[Script Info] Title: [Events] Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text Dialogue: 0,0:00:01.50,0:00:04.50,Default,,0000,0000,0000,,How to plan your budget? Dialogue: 0,0:00:04.50,0:00:09.00,Default,,0000,0000,0000,,Budgeting is one of the most important\Ntasks of a TEDx event. Dialogue: 0,0:00:09.25,0:00:11.75,Default,,0000,0000,0000,,Sure, you don't want to lose money. Dialogue: 0,0:00:12.00,0:00:16.00,Default,,0000,0000,0000,,Generally, you will need to pay\Nfor some of your staff, Dialogue: 0,0:00:16.00,0:00:22.50,Default,,0000,0000,0000,,your location, technical equipment,\Ncatering, and communications. Dialogue: 0,0:00:22.75,0:00:27.25,Default,,0000,0000,0000,,You can earn revenue\Nwith ticket sales and sponsorships. Dialogue: 0,0:00:27.25,0:00:29.47,Default,,0000,0000,0000,,So, take your time to plan, Dialogue: 0,0:00:29.50,0:00:36.50,Default,,0000,0000,0000,,update your budget frequently,\Nand ask fellow TEDx organizers to help you. Dialogue: 0,0:00:37.00,0:00:40.00,Default,,0000,0000,0000,,Let's have a look at the costs first. Dialogue: 0,0:00:40.25,0:00:42.45,Default,,0000,0000,0000,,Good staff is key. Dialogue: 0,0:00:42.50,0:00:46.00,Default,,0000,0000,0000,,The more positions you and your team\Ncan cover, the better. Dialogue: 0,0:00:46.15,0:00:52.65,Default,,0000,0000,0000,,For other tasks, try to involve volunteers,\Nand convince partners to work for free. Dialogue: 0,0:00:53.25,0:00:58.25,Default,,0000,0000,0000,,Also, speakers are not being paid.\NThis is a TEDx rule. Dialogue: 0,0:00:58.25,0:01:04.25,Default,,0000,0000,0000,,But, you will have to pay for travel costs,\Naccomodation, and food expenses. Dialogue: 0,0:01:05.50,0:01:09.00,Default,,0000,0000,0000,,For the actual event,\Nyou need to lent a good location. Dialogue: 0,0:01:09.75,0:01:14.25,Default,,0000,0000,0000,,If it is your first TEDx event,\Nstart with a small to mid-size location. Dialogue: 0,0:01:14.25,0:01:17.75,Default,,0000,0000,0000,,Better to have a full audiotrium\Nthan empty seats. Dialogue: 0,0:01:18.50,0:01:25.00,Default,,0000,0000,0000,,Always include equipment rental, staff\Nand transport costs to your calculation. Dialogue: 0,0:01:25.50,0:01:30.50,Default,,0000,0000,0000,,Keep in mind. Off locations involve\Nhigher expenses for transport. Dialogue: 0,0:01:30.75,0:01:33.75,Default,,0000,0000,0000,,Do you need\Nany insurances and permits? Dialogue: 0,0:01:34.25,0:01:37.75,Default,,0000,0000,0000,,Also, think of\Ncleaning costs after the event. Dialogue: 0,0:01:38.00,0:01:42.50,Default,,0000,0000,0000,,Always write a technical concept\Nfor your event. Dialogue: 0,0:01:43.25,0:01:46.25,Default,,0000,0000,0000,,You will need\Na live presentation system, Dialogue: 0,0:01:46.25,0:01:52.25,Default,,0000,0000,0000,,projectors, screens, microphones,\Nsound, light and laptops. Dialogue: 0,0:01:53.00,0:01:57.00,Default,,0000,0000,0000,,For documentation purposes,\Nyou should have video cameras set up, Dialogue: 0,0:01:57.00,0:02:01.00,Default,,0000,0000,0000,,also ask a photographer\Nto take pictures. Dialogue: 0,0:02:01.00,0:02:07.00,Default,,0000,0000,0000,,Be aware: post production costs\Nare often underestimated. Dialogue: 0,0:02:07.25,0:02:12.00,Default,,0000,0000,0000,,If you want a live stream, make sure you have\Na fast and reliable Internet connection. Dialogue: 0,0:02:12.00,0:02:16.75,Default,,0000,0000,0000,,Check which hardware