0:00:00.900,0:00:02.570 When my first children's book was published 0:00:02.570,0:00:04.293 in 2001, 0:00:04.293,0:00:06.506 I returned to my old elementary school 0:00:06.506,0:00:08.446 to talk to the students about being an author 0:00:08.446,0:00:10.162 and an illustrator, 0:00:10.162,0:00:12.895 and when I was setting up my slide projector 0:00:12.895,0:00:16.100 in the cafetorium, 0:00:16.100,0:00:18.148 I looked across the room, 0:00:18.148,0:00:20.759 and there she was: 0:00:20.759,0:00:22.603 my old lunch lady. 0:00:22.603,0:00:24.570 She was still there at the school 0:00:24.570,0:00:27.456 and she was busily preparing lunches for the day. 0:00:27.456,0:00:29.100 So I approached her to say hello, 0:00:29.100,0:00:30.987 and I said, "Hi, Jeannie! How are you?" 0:00:30.987,0:00:32.557 And she looked at me, and I could tell 0:00:32.557,0:00:34.284 that she recognized me, 0:00:34.284,0:00:37.369 but she couldn't quite place me,[br]and she looked at me and she said, 0:00:37.369,0:00:40.130 "Stephen Krosoczka?" 0:00:40.130,0:00:42.272 And I was amazed that she knew I was a Krosoczka, 0:00:42.272,0:00:45.703 but Stephen is my uncle who[br]is 20 years older than I am, 0:00:45.703,0:00:48.840 and she had been his lunch lady when he was a kid. 0:00:48.840,0:00:51.345 And she started telling me about her grandkids, 0:00:51.345,0:00:54.050 and that blew my mind. 0:00:54.050,0:00:55.844 My lunch lady had grandkids, 0:00:55.844,0:00:56.808 and therefore kids, 0:00:56.808,0:01:00.063 and therefore left school at the end of the day? 0:01:00.063,0:01:01.806 I thought she lived in the cafeteria 0:01:01.806,0:01:02.679 with the serving spoons. 0:01:02.679,0:01:04.622 I had never thought about any of that before. 0:01:04.622,0:01:08.354 Well, that chance encounter inspired my imagination, 0:01:08.354,0:01:11.905 and I created the Lunch Lady graphic novel series, 0:01:11.905,0:01:14.082 a series of comics about a lunch lady 0:01:14.082,0:01:16.680 who uses her fish stick nunchucks 0:01:16.680,0:01:19.582 to fight off evil cyborg substitutes, 0:01:19.582,0:01:22.889 a school bus monster, and mutant mathletes, 0:01:22.889,0:01:24.356 and the end of every book, 0:01:24.356,0:01:25.862 they get the bad guy with their hairnet, 0:01:25.862,0:01:29.616 and they proclaim, "Justice is served!" 0:01:29.616,0:01:33.869 (Laughter) (Applause) 0:01:33.869,0:01:36.476 And it's been amazing, because the series 0:01:36.476,0:01:39.369 was so welcomed into the reading lives of children, 0:01:39.369,0:01:41.608 and they sent me the most amazing letters 0:01:41.608,0:01:43.765 and cards and artwork. 0:01:43.765,0:01:46.239 And I would notice as I would visit schools, 0:01:46.239,0:01:48.793 the lunch staff would be involved in the programming 0:01:48.793,0:01:50.939 in a very meaningful way. 0:01:50.939,0:01:52.685 And coast to coast, 0:01:52.685,0:01:54.780 all of the lunch ladies told me the same thing: 0:01:54.780,0:01:58.675 "Thank you for making a superhero in our likeness." 0:01:58.675,0:02:01.444 Because the lunch lady has not been treated 0:02:01.444,0:02:04.966 very kindly in popular culture over time. 0:02:04.966,0:02:07.138 But it meant the most to Jeannie. 0:02:07.138,0:02:08.828 When the books were first published, 0:02:08.828,0:02:10.932 I invited her to the book launch party, 0:02:10.932,0:02:12.743 and in front of everyone there, 0:02:12.743,0:02:14.040 everyone she had fed over the years, 0:02:14.040,0:02:16.980 I gave her a piece of artwork and some books. 0:02:16.980,0:02:19.549 And two years after this photo was taken, 0:02:19.549,0:02:21.360 she passed away, 0:02:21.360,0:02:22.447 and I attended her wake, 0:02:22.447,0:02:25.286 and nothing could have prepared[br]me for what I saw there, 0:02:25.286,0:02:28.774 because next to her casket was this painting, 0:02:28.774,0:02:32.340 and her husband told me it meant so much to her 0:02:32.340,0:02:34.758 that I had acknowledged her hard work, 0:02:34.758,0:02:37.624 I had validated what she did. 0:02:37.624,0:02:39.516 And that inspired me to create a day 0:02:39.516,0:02:41.766 where we could recreate that feeling 0:02:41.766,0:02:44.781 in cafeterias across the country: 0:02:44.781,0:02:46.434 School Lunch Hero Day, a day where kids 0:02:46.434,0:02:49.292 can make creative projects for their lunch staff. 