1 00:00:01,057 --> 00:00:02,426 So you've heard of your IQ, 2 00:00:02,426 --> 00:00:04,293 your general intelligence, 3 00:00:04,293 --> 00:00:05,942 but what's your Psy-Q? 4 00:00:05,942 --> 00:00:07,799 How much do you know about what makes you tick, 5 00:00:07,799 --> 00:00:10,214 and how good are you at predicting other peoples' behavior 6 00:00:10,214 --> 00:00:12,280 or even your own? 7 00:00:12,280 --> 00:00:15,159 And how much about what you think you know about psychology is wrong? 8 00:00:15,159 --> 00:00:19,037 So let's find out by counting down the top 10 myths of psychology. 9 00:00:19,037 --> 00:00:21,963 So you've probably heard it said that when it comes to their psychology, 10 00:00:21,963 --> 00:00:24,865 it's almost as if men are from Mars and women are from Venus. 11 00:00:24,865 --> 00:00:27,024 But how different are men and women really? 12 00:00:27,024 --> 00:00:30,368 So to find out, let's start by looking at something on which men and women 13 00:00:30,368 --> 00:00:31,715 really do differ 14 00:00:31,715 --> 00:00:35,453 and plotting some psychological gender differences on the same scale. 15 00:00:35,453 --> 00:00:36,916 So one thing that men and women 16 00:00:36,916 --> 00:00:38,913 do really differ on is how far they can throw a ball. 17 00:00:38,913 --> 00:00:40,793 So if we look at the data for men here, 18 00:00:40,793 --> 00:00:43,324 we see what is called a normal distribution curve. 19 00:00:43,324 --> 00:00:45,112 A few men can throw a ball really far, 20 00:00:45,112 --> 00:00:46,575 and a few men not far at all, 21 00:00:46,575 --> 00:00:48,502 but most a kind of average difference. 22 00:00:48,502 --> 00:00:50,406 And women share the same distribution as well, 23 00:00:50,406 --> 00:00:51,985 but actually there's quite a big difference. 24 00:00:51,985 --> 00:00:54,353 In fact, the average man can throw a ball further 25 00:00:54,353 --> 00:00:57,070 than about 98 percent of all women. 26 00:00:57,070 --> 00:00:59,647 So now let's look at what some psychological gender differences 27 00:00:59,647 --> 00:01:02,944 look like on the same standardized scale. 28 00:01:02,944 --> 00:01:05,220 So any psychologist will tell you that men are better 29 00:01:05,220 --> 00:01:06,915 at spacial awareness than women, 30 00:01:06,915 --> 00:01:08,563 so things like map-reading, for example, 31 00:01:08,563 --> 00:01:09,585 and it's true, 32 00:01:09,585 --> 00:01:12,023 but let's have a look at the size of this difference. 33 00:01:12,023 --> 00:01:15,250 It's tiny: the lines are so close together that they almost overlap. 34 00:01:15,250 --> 00:01:19,244 In fact, the average woman is better than 33 percent of all men, 35 00:01:19,244 --> 00:01:21,125 and of course, if that was 50 percent, 36 00:01:21,125 --> 00:01:23,841 then the two genders would be exactly equal. 37 00:01:23,841 --> 00:01:25,699 And it's worth bearing in mind that this difference 38 00:01:25,699 --> 00:01:26,976 and the next one I'm going to show you 39 00:01:26,976 --> 00:01:29,344 are pretty much the biggest psychological gender differences 40 00:01:29,344 --> 00:01:31,271 ever discovered in psychology. 41 00:01:31,271 --> 00:01:32,502 So here's the next one. 42 00:01:32,502 --> 00:01:35,010 Any psychologist will tell you that women are better 43 00:01:35,010 --> 00:01:36,635 with language and grammar than men. 44 00:01:36,635 --> 00:01:38,794 So here's performance on the standardized grammar test. 45 00:01:38,794 --> 00:01:40,861 There go the women. There go to the men. 46 00:01:40,861 --> 00:01:43,090 Again, yes, women are better on average, 47 00:01:43,090 --> 00:01:44,553 but the lines are so close 48 00:01:44,553 --> 00:01:46,457 that 33 percent of men 49 00:01:46,457 --> 00:01:48,035 are better than the average woman, 50 00:01:48,035 --> 00:01:49,730 and again, if it was 50 percent, 51 00:01:49,730 --> 00:01:52,772 that would represent complete gender equality. 