[Script Info]
Title: 
[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:19.25,0:00:22.17,Default,,0000,0000,0000,,When I first stepped foot \Non Penn State's campus,
Dialogue: 0,0:00:22.17,0:00:23.57,Default,,0000,0000,0000,,as a high school student,\N
Dialogue: 0,0:00:23.57,0:00:25.71,Default,,0000,0000,0000,,I fell in love with the people;
Dialogue: 0,0:00:25.71,0:00:27.31,Default,,0000,0000,0000,,I fell in love with the community\N
Dialogue: 0,0:00:27.31,0:00:28.79,Default,,0000,0000,0000,,and the campus.
Dialogue: 0,0:00:28.79,0:00:31.100,Default,,0000,0000,0000,,But looking back on it now,\Nwhat I had fallen in love with
Dialogue: 0,0:00:31.100,0:00:33.76,Default,,0000,0000,0000,,was Penn State's identity.
Dialogue: 0,0:00:33.76,0:00:37.32,Default,,0000,0000,0000,,I fell in love with what it means\Nto be a "Penn Stater".
Dialogue: 0,0:00:37.32,0:00:38.50,Default,,0000,0000,0000,,As a business student
Dialogue: 0,0:00:38.50,0:00:41.51,Default,,0000,0000,0000,,and a member of the Smeal College\Nof Business community,
Dialogue: 0,0:00:41.51,0:00:45.65,Default,,0000,0000,0000,,from day one we are taught what is \Narguably the foundation of our college.
Dialogue: 0,0:00:45.65,0:00:47.33,Default,,0000,0000,0000,,And that is our honor code.
Dialogue: 0,0:00:47.35,0:00:51.01,Default,,0000,0000,0000,,Our code states that we,\Nthe Smeal College of Business community,
Dialogue: 0,0:00:51.01,0:00:53.58,Default,,0000,0000,0000,,aspire to the highest ethical standards
Dialogue: 0,0:00:53.58,0:00:55.95,Default,,0000,0000,0000,,and will hold each other\Naccountable to them.
Dialogue: 0,0:00:55.100,0:00:58.70,Default,,0000,0000,0000,,We will not engage\Nin any action that is improper,
Dialogue: 0,0:00:58.70,0:01:02.20,Default,,0000,0000,0000,,or creates the appearance\Nof impropriety in our academic lives,
Dialogue: 0,0:01:02.74,0:01:05.88,Default,,0000,0000,0000,,and we intend to hold this\Nin our future careers.
Dialogue: 0,0:01:06.34,0:01:08.62,Default,,0000,0000,0000,,This is Smeal's identity.
Dialogue: 0,0:01:08.83,0:01:11.75,Default,,0000,0000,0000,,And it's an identity\Nthat is on every wall of our building.
Dialogue: 0,0:01:11.75,0:01:15.41,Default,,0000,0000,0000,,It's an identity that our professors\Nuphold and preach,
Dialogue: 0,0:01:15.41,0:01:19.11,Default,,0000,0000,0000,,and it's an identity\Nthat we all sign onto and make our own.
Dialogue: 0,0:01:19.37,0:01:22.41,Default,,0000,0000,0000,,Unfortunately, every year,\Na company called Altria
Dialogue: 0,0:01:22.41,0:01:24.84,Default,,0000,0000,0000,,donates thousands\Nof dollars to my college.
Dialogue: 0,0:01:25.15,0:01:28.03,Default,,0000,0000,0000,,In return is given the title\Nof corporate partner.
Dialogue: 0,0:01:28.79,0:01:32.35,Default,,0000,0000,0000,,Altria is the parent company\Nof Philip Morris, USA.
Dialogue: 0,0:01:32.35,0:01:35.60,Default,,0000,0000,0000,,The largest manufacturer\Nof tobacco products in this country.
Dialogue: 0,0:01:36.65,0:01:41.86,Default,,0000,0000,0000,,Last year alone, 480,000 people\Ndied from smoking.
