:06:18.606,0:06:21.068 is being a left-brained[br]or right-brained learner, 0:06:21.068,0:06:22.879 because again, this is a myth. 0:06:22.879,0:06:25.636 So the myth here is that[br]the left brain is logical, 0:06:25.636,0:06:27.435 it's good with equations like this, 0:06:27.435,0:06:31.534 and the right brain is more creative,[br]so the right brain is better at music. 0:06:31.534,0:06:34.465 But again, this is a myth[br]because nearly everything that you do 0:06:34.465,0:06:37.275 involves nearly all parts[br]of your brain talking together, 0:06:37.275,0:06:40.595 even just the most mundane thing[br]like having a normal conversation. 0:06:40.595,0:06:43.938 However, perhaps one reason[br]why this myth has survived 0:06:43.938,0:06:46.180 is that there is[br]a slight grain of truth to it. 0:06:46.180,0:06:47.790 So a related version of the myth 0:06:47.790,0:06:51.073 is that left-handed people are[br]more creative than right-handed people, 0:06:51.073,0:06:54.527 which kind of makes sense because[br]your brain controls the opposite hands, 0:06:54.527,0:06:55.887 so left-handed people, 0:06:55.887,0:06:58.313 the right side of the brain[br]is slightly more active 0:06:58.313,0:07:00.118 than the left-hand side of the brain, 0:07:00.118,0:07:02.606 and the idea is the right-hand side[br]is more creative. 0:07:02.606,0:07:04.003 Now, it isn't true per se 0:07:04.003,0:07:07.204 that left-handed people are more creative[br]than right-handed people. 0:07:07.204,0:07:09.619 What is true that ambidextrous people, 0:07:09.619,0:07:12.312 or people who use both hands[br]for different tasks, 0:07:12.312,0:07:16.074 are more creative thinkers[br]than one-handed people, 0:07:16.074,0:07:17.807 because being ambidextrous involves 0:07:17.807,0:07:20.536 having both sides of the brain[br]talk to each other a lot, 0:07:20.536,0:07:24.298 which seems to be involved[br]in creating flexible thinking. 0:07:24.298,0:07:26.113 The myth of the creative left-hander 0:07:26.113,0:07:28.171 arises from the fact[br]that being ambidextrous 0:07:28.171,0:07:31.298 is more common amongst [br]left-handers than right-handers, 0:07:31.298,0:07:34.347 so a grain of truth in the idea[br]of the creative left-hander, 0:07:34.347,0:07:35.694 but not much. 0:07:35.694,0:07:38.131 A related myth that you've[br]probably heard of 0:07:38.131,0:07:40.504 is that we only use[br]10 percent of our brains. 0:07:40.504,0:07:42.030 This is, again, a complete myth. 0:07:42.030,0:07:44.749 Nearly everything that we do,[br]even the most mundane thing, 0:07:44.749,0:07:46.932 uses nearly all of our brains. 0:07:46.932,0:07:50.693 That said, it is of course true 0:07:50.693,0:07:55.273 that most of us don't use our brainpower[br]quite as well as we could. 0:07:55.273,0:07:58.239 So what could we do[br]to boost our brainpower? 0:07:58.239,0:08:00.377 Maybe we could listen[br]to a nice bit of Mozart. 0:08:00.377,0:08:03.095 Have you heard of the idea[br]of the Mozart effect? 0:08:03.095,0:08:06.052 So the idea is that listening [br]to Mozart makes you smarter 0:08:06.052,0:08:08.221 and improves your [br]performance on I.Q. tests. 0:08:08.221,0:08:10.326 Now again, what's interesting[br]about this myth 0:08:10.326,0:08:13.767 is that although it's basically a myth,[br]there is a grain of truth to it. 0:08:13.767,0:08:15.541 So the original study found that 0:08:15.541,0:08:19.322 participants who were played[br]Mozart music for a few minutes 0:08:19.322,0:08:21.621 did better on a subsequent I.Q. test 0:08:21.621,0:08:25.034 than participants who simply[br]sat in silence. 