52 00:01:52,772 --> 00:01:54,583 So it's not really a case of Mars and Venus. 53 00:01:54,583 --> 00:01:57,300 It's more a case of, if anything, Mars and Snickers: 54 00:01:57,300 --> 00:01:58,902 basically the same, but, you know, 55 00:01:58,902 --> 00:02:01,990 one's maybe slightly nuttier than the other. 56 00:02:01,990 --> 00:02:03,708 I won't say which. 57 00:02:03,708 --> 00:02:05,473 Right. Now we've got you warmed up. 58 00:02:05,473 --> 00:02:08,909 Let's psychoanalyze you using the famous Rorschach inkblot test. 59 00:02:08,909 --> 00:02:12,462 So you can probably see two, I dunno, two bears or two people or something. 60 00:02:12,462 --> 00:02:13,925 But what do you think they're doing? 61 00:02:13,925 --> 00:02:17,059 Put your hand up if you think they're saying hello. 62 00:02:17,059 --> 00:02:18,870 Not many people. Okay. 63 00:02:18,870 --> 00:02:21,657 Put your hands up if you think they are high-fiving. 64 00:02:21,657 --> 00:02:24,257 Okay. What if you think they're fighting? 65 00:02:24,257 --> 00:02:25,372 Only a few people there. 66 00:02:25,372 --> 00:02:27,949 Okay, so if you think they're saying hello or high-fiving, 67 00:02:27,949 --> 00:02:29,830 then that means you're a friendly person. 68 00:02:29,830 --> 00:02:31,710 If you think they're fighting, that means you're a bit more 69 00:02:31,710 --> 00:02:33,336 of a nasty, aggressive person. 70 00:02:33,336 --> 00:02:35,216 Are you a lover or a fighter, basically. 71 00:02:35,216 --> 00:02:36,656 All right, what about this one? 72 00:02:36,656 --> 00:02:37,863 This isn't really a voting one, 73 00:02:37,863 --> 00:02:39,675 so on three, everyone shout out what you see. 74 00:02:39,675 --> 00:02:42,229 One, two, three. 75 00:02:42,229 --> 00:02:45,781 I heard hamster. Who said hamster? 76 00:02:45,781 --> 00:02:47,128 That was very worrying. 77 00:02:47,128 --> 00:02:48,591 A guy there said hamster. 78 00:02:48,591 --> 00:02:52,329 Well, you should see some kind of two-legged animal here, 79 00:02:52,329 --> 00:02:54,303 and then the mirror image of them there. 80 00:02:54,303 --> 00:02:57,414 If you didn't, then this means that you have difficulty 81 00:02:57,414 --> 00:02:59,109 processing complex situations 82 00:02:59,109 --> 00:03:01,524 where there's a lot going on. 83 00:03:01,524 --> 00:03:03,729 Except, of course, it doesn't mean that at all. 84 00:03:03,729 --> 00:03:06,400 Rorschach inkblot tests have basically no validity 85 00:03:06,400 --> 00:03:08,675 when it comes to diagnosing people's personality 86 00:03:08,675 --> 00:03:11,136 and are not used by modern-day psychologists. 87 00:03:11,136 --> 00:03:12,785 In fact, one recent study found 88 00:03:12,785 --> 00:03:16,035 that when you do try to diagnose people's personality 89 00:03:16,035 --> 00:03:17,684 using Rorschach inkblot tests, 90 00:03:17,684 --> 00:03:19,356 schizophrenia was diagnosed 91 00:03:19,356 --> 00:03:23,349 in about one sixth of apparently perfectly normal participants. 92 00:03:23,349 --> 00:03:26,182 So if you didn't do that well on this, 93 00:03:26,182 --> 00:03:28,736 maybe you are not a very visual type of person. 