0:02:49.292,0:02:51.496 And I partnered with the[br]School Nutrition Association, 0:02:51.496,0:02:54.624 and did you know that a little over 30 million kids 0:02:54.624,0:02:56.446 participate in school lunch programs every day. 0:02:56.446,0:02:59.798 That equals up to a little over five billion lunches 0:02:59.798,0:03:01.305 made every school year. 0:03:01.305,0:03:03.691 And the stories of heroism go well beyond 0:03:03.691,0:03:05.678 just a kid getting a few extra chicken nuggets 0:03:05.678,0:03:06.843 on their lunch tray. 0:03:06.843,0:03:08.552 There is Ms. Brenda in California, 0:03:08.552,0:03:11.341 who keeps a close eye on every[br]student that comes through her line 0:03:11.341,0:03:13.826 and then reports back to the guidance counselor 0:03:13.826,0:03:15.176 if anything is amiss. 0:03:15.176,0:03:16.600 There are the lunch ladies in Kentucky 0:03:16.600,0:03:19.235 who realized that 67 percent of their students 0:03:19.235,0:03:21.208 relied on those meals every day, 0:03:21.208,0:03:23.324 and they were going without food over the summer, 0:03:23.324,0:03:25.348 so they retrofitted a school bus 0:03:25.348,0:03:27.100 to create a mobile feeding unit, 0:03:27.100,0:03:28.335 and they traveled around the neighborhoods 0:03:28.335,0:03:31.134 feedings 500 kids a day during the summer. 0:03:31.134,0:03:33.729 And kids made the most amazing projects. 0:03:33.729,0:03:34.779 I knew they would. 0:03:34.779,0:03:36.391 Kids made hamburger cards 0:03:36.391,0:03:38.385 that were made out of construction paper. 0:03:38.385,0:03:40.286 They took photos of their lunch lady's head 0:03:40.286,0:03:42.094 and plastered it onto my cartoon lunch lady 0:03:42.094,0:03:43.887 and fixed that to a milk carton 0:03:43.887,0:03:46.373 and presented them with flowers. 0:03:46.373,0:03:48.376 And they made their own comics, 0:03:48.376,0:03:49.737 starring the cartoon lunch lady 0:03:49.737,0:03:51.960 alongside their actual lunch ladies. 0:03:51.960,0:03:53.896 And they made thank you pizzas, 0:03:53.896,0:03:55.811 where every kid signed a different topping 0:03:55.811,0:03:58.770 of a construction paper pizza. 0:03:58.770,0:04:02.370 For me, I was so moved by the response 0:04:02.370,0:04:04.349 that came from the lunch ladies, 0:04:04.349,0:04:06.228 because one woman said to me, she said, 0:04:06.228,0:04:08.763 "Before this day, I felt like I was 0:04:08.763,0:04:11.200 at the end of the planet at this school. 0:04:11.200,0:04:13.575 I didn't think that anyone noticed us down here." 0:04:13.575,0:04:15.442 Another woman said to me, 0:04:15.442,0:04:17.990 "You know, what I got out of this 0:04:17.990,0:04:20.944 is that what I do is important." 0:04:20.944,0:04:23.284 And of course what she does is important. 0:04:23.284,0:04:25.388 What they all do is important. 0:04:25.388,0:04:28.777 They're feeding our children every single day, 0:04:28.777,0:04:31.236 and before a child can learn, 0:04:31.236,0:04:33.766 their belly needs to be full, 0:04:33.766,0:04:35.544 and these women and men 0:04:35.544,0:04:37.467 are working on the front lines to create 0:04:37.467,0:04:39.670 an educated society. 0:04:39.670,0:04:42.440 So I hope that 0:04:42.440,0:04:44.341 you don't wait for School Lunch Hero Day 0:04:44.341,0:04:46.376 to say thank you to your lunch staff, 0:04:46.376,0:04:48.424 and I hope that you remember 0:04:48.424,0:04:51.270 how powerful a thank you can be. 0:04:51.270,0:04:53.265 A thank you can change a life. 0:04:53.265,0:04:56.467 It changes the life of the person who receives it, 0:04:56.467,0:04:58.751 and it changes the life of the person 0:04:58.751,0:05:00.377 who expresses it. 0:05:00.377,0:05:02.733 Thank you. 0:05:02.733,0:05:06.733 (Applause)