0:08:25.034,0:08:28.758 But a follow-up study recruited[br]some people who liked Mozart music 0:08:28.758,0:08:30.539 and then another group of people 0:08:30.539,0:08:33.207 who were fans of [br]the horror stories of Stephen King. 0:08:33.207,0:08:36.771 And they played the people[br]the music or the stories. 0:08:36.771,0:08:39.279 The people who preferred[br]Mozart music to the stories 0:08:39.279,0:08:42.010 got a bigger I.Q. boost[br]from the Mozart than the stories, 0:08:42.010,0:08:44.848 but the people who preferred[br]the stories to the Mozart music 0:08:44.848,0:08:47.955 got a bigger I.Q. boost[br]from listening to the Stephen King stories 0:08:47.955,0:08:49.170 than the Mozart music. 0:08:49.170,0:08:51.933 So the truth is that listening[br]to something that you enjoy 0:08:51.933,0:08:55.184 perks you up a bit[br]and gives you a temporary I.Q. boost 0:08:55.184,0:08:57.111 on a narrow range of tasks. 0:08:57.111,0:08:59.479 There's no suggestion that[br]listening to Mozart, 0:08:59.479,0:09:01.104 or indeed Stephen King stories, 0:09:01.104,0:09:04.526 is going to make you any smarter[br]in the long run. 0:09:04.526,0:09:07.466 Another version of the Mozart myth 0:09:07.466,0:09:12.324 is that listening to Mozart can make you[br]not only cleverer but healthier, too. 0:09:12.324,0:09:14.392 Unfortunately, this doesn't[br]seem to be true 0:09:14.392,0:09:17.451 of someone who listened[br]to the music of Mozart almost every day, 0:09:17.451,0:09:19.169 Mozart himself, 0:09:19.169,0:09:22.149 who suffered from gonorrhea,[br]smallpox, arthritis, 0:09:22.149,0:09:26.663 and, what most people think eventually[br]killed him in the end, syphilis. 0:09:26.673,0:09:30.035 This suggests that Mozart[br]should have bit more careful, perhaps, 0:09:30.035,0:09:32.613 when choosing his sexual partners. 0:09:32.613,0:09:34.772 But how do we choose a partner? 0:09:34.772,0:09:39.798 So a myth that I have to say[br]is sometimes spread a bit by sociologists 0:09:39.798,0:09:43.421 is that our preferences in a romantic [br]partner are a product of our culture, 0:09:43.421,0:09:45.352 that they're very culturally specific. 0:09:45.352,0:09:47.496 But in fact, the data don't back this up. 0:09:47.496,0:09:51.541 A famous study surveyed people from[br]32 different cultures across the globe, 0:09:51.541,0:09:53.117 from Americans to Zulus, 0:09:53.117,0:09:55.483 on what they look for in a partner. 0:09:55.483,0:09:57.852 And in every single culture[br]across the globe, 0:09:57.852,0:10:01.567 men placed more value[br]on physical attractiveness in a partner 0:10:01.567,0:10:02.867 than did women, 0:10:02.867,0:10:04.608 and in every single culture, too, 0:10:04.608,0:10:09.222 women placed more importance than did men[br]on ambition and high earning power. 0:10:09.222,0:10:10.605 In every culture, too, 0:10:10.605,0:10:13.130 men preferred women[br]who were younger than themselves, 0:10:13.130,0:10:15.939 an average of, I think it was 2.66 years, 0:10:15.939,0:10:17.588 and in every culture, too, 0:10:17.588,0:10:20.188 women preferred men[br]who were older than them, 0:10:20.188,0:10:22.998 so an average of 3.42 years, 0:10:22.998,0:10:26.713 which is why we've got here[br]"Everybody needs a Sugar Daddy." 