94 00:03:28,736 --> 00:03:31,105 So let's do another quick quiz to find out. 95 00:03:31,105 --> 00:03:33,473 When making a cake, do you prefer to 96 00:03:33,473 --> 00:03:35,005 -- so hands up for each one again -- 97 00:03:35,005 --> 00:03:37,652 do you prefer to use a recipe book with pictures? 98 00:03:37,652 --> 00:03:39,672 Yeah, a few people. 99 00:03:39,672 --> 00:03:42,412 Have a friend talk you through? 100 00:03:42,412 --> 00:03:45,245 Or have a go, making it up as you go along? 101 00:03:45,245 --> 00:03:46,777 Quite a few people there. 102 00:03:46,777 --> 00:03:48,287 Okay, so if you said a, 103 00:03:48,287 --> 00:03:50,609 then this means that you are a visual learner 104 00:03:50,609 --> 00:03:52,187 and you learn best when information 105 00:03:52,187 --> 00:03:54,091 is presented in a visual style. 106 00:03:54,091 --> 00:03:56,599 If you said b, it means you're an auditory learner, 107 00:03:56,599 --> 00:04:00,314 that you learn best when information is presented to you in an auditory format, 108 00:04:00,314 --> 00:04:01,684 and if you said c, 109 00:04:01,684 --> 00:04:03,449 it means that you're a kinesthetic learner, 110 00:04:03,449 --> 00:04:05,190 that you learn best when you get stuck in 111 00:04:05,190 --> 00:04:06,514 and do things with your hands. 112 00:04:06,514 --> 00:04:08,278 Except, of course, as you've probably guessed, 113 00:04:08,278 --> 00:04:11,297 that it doesn't, because the whole thing is a complete myth. 114 00:04:11,297 --> 00:04:13,015 Learning styles are made up 115 00:04:13,015 --> 00:04:15,755 and are not supported by scientific evidence. 116 00:04:15,755 --> 00:04:19,191 So we know this because in tightly controlled experimental studies, 117 00:04:19,191 --> 00:04:21,142 when learners are given material to learn 118 00:04:21,142 --> 00:04:23,812 either in their preferred style or an opposite style, 119 00:04:23,812 --> 00:04:25,228 it makes no difference at all 120 00:04:25,228 --> 00:04:27,411 to the amount of information that they retain. 121 00:04:27,411 --> 00:04:29,384 And if you think about it for just a second, 122 00:04:29,384 --> 00:04:31,242 it's just obvious that this has to be true. 123 00:04:31,242 --> 00:04:34,144 It's obvious that the best presentation format 124 00:04:34,144 --> 00:04:35,932 depends not on you, 125 00:04:35,932 --> 00:04:37,627 but on what you're trying to learn. 126 00:04:37,627 --> 00:04:39,299 Could you learn to drive a car, for example, 127 00:04:39,299 --> 00:04:41,667 just by listening to someone telling you what to do 128 00:04:41,667 --> 00:04:43,525 with no kinesthetic experience? 129 00:04:43,525 --> 00:04:45,591 Could you solve simultaneous equations 130 00:04:45,591 --> 00:04:48,447 by talking them through in your head and without writing them down? 131 00:04:48,447 --> 00:04:51,558 Could you ?? for your architecture exams 132 00:04:51,558 --> 00:04:53,161 using interpretive dance if you're a kinesthetic learner? 133 00:04:53,161 --> 00:04:54,972 No. What you need to do is match 134 00:04:54,972 --> 00:04:58,617 the material to be learned to the presentation format, 135 00:04:58,617 --> 00:05:00,498 not you. 136 00:05:00,498 --> 00:05:02,216 So, I know many of you are A-level students 137 00:05:02,216 --> 00:05:04,468 that will have recently gotten your ???? results. 138 00:05:04,468 --> 00:05:06,906 And if you didn't quite get what you were hoping for, 139 00:05:06,906 --> 00:05:08,973 then you can't really blame your learning style, 140 00:05:08,973 --> 00:05:12,966 but one thing that you might want to think about blaming is your genes. 