is already\Navilable and included at your location. Dialogue: 0,0:02:17.00,0:02:20.00,Default,,0000,0000,0000,,Do you have to rent\Nadditional equipment? Dialogue: 0,0:02:21.00,0:02:26.50,Default,,0000,0000,0000,,In the breaks of your TEDx event,\Nit's good to provide food and beverages. Dialogue: 0,0:02:26.50,0:02:28.50,Default,,0000,0000,0000,,To calculate catering cost, Dialogue: 0,0:02:28.50,0:02:33.50,Default,,0000,0000,0000,,multiply the number of expected guests\Nwith the cost per person. Dialogue: 0,0:02:34.25,0:02:37.25,Default,,0000,0000,0000,,Decide on the amount\Nand quality of catering, Dialogue: 0,0:02:37.25,0:02:42.25,Default,,0000,0000,0000,,depending on time of day\Nand duration of your event. Dialogue: 0,0:02:42.50,0:02:50.00,Default,,0000,0000,0000,,To reduce costs, a proper buffet\Ncan be replaced by light snacks, or finger food. Dialogue: 0,0:02:52.07,0:02:55.25,Default,,0000,0000,0000,,Sponsors can help you\Nlower catering cost. Dialogue: 0,0:02:58.88,0:03:04.75,Default,,0000,0000,0000,,To attract guests, you will have to design\Nand produce a communications package. Dialogue: 0,0:03:05.25,0:03:07.75,Default,,0000,0000,0000,,An invitation, printed or per email, Dialogue: 0,0:03:07.75,0:03:15.25,Default,,0000,0000,0000,,advertising material, a web site,\Nbadges, and a program booklet. Dialogue: 0,0:03:15.50,0:03:19.50,Default,,0000,0000,0000,,Also, a TEDx branding\Nfor stage and screens. Dialogue: 0,0:03:19.75,0:03:23.75,Default,,0000,0000,0000,,It is always good to work\Nwith a professional designer. Dialogue: 0,0:03:24.00,0:03:27.00,Default,,0000,0000,0000,,The results will look much better. Dialogue: 0,0:03:28.25,0:03:33.25,Default,,0000,0000,0000,,Calculate production, postal,\Nand potential ad placement costs. Dialogue: 0,0:03:35.05,0:03:38.65,Default,,0000,0000,0000,,Your main source of revenue\Nare ticket sales. Dialogue: 0,0:03:38.75,0:03:45.75,Default,,0000,0000,0000,,Multiply the potential number of attendees,\Nnot seats, with the envisioned ticket price. Dialogue: 0,0:03:46.25,0:03:50.75,Default,,0000,0000,0000,,Ticket prices should be reasonably low\Nto attract a broad audience. Dialogue: 0,0:03:51.50,0:03:55.00,Default,,0000,0000,0000,,Keep in mind that you calculate\Na contingent of free tickets Dialogue: 0,0:03:55.25,0:04:01.25,Default,,0000,0000,0000,,for speakers, team, press,\Nand sponsors. Dialogue: 0,0:04:02.25,0:04:07.75,Default,,0000,0000,0000,,In the end, costs and revenues\Nshould, of course, be balanced. Dialogue: 0,0:04:08.00,0:04:13.00,Default,,0000,0000,0000,,If not so yet, sponsors may\Ngive you additional financial support. Dialogue: 0,0:04:14.25,0:04:16.48,Default,,0000,0000,0000,,Prior to finalizing your budget, Dialogue: 0,0:04:16.50,0:04:23.50,Default,,0000,0000,0000,,it is always good to talk to fellow organizers\Nto exchange ideas and experiences. Dialogue: 0,0:04:24.75,0:04:28.75,Default,,0000,0000,0000,,Good luck with calculating\Nyour TEDx event. Dialogue: 0,0:04:29.75,0:04:32.30,Default,,0000,0000,0000,,[Produced by TEDxBerlin] Dialogue: 0,0:04:34.75,0:04:36.25,Default,,0000,0000,0000,,[Producer/speaker: Stephan Balzer] Dialogue: 0,0:04:36.25,0:04:37.75,Default,,0000,0000,0000,,[Illustration: Marvin Clifford] Dialogue: 0,0:04:37.75,0:04:39.25,Default,,0000,0000,0000,,[Creative direction: Marko Thorhauer] Dialogue: 0,0:04:39.25,0:04:41.25,Default,,0000,0000,0000,,[Sound: Lars Damm]