0:10:26.713,0:10:29.290 So moving on from trying[br]to score with a partner 0:10:29.290,0:10:33.212 to trying to score in basketball[br]or football or whatever your sport is. 0:10:33.212,0:10:37.353 The myth here is that sportsmen go through[br]hot-hand streaks, Americans call them, 0:10:37.353,0:10:39.553 or purple patches,[br]we sometimes say in England, 0:10:39.553,0:10:42.393 where they just can't miss,[br]like this guy here. 0:10:42.393,0:10:46.077 But in fact, what happens is that[br]if you analyze the pattern 0:10:46.077,0:10:47.865 of hits and misses statistically, 0:10:47.865,0:10:50.164 it turns out that it's[br]nearly always at random. 0:10:50.164,0:10:52.579 Your brain creates patterns[br]from the randomness. 0:10:52.579,0:10:53.936 If you toss a coin, 0:10:53.936,0:10:57.572 a streak of heads or tails is going [br]to come out somewhere in the randomness, 0:10:57.572,0:11:00.683 and because the brain likes to see[br]patterns where there are none, 0:11:00.683,0:11:03.284 we look at these streaks[br]and attribute meanings to them 0:11:03.284,0:11:05.591 and say, "Yeah he's really on form today," 0:11:05.591,0:11:07.901 whereas actually you would[br]get the same pattern 0:11:07.901,0:11:10.546 if you were just getting[br]hits and misses at random. 0:11:11.406,0:11:14.872 So an exception to this, however,[br]is penalty shootouts. 0:11:14.872,0:11:17.957 A recent study looking[br]at penalty shootouts in football 0:11:17.957,0:11:19.977 shows that players who represent countries 0:11:19.977,0:11:22.601 with a very bad record[br]in penalty shootouts, 0:11:22.601,0:11:24.784 like, for example, England, 0:11:24.784,0:11:28.545 tend to be quicker to take their shots[br]than countries with a better record, 0:11:28.545,0:11:31.865 and presumably as a result,[br]they're more likely to miss. 0:11:31.865,0:11:33.560 Which raises the question 0:11:33.560,0:11:36.949 of if there's any way that we[br]could improve people's performance. 0:11:36.949,0:11:38.947 And one thing you might think about doing 0:11:38.947,0:11:42.366 is punishing people for their misses[br]and seeing if that improves them. 0:11:42.366,0:11:45.998 This idea, the effect that punishment[br]can improve performance, 0:11:45.998,0:11:48.204 is what participants[br]thought they were testing 0:11:48.204,0:11:50.736 in Milgram's famous learning[br]and punishment experiment 0:11:50.736,0:11:53.744 that you've probably heard about[br]if you're a psychology student. 0:11:53.744,0:11:56.566 The story goes that participants[br]were prepared to give 0:11:56.566,0:11:59.867 what they believed to be fatal[br]electric shocks to a fellow participant 0:11:59.867,0:12:01.888 when they got a question wrong, 0:12:01.888,0:12:04.697 just because someone[br]in a white coat told them to. 0:12:04.697,0:12:07.112 But this story is a myth[br]for three reasons. 0:12:07.112,0:12:12.016 Firstly and most crucially, the lab coat[br]wasn't white, it was in fact grey. 0:12:12.016,0:12:16.423 Secondly, the participants[br]were told before the study 0:12:16.423,0:12:18.930 and reminded any time[br]they raised a concern, 0:12:18.930,0:12:21.763 that although the shocks were painful,[br]they were not fatal 0:12:21.763,0:12:24.505 and indeed caused[br]no permanent damage whatsoever. 0:12:24.505,0:12:26.825 And thirdly, participants[br]didn't give the shocks 0:12:26.825,0:12:29.473 just because someone[br]in the coat told them to. 0:12:29.473,0:12:31.515 When they were interviewed[br]after the study, 0:12:31.515,0:12:34.023 all the participants said[br]that they firmly believed 0:12:34.023,0:12:37.807 that the learning and punishment study[br]served a worthy scientific purpose 0:12:37.807,0:12:40.245 which would have[br]enduring gains for science 0:12:40.245,0:12:46.114 as opposed to the momentary nonfatal[br]discomfort caused to the participants. 