141 00:05:12,966 --> 00:05:14,220 So what this is all about 142 00:05:14,220 --> 00:05:16,635 is a recent study at University College London 143 00:05:16,635 --> 00:05:19,189 found that 58 percent of the variation 144 00:05:19,189 --> 00:05:22,440 between different students and their ??? results 145 00:05:22,440 --> 00:05:24,297 was down to genetic factors. 146 00:05:24,297 --> 00:05:25,923 So that sounds a very precise figure, 147 00:05:25,923 --> 00:05:27,223 so how can we tell? 148 00:05:27,223 --> 00:05:29,568 Well, when we want to unpack the relative contributions 149 00:05:29,568 --> 00:05:32,842 of genes and the environment, 150 00:05:32,842 --> 00:05:35,071 what we can do is do a twin study. 151 00:05:35,071 --> 00:05:38,647 So identical twins share 100 percent of their environment 152 00:05:38,647 --> 00:05:40,551 and 100 percent of their genes, 153 00:05:40,551 --> 00:05:44,103 whereas non-identical twins share 100 percent of their environment, 154 00:05:44,103 --> 00:05:45,589 but just like any brother and sister, 155 00:05:45,589 --> 00:05:47,447 share only 50 percent of their genes. 156 00:05:47,447 --> 00:05:50,837 So by comparing how similar ??? results are in identical twins 157 00:05:50,837 --> 00:05:54,018 versus non-identical twins, 158 00:05:54,018 --> 00:05:55,364 and doing some clever math, 159 00:05:55,364 --> 00:05:59,265 we can an idea of how much variation and performance is due to the environment 160 00:05:59,265 --> 00:06:01,401 and how much is due to genes. 161 00:06:01,401 --> 00:06:05,348 And it turns out that it's about 58 percent due to genes. 162 00:06:05,348 --> 00:06:09,551 So this isn't to undermine the hard work that you and your teachers here put in. 163 00:06:09,551 --> 00:06:12,012 If you didn't quite get the ??? results that you were hoping for, 164 00:06:12,012 --> 00:06:16,888 then you can always try blaming your parents, or at least their genes. 165 00:06:16,888 --> 00:06:18,606 One thing that you shouldn't blame 166 00:06:18,606 --> 00:06:21,068 is being a left brained or right brained learner, 167 00:06:21,068 --> 00:06:22,879 because again, this is a myth. 168 00:06:22,879 --> 00:06:26,176 So the myth here is that the left brain is logical, 169 00:06:26,176 --> 00:06:27,755 it's good with equations like this, 170 00:06:27,755 --> 00:06:29,264 and the right brain is more creative, 171 00:06:29,264 --> 00:06:31,447 so the right brain is better at music. 172 00:06:31,447 --> 00:06:34,465 But again, this is a myth because nearly everything that you do 173 00:06:34,465 --> 00:06:37,275 involves nearly all parts of your brain talking together, 174 00:06:37,275 --> 00:06:40,595 even just the most mundane thing like having a normal conversation. 175 00:06:40,595 --> 00:06:43,938 However, perhaps one reason why this myth has survived 176 00:06:43,938 --> 00:06:46,260 is that there is a slight grain of truth to it. 177 00:06:46,260 --> 00:06:48,420 So a related version of the myth 178 00:06:48,420 --> 00:06:51,113 is that left-handed people are more creative than right-handed people, 179 00:06:51,113 --> 00:06:54,457 which kind of makes sense because your brain controls the opposite hands, 180 00:06:54,457 --> 00:06:55,757 so left-handed people, 181 00:06:55,757 --> 00:06:57,963 the right side of the brain is slightly more active 182 00:06:57,963 --> 00:06:59,588 than the left hand side of the brain, 183 00:06:59,588 --> 00:07:02,606 and the idea is the right-hand side is more creative. 184 00:07:02,606 --> 00:07:04,603 Now, it isn't true per se 185 00:07:04,603 --> 00:07:07,204 that left-handed people are more creative than right-handed people. 