Dialogue: 0,0:01:41.86,0:01:45.92,Default,,0000,0000,0000,,And about 42,000 people died\Nfrom second-hand smoke.
Dialogue: 0,0:01:45.92,0:01:48.58,Default,,0000,0000,0000,,With one in every five\Ndeaths in this country
Dialogue: 0,0:01:48.58,0:01:50.88,Default,,0000,0000,0000,,caused by tobacco-related products,
Dialogue: 0,0:01:50.88,0:01:56.34,Default,,0000,0000,0000,,I realized that this company's identity\Ndidn't align with my college's identity;
Dialogue: 0,0:01:56.35,0:01:59.93,Default,,0000,0000,0000,,that while we're able to hold our students\Naccountable to our honor code,
Dialogue: 0,0:01:59.93,0:02:03.35,Default,,0000,0000,0000,,we aren't able to hold\Nourselves, our institution,
Dialogue: 0,0:02:03.35,0:02:05.08,Default,,0000,0000,0000,,and our partners accountable.
Dialogue: 0,0:02:05.77,0:02:08.76,Default,,0000,0000,0000,,A couple of weeks ago,\Nwhile I was studying for an exam,
Dialogue: 0,0:02:08.76,0:02:13.50,Default,,0000,0000,0000,,in a mandatory class about business ethics\Nand corporate social responsibility,
Dialogue: 0,0:02:13.51,0:02:15.85,Default,,0000,0000,0000,,I realized that something had to be done;
Dialogue: 0,0:02:15.86,0:02:20.85,Default,,0000,0000,0000,,that I had to stand up for my\Ncollege because it's college.
Dialogue: 0,0:02:21.06,0:02:24.33,Default,,0000,0000,0000,,I started a petition called\N"Stand Up to Altria",
Dialogue: 0,0:02:24.33,0:02:25.99,Default,,0000,0000,0000,,that requests that my dean
Dialogue: 0,0:02:25.99,0:02:28.84,Default,,0000,0000,0000,,not allow Altria to renew\Ntheir corporate partnership,
Dialogue: 0,0:02:28.84,0:02:31.69,Default,,0000,0000,0000,,and reject any type\Nof donations from them.
Dialogue: 0,0:02:31.100,0:02:33.61,Default,,0000,0000,0000,,It also stops them from receiving
Dialogue: 0,0:02:33.61,0:02:36.73,Default,,0000,0000,0000,,any type of elevated branding\Nor support from my college.
Dialogue: 0,0:02:37.12,0:02:39.80,Default,,0000,0000,0000,,That's what they receive\Nnow as a corporate partner.
Dialogue: 0,0:02:41.45,0:02:44.59,Default,,0000,0000,0000,,But the one key thing\Nthat it doesn't stop them from doing
Dialogue: 0,0:02:44.59,0:02:46.46,Default,,0000,0000,0000,,is from recruiting on campus.
Dialogue: 0,0:02:46.46,0:02:48.90,Default,,0000,0000,0000,,Because I believe\Nthat at the end of the day,
Dialogue: 0,0:02:48.90,0:02:53.12,Default,,0000,0000,0000,,it should be left up to each and every one\Nof my fellow students and classmates
Dialogue: 0,0:02:53.13,0:02:55.49,Default,,0000,0000,0000,,to make the ethical decision on their own
Dialogue: 0,0:02:55.49,0:02:58.05,Default,,0000,0000,0000,,if they want to work\Nfor a company like Altria.
Dialogue: 0,0:02:58.92,0:03:02.52,Default,,0000,0000,0000,,In the past couple of days,\NI've received a ton of support.
Dialogue: 0,0:03:02.58,0:03:04.74,Default,,0000,0000,0000,,Hundreds of students\Nfrom the business college
Dialogue: 0,0:03:04.74,0:03:06.67,Default,,0000,0000,0000,,and across the Penn State community
Dialogue: 0,0:03:06.67,0:03:09.72,Default,,0000,0000,0000,,have signed my petition,\Nfrom professors to faculty,
Dialogue: 0,0:03:09.72,0:03:13.14,Default,,0000,0000,0000,,and even the staff\Nthat maintain our buildings.