0:12:47.025,0:12:49.603 Okay, so I've been talking[br]for about 12 minutes now, 0:12:49.603,0:12:52.289 and you've probably been [br]sitting there listening to me, 0:12:52.289,0:12:54.509 analyzing my speech patterns [br]and body language 0:12:54.509,0:12:58.116 and trying to work out if you should[br]take any notice of what I'm saying, 0:12:58.116,0:13:00.577 whether I'm telling the truth[br]or whether I'm lying, 0:13:00.577,0:13:02.759 but if so you've[br]probably completely failed, 0:13:02.759,0:13:05.104 because although we all think[br]we can catch a liar 0:13:05.104,0:13:07.197 from their body language[br]and speech patterns, 0:13:07.197,0:13:09.870 hundreds of psychological tests[br]over the years have shown 0:13:09.870,0:13:12.561 that all of us, including[br]police officers and detectives, 0:13:12.561,0:13:16.061 are basically at chance when it comes[br]to detecting lies from body language 0:13:16.061,0:13:17.642 and verbal patterns. 0:13:17.642,0:13:19.686 Interestingly, there is one exception: 0:13:19.686,0:13:21.938 TV appeals for missing relatives. 0:13:21.938,0:13:24.923 It's quite easy to predict[br]when the relatives are missing 0:13:24.923,0:13:28.254 and when the appealers have in fact[br]murdered the relatives themselves. 0:13:28.254,0:13:31.769 So hoax appealers are more likely[br]to shake their heads, to look away, 0:13:31.769,0:13:33.483 and to make errors in their speech, 0:13:33.483,0:13:35.498 whereas genuine appealers are more likely 0:13:35.498,0:13:37.843 to express hope that the person[br]will return safely 0:13:37.843,0:13:39.584 and to avoid brutal language. 0:13:39.584,0:13:44.187 So, for example, they might say[br]"taken from us" rather than "killed." 0:13:44.187,0:13:46.844 Speaking of which,[br]it's about time I killed this talk, 0:13:46.844,0:13:50.052 but before I do, I just want [br]to give you in 30 seconds 0:13:50.052,0:13:53.423 the overarching myth of psychology. 0:13:53.423,0:13:57.720 So the myth is that psychology is just[br]a collection of interesting theories, 0:13:57.720,0:14:01.241 all of which say something useful[br]and all of which have something to offer. 0:14:01.241,0:14:03.740 What I hope to have shown you[br]in the past few minutes 0:14:03.740,0:14:05.325 is that this isn't true. 0:14:05.325,0:14:08.584 What we need to do is assess[br]psychological theories 0:14:08.584,0:14:10.468 by seeing what predictions they make, 0:14:10.468,0:14:13.289 whether that is that listening to Mozart[br]makes you smarter, 0:14:13.289,0:14:18.056 that you learn better when information is[br]presented in your preferred learning style 0:14:18.056,0:14:21.521 or whatever it is, all of these[br]are testable empirical predictions, 0:14:21.521,0:14:23.306 and the only way we can make progress 0:14:23.306,0:14:25.426 is to test these predictions[br]against the data 0:14:25.426,0:14:27.755 in tightly controlled[br]experimental studies. 0:14:27.755,0:14:30.889 And it's only by doing so[br]that we can hope to discover 0:14:30.889,0:14:33.513 which of these theories[br]are well supported, 0:14:33.513,0:14:36.903 and which, like all the ones[br]I've told you about today, are myths. 0:14:36.903,0:14:38.412 Thank you. 0:14:38.412,0:14:41.872 (Applause)