186 00:07:07,204 --> 00:07:09,619 What is true that ambidextrous people, 187 00:07:09,619 --> 00:07:12,312 or people who use both hands for different tasks, 188 00:07:12,312 --> 00:07:16,074 are more creative thinkers than one-handed people, 189 00:07:16,074 --> 00:07:17,977 because being ambidextrous involves 190 00:07:17,977 --> 00:07:20,206 having both sides of the brain talk to each other a lot, 191 00:07:20,206 --> 00:07:24,548 which seems to be involved in creating flexible thinking. 192 00:07:24,548 --> 00:07:26,313 The myth of the creative left-hander 193 00:07:26,313 --> 00:07:28,171 arises from the fact that being ambidextrous 194 00:07:28,171 --> 00:07:30,098 is more common amongst left-handers 195 00:07:30,098 --> 00:07:31,282 than right handers, 196 00:07:31,282 --> 00:07:34,347 so a grain of truth in the idea of the creative left-hander, 197 00:07:34,347 --> 00:07:35,694 but not much. 198 00:07:35,694 --> 00:07:38,991 A related myth that you've probably heard of 199 00:07:38,991 --> 00:07:41,034 is that we only use 10 percent of our brains. 200 00:07:41,034 --> 00:07:42,520 This is, again, a complete myth. 201 00:07:42,520 --> 00:07:44,749 Nearly everything that we do, even the most mundane thing, 202 00:07:44,749 --> 00:07:46,932 uses nearly all of our brains. 203 00:07:46,932 --> 00:07:50,693 That said, it is of course true 204 00:07:50,693 --> 00:07:53,363 that most of us don't use our brainpower 205 00:07:53,363 --> 00:07:55,267 quite as well as we could. 206 00:07:55,267 --> 00:07:58,239 So what could we do to boost our brain power? 207 00:07:58,239 --> 00:08:01,397 Maybe we could listen to a nice bit of Mozart. 208 00:08:01,397 --> 00:08:03,255 So have you heard of the idea of the Mozart effect? 209 00:08:03,255 --> 00:08:05,112 So the idea is that listening to Mozart 210 00:08:05,112 --> 00:08:08,781 makes you smarter and improves your performance on IQ tests. 211 00:08:08,781 --> 00:08:10,476 Now again, what's interesting about this myth 212 00:08:10,476 --> 00:08:12,147 is that although it's basically a myth, 213 00:08:12,147 --> 00:08:14,051 there is a grain of truth to it. 214 00:08:14,051 --> 00:08:15,421 So the original study found that 215 00:08:15,421 --> 00:08:19,322 participants who were played Mozart music for a few minutes 216 00:08:19,322 --> 00:08:21,621 did better on a subsequent IQ test 217 00:08:21,621 --> 00:08:24,964 than participants who simply sat in silence. 218 00:08:24,964 --> 00:08:28,888 But a follow-up study recruited some people who liked Mozart music 219 00:08:28,888 --> 00:08:30,119 and then another group of people 220 00:08:30,119 --> 00:08:33,207 who were fans of the horror stories of Stephen King. 221 00:08:33,207 --> 00:08:36,771 And they played the people the music or the stories. 222 00:08:36,771 --> 00:08:39,279 The people who preferred Mozart music to the stories 223 00:08:39,279 --> 00:08:42,320 got a bigger IQ boost from the Mozart than the stories, 224 00:08:42,320 --> 00:08:44,758 but the people who preferred the stories to the Mozart music 225 00:08:44,758 --> 00:08:46,105 got a bigger IQ boost 226 00:08:46,105 --> 00:08:49,170 from listening to the Stephen King stories than the Mozart music. 227 00:08:49,170 --> 00:08:51,933 So the truth is that listening to something that you enjoy 228 00:08:51,933 --> 00:08:55,184 perks you up a bit and gives you a temporary IQ boost 229 00:08:55,184 --> 00:08:57,111 on a narrow range of tasks. 