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Hello
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A few years ago,
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I bought this dress
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for fifteen dollars.
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Bargain
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I was going out to meet up [br]with some friends.
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I thought, my friends, [br]they know all my other dresses.
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I'm gonna need something new.
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And naturally, I went and picked up [br]something new.[br]
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Before I continue,
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I’d like to ask you all to consider [br]what you're wearing today.[br]
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Where it’s from,
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and if you remember [br]what was on the tag.
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Because little did I know,
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that there were seven sneaky facts [br]about the dress that I just bought.
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This dress is made [br]of cotton and polyester.
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To grow enough cotton [br]to create this dress,
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you need 10,000 liters of water.
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That’s a small swimming pool.[br]
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To bleach and dye this dress,[br]
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toxins are run off into [br]Chinese ecosystems, killing wildlife.
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The design process [br]of this dress created waste.
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This waste is called “off-cuts”.[br]
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And usually it’s traded as rubbish[br]and sent straight to land field.
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This dress was made in China, [br]in a sweatshop.
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It was most likely made by someone,[br]who works 16 hours a day
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with less than minimum pay.[br]
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Last year, there was a factory collapse [br]in Bangladesh,
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which killed a thousand people
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because the health and safety standards[br]
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weren't up to scratch.
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The distribution of this dress,[br]the carbon footprint, I should say,
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is huge.
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Often a dress will start in Europe,
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it will then source material from India,[br]will then flight to China
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to be manufactured,
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well then often come back to Europe
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to have hand-made [br]or more finer details added to it.
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And then, it's shipped[br]around the world for retail.
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Collectively,[br]
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Australians purchase one billion items[br]of clothing per year.
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There is 22 million of us,
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which makes it nearly an item per week.[br]
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Do we really need that many clothes?[br]
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Did I need to buy this particular dress?[br]
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The company I bought this dress from[br]doesn't have a recycling scheme.
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Unfortunately, 5 % of our land field
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is made up of an unwanted[br]clothing and textiles.
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My name is Edda.[br]
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I am the director of Undress Runways,
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a sustainable fashion show [br]here in Brisbane,
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and now Melbourne.[br]
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I discovered sustainable fashion[br]four years ago
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when I saw our local designers [br]were doing great things [br]
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with very little support.
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We curate sustainable daywear, [br]evening wear, lingerie, and swimwear
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from around the world.
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We bring these clothes together [br]
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to one location
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on one night
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once a year
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Think organic fibers,
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garments dyed with turmeric and red wine,
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zero-waste collections,[br]
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ethically produced garments,
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bamboo underwear, [br]
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and much more.
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At Undress Brisbane,
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we started off [br]
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by taking it off.[br]
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And we began to think more sustainably[br]
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about the way
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we create our clothes
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and shop.
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If you don’t know where it was made,
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where it came from, [br]or where it will end up,
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take it off.
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What I'm wearing now[br]
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is what we call "sustainable fashion".
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It is made from bamboo,
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which only requires rain water to grow.
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It is treated with [br]a low water-dying process.
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and the waste water is recycled[br]to preserve our ecosystems.
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It is made of off-cuts.
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These three sections are actually off-cuts[br]from another collection.
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And the off-cuts of the off-cuts
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are then used [br]in the rest of the collection.
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It is made in Australia.
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in a place that has [br]healthy working conditions
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and with fair pay.[br]
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It came from Melbourne.
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They're off-cuts [br]from a designer in Melbourne
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and it was made here in Brisbane.
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So the carbon footprint was much lower.
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The use phase:
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I always wash this on cold[br]
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and it use non-toxic laundry detergent[br]
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to conserve water and the environment.
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Actually, I borrowed [br]this dress from a friend.
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So, I will be returning it to her later today.[br]
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Borrowing clothes is actually a very[br]sustainable way to pick your next outfit.
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I'm passionate about changing[br]the fashion industry,
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about providing[br]sustainable clothing options,
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and supporting designers [br]who are doing the right thing.
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Everything you are wearing today[br]
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has a story
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with contributors.
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And change comes [br]from people like you,
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the everyday consumers of clothing.
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And together, [br]
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we can change the fashion industry.[br]
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Sustainable fashion is like turning [br]the lights off when you leave your room.
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It's like turning the tap off [br]when you’re brushing your teeth.
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And it’s like using chemist bags [br]when you go shopping.[br]
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It is an easy choice we can all make.
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Next time you go shopping, [br]
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have a look at the tag.
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And think about where [br]this piece of clothing came from.[br]
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My Australian dream[br]
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is to create a world where we, [br]the consumers of fashion,[br]
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use our dollar
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to vote for a sustainable[br]fashion industry.
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An industry where we treat [br]our fellow human beings
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as worthy individuals
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and take care of our Earth
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because we've only got one.
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So remember,[br]
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you’ve always got the option[br]
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to take it off.
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[Applause]