230 00:08:57,111 --> 00:08:59,479 There's no suggestion that listening to Mozart 231 00:08:59,479 --> 00:09:01,104 or indeed Stephen King stories 232 00:09:01,104 --> 00:09:04,936 is going to make you any smarter in the long run. 233 00:09:04,936 --> 00:09:07,466 So another version of the Mozart myth 234 00:09:07,466 --> 00:09:12,714 is that listening to Mozart can make you not only cleverer but healthier, too. 235 00:09:12,714 --> 00:09:14,502 Unfortunately, this doesn't seem to be true 236 00:09:14,502 --> 00:09:17,451 of someone who listened to the music of Mozart almost every day, 237 00:09:17,451 --> 00:09:19,169 Mozart himself, 238 00:09:19,169 --> 00:09:22,419 who suffered from gonorrhea, smallpox, arthritis, 239 00:09:22,419 --> 00:09:25,043 and what most people think eventually killed him in the end, 240 00:09:25,043 --> 00:09:27,110 syphilis. 241 00:09:27,110 --> 00:09:30,035 This suggests that Mozart should have bit more careful, perhaps, 242 00:09:30,035 --> 00:09:32,613 when choosing his sexual partners. 243 00:09:32,613 --> 00:09:34,772 But how do we choose a partner? 244 00:09:34,772 --> 00:09:38,208 So a myth, but I have to say is sometimes spread a bit by sociologists 245 00:09:38,208 --> 00:09:42,341 is that our preferences in a romantic partner 246 00:09:42,341 --> 00:09:43,711 are a product of our culture, 247 00:09:43,711 --> 00:09:45,592 that they're very culturally specific, 248 00:09:45,592 --> 00:09:47,496 but in fact, the data don't back this up. 249 00:09:47,496 --> 00:09:51,931 So a famous study surveyed people from 32 different cultures across the globe, 250 00:09:51,931 --> 00:09:53,417 from Americans to Zulus, 251 00:09:53,417 --> 00:09:55,483 on what they look for in a partner. 252 00:09:55,483 --> 00:09:57,852 And in every single culture across the globe, 253 00:09:57,852 --> 00:10:01,567 men placed more value on physical attractiveness in a partner 254 00:10:01,567 --> 00:10:02,867 than did women, 255 00:10:02,867 --> 00:10:04,608 and in every single culture, too, 256 00:10:04,608 --> 00:10:06,582 women placed more importance than did men 257 00:10:06,582 --> 00:10:09,461 on ambition and high earning power. 258 00:10:09,461 --> 00:10:10,785 In every culture, too, 259 00:10:10,785 --> 00:10:13,130 men preferred women who were younger than themselves, 260 00:10:13,130 --> 00:10:15,939 an average of I think it was 2.66 years, 261 00:10:15,939 --> 00:10:17,588 and in every culture, too, 262 00:10:17,588 --> 00:10:20,188 women preferred men who were older than them, 263 00:10:20,188 --> 00:10:22,998 so an average of 3.42 years, 264 00:10:22,998 --> 00:10:26,713 which is why we've got here "Everybody Needs A Sugar Daddy." 265 00:10:26,713 --> 00:10:29,290 So moving on from trying to score with a partner 266 00:10:29,290 --> 00:10:33,214 to trying to score in basketball or football or whatever your sport is. 267 00:10:33,214 --> 00:10:35,072 So the myth here is that sportsmen 268 00:10:35,072 --> 00:10:37,533 go through hot hand streaks, Americans call them, 269 00:10:37,533 --> 00:10:39,553 or purple patches, we sometimes say in England, 270 00:10:39,553 --> 00:10:40,993 where they just can't miss, 271 00:10:40,993 --> 00:10:42,386 like this guy here. 272 00:10:42,386 --> 00:10:46,077 But in fact, what happens is that if you analyze the pattern 273 00:10:46,077 --> 00:10:47,865 of hits and misses statistically, 274 00:10:47,865 --> 00:10:50,164 it turns out that it's nearly always at random. 275 00:10:50,164 --> 00:10:52,579 Your brain creates patterns from the randomness. 276 00:10:52,579 --> 00:10:54,436 So if you toss a coin, you know, 277 00:10:54,436 --> 00:10:57,942 a streak of heads or tails is going to come out somewhere in randomness, 278 00:10:57,942 --> 00:11:00,473 and becomes the brain likes to see patterns where there are none, 279 00:11:00,473 --> 00:11:02,934 we look at these streaks and attribute meanings to them 280 00:11:02,934 --> 00:11:05,001 and say, "Yeah he's really on form today," 281 00:11:05,001 --> 00:11:06,951 whereas actually you would get the same pattern 282 00:11:06,951 --> 00:11:12,036 if you were just getting hits and misses at random. 283 00:11:12,036 --> 00:11:15,542 So an exception to this, however, is penalty shootouts. 284 00:11:15,542 --> 00:11:17,957 A recent study looking at penalty shootouts in football 285 00:11:17,957 --> 00:11:19,977 shows that players who represent countries 286 00:11:19,977 --> 00:11:22,601 with a very bad record in penalty shootouts, 287 00:11:22,601 --> 00:11:24,784 like, for example, England, 288 00:11:24,784 --> 00:11:28,545 tend to be quicker to take their shots than countries with a better record, 289 00:11:28,545 --> 00:11:31,865 and presumably as a result, they're more likely to miss. 290 00:11:31,865 --> 00:11:33,560 Which raises the question 291 00:11:33,560 --> 00:11:37,229 of if there's any way that we could improve people's performance, 292 00:11:37,229 --> 00:11:38,947 and one thing you might think about doing 293 00:11:38,947 --> 00:11:40,596 is punishing people for their misses 294 00:11:40,596 --> 00:11:42,546 and seeing if that improves things. 295 00:11:42,546 --> 00:11:46,308 This idea, the effect that punishment can improve performance, 296 00:11:46,308 --> 00:11:48,444 is what participants thought they were testing 297 00:11:48,444 --> 00:11:50,766 in Milgram's famous learning and punishment experiment 298 00:11:50,766 --> 00:11:53,784 that you've probably heard about if you're a psychology student. 299 00:11:53,784 --> 00:11:56,106 The story goes that participants were prepared to give 300 00:11:56,106 --> 00:11:59,867 what they believed to be fatal electric shocks to a fellow participant 301 00:11:59,867 --> 00:12:01,888 when they got a question wrong, 302 00:12:01,888 --> 00:12:04,697 just because someone in a white coat told them too. 303 00:12:04,697 --> 00:12:07,112 But this story is a myth for three reasons. 304 00:12:07,112 --> 00:12:10,246 Firstly and most crucially, the lab coat wasn't white. 305 00:12:10,246 --> 00:12:11,988 It was, in fact, grey. 306 00:12:11,988 --> 00:12:16,423 Secondly, the participants were told before the study 307 00:12:16,423 --> 00:12:18,930 and reminded any time they raised a concern, 308 00:12:18,930 --> 00:12:21,763 that although the shocks were painful, they were not fatal 309 00:12:21,763 --> 00:12:24,665 and indeed caused no permanent damage whatsoever. 310 00:12:24,665 --> 00:12:26,825 And thirdly, participants didn't give the shocks 311 00:12:26,825 --> 00:12:29,843 just because someone in the coat told them to. 312 00:12:29,843 --> 00:12:31,515 When they were interviewed after the study, 313 00:12:31,515 --> 00:12:34,023 all the participants said that they firmly believed 314 00:12:34,023 --> 00:12:37,807 that the learning and punishment study served a worthy scientific purpose 315 00:12:37,807 --> 00:12:40,245 which would have enduring gains for science 316 00:12:40,245 --> 00:12:43,844 as opposed to the momentary non-fatal discomfort 317 00:12:43,844 --> 00:12:47,025 caused to the participants. 318 00:12:47,025 --> 00:12:50,183 Okay, so I've been talking for about 12 minutes now, 319 00:12:50,183 --> 00:12:51,599 and you've probably been sitting there 320 00:12:51,599 --> 00:12:54,409 listening to me, analyzing my speech patterns and body language 321 00:12:54,409 --> 00:12:58,556 and trying to work out if you should take any notice of what I'm saying, 322 00:12:58,556 --> 00:13:00,577 whether I'm telling the truth or whether I'm lying, 323 00:13:00,577 --> 00:13:02,759 but if so you've probably completely failed, 324 00:13:02,759 --> 00:13:05,104 because although we all think we can catch a liar 325 00:13:05,104 --> 00:13:07,217 from their body language and speech patterns, 326 00:13:07,217 --> 00:13:09,610 hundreds of psychological tests over the years have shown 327 00:13:09,610 --> 00:13:12,511 that all of us, including police officers and detectives, 328 00:13:12,511 --> 00:13:15,901 are basically at chance when it comes to detecting lies from body language 329 00:13:15,901 --> 00:13:17,642 and verbal patterns. 330 00:13:17,642 --> 00:13:19,686 Interestingly, there is one exception: 331 00:13:19,686 --> 00:13:21,938 TV appeals for missing relatives. 332 00:13:21,938 --> 00:13:25,073 It's quite easy to predict when the relatives are missing 333 00:13:25,073 --> 00:13:28,254 and when the appealers have in fact murdered the relatives themselves. 334 00:13:28,254 --> 00:13:31,969 So hoax appealers are more likely to shake their heads, to look away, 335 00:13:31,969 --> 00:13:33,733 and to make errors in their speech, 336 00:13:33,733 --> 00:13:35,498 whereas genuine appealers are more likely 337 00:13:35,498 --> 00:13:37,843 to express hope that the person will return safely 338 00:13:37,843 --> 00:13:39,584 and to avoid brutal language. 339 00:13:39,584 --> 00:13:44,577 So, for example, they might say "taken from us" rather than "killed." 340 00:13:44,577 --> 00:13:45,714 Speaking of which, 341 00:13:45,714 --> 00:13:47,084 it's about time I killed this talk, 342 00:13:47,084 --> 00:13:48,802 but before I do, I just want to give you 343 00:13:48,802 --> 00:13:50,033 in 30 seconds 344 00:13:50,033 --> 00:13:53,423 the overarching myth of psychology. 345 00:13:53,423 --> 00:13:55,550 So the myth is that psychology 346 00:13:55,550 --> 00:13:57,988 is just a collection of interesting theories, 347 00:13:57,988 --> 00:13:59,497 all of which say something useful 348 00:13:59,497 --> 00:14:01,471 and all of which have something to offer. 349 00:14:01,471 --> 00:14:03,630 What I hope to have shown you in the past few minutes 350 00:14:03,630 --> 00:14:05,325 is that this isn't true. 351 00:14:05,325 --> 00:14:08,994 What we need to do is assess psychological theories 352 00:14:08,994 --> 00:14:10,828 by seeing what predictions they make, 353 00:14:10,828 --> 00:14:13,289 whether that is that listening to Mozart makes you smarter, 354 00:14:13,289 --> 00:14:15,936 that you learn better when information 355 00:14:15,936 --> 00:14:18,072 is presented in your preferred learning style, 356 00:14:18,072 --> 00:14:21,671 or whatever it is, all of these are testable empirical predictions, 357 00:14:21,671 --> 00:14:23,366 and the only way we can make progress 358 00:14:23,366 --> 00:14:25,386 is to test these predictions against the data 359 00:14:25,386 --> 00:14:27,755 in tightly controlled experimental studies, 360 00:14:27,755 --> 00:14:30,889 and it's only by doing so that we can hope to discover 361 00:14:30,889 --> 00:14:33,513 which of these theories are well-supported, 362 00:14:33,513 --> 00:14:36,903 and which, like all the ones I've told you about today, are myths. 363 00:14:36,903 --> 00:14:38,412 Thank you. 364 00:14:38,412 --> 00:14:41,872 (Applause)