Dialogue: 0,0:03:13.14,0:03:16.10,Default,,0000,0000,0000,,They have all said\Nthat they do not want Altria's money,
Dialogue: 0,0:03:16.10,0:03:20.63,Default,,0000,0000,0000,,and that Altria's identity\Ndoes not align with Smeal's identity.
Dialogue: 0,0:03:21.69,0:03:26.17,Default,,0000,0000,0000,,But with the support that I've received,\NI've also had much push-back.
Dialogue: 0,0:03:26.63,0:03:30.08,Default,,0000,0000,0000,,A lot of people have said\Nthat because we are a business college,
Dialogue: 0,0:03:30.09,0:03:32.42,Default,,0000,0000,0000,,and because Altria\Nfundamentally creates a product
Dialogue: 0,0:03:32.42,0:03:34.02,Default,,0000,0000,0000,,that is demanded by the public,
Dialogue: 0,0:03:34.02,0:03:36.74,Default,,0000,0000,0000,,that it shouldn't matter\Nthat we're partnered with them.
Dialogue: 0,0:03:37.22,0:03:39.94,Default,,0000,0000,0000,,Others have said\Nthat this is a slippery slope;
Dialogue: 0,0:03:40.13,0:03:43.45,Default,,0000,0000,0000,,where do you draw the line\Nbetween the companies that you deny
Dialogue: 0,0:03:43.45,0:03:45.45,Default,,0000,0000,0000,,and the companies that you allow?
Dialogue: 0,0:03:45.45,0:03:50.25,Default,,0000,0000,0000,,To which I say it's important to realize\Nthat cigarettes have no safe use.
Dialogue: 0,0:03:50.61,0:03:53.18,Default,,0000,0000,0000,,That while banks,\Nwhile they were complicit
Dialogue: 0,0:03:53.18,0:03:55.63,Default,,0000,0000,0000,,in the financial crisis, have a safe use.
Dialogue: 0,0:03:55.72,0:03:57.25,Default,,0000,0000,0000,,And defense contractors,
Dialogue: 0,0:03:57.25,0:04:00.68,Default,,0000,0000,0000,,while they do create weapons, \Nare necessary for national defense.
Dialogue: 0,0:04:01.58,0:04:05.21,Default,,0000,0000,0000,,I've chosen to take a stand against Altria\Nbecause I fundamentally believe
Dialogue: 0,0:04:05.21,0:04:08.80,Default,,0000,0000,0000,,that their identity does not align\Nwith my college's identity.
Dialogue: 0,0:04:09.56,0:04:12.01,Default,,0000,0000,0000,,I've come here to TEDxPSU today
Dialogue: 0,0:04:12.01,0:04:14.30,Default,,0000,0000,0000,,not to ask you to sign my petition,
Dialogue: 0,0:04:14.30,0:04:18.10,Default,,0000,0000,0000,,and not to ask you to come and join me\Nin collecting more signatures.
Dialogue: 0,0:04:18.10,0:04:21.03,Default,,0000,0000,0000,,But I've come here today because\NI believe that it's important
Dialogue: 0,0:04:21.24,0:04:23.97,Default,,0000,0000,0000,,to think about who we are,\Nand what we stand for.
Dialogue: 0,0:04:24.37,0:04:26.38,Default,,0000,0000,0000,,What is your identity?
Dialogue: 0,0:04:26.58,0:04:29.19,Default,,0000,0000,0000,,And do the values\Nthat you uphold and believe in
Dialogue: 0,0:04:29.19,0:04:33.53,Default,,0000,0000,0000,,align with the organizations\Nand institutions that you care about?
Dialogue: 0,0:04:34.43,0:04:37.77,Default,,0000,0000,0000,,If they don't, speak up\Nfor what you believe in.
Dialogue: 0,0:04:37.77,0:04:39.99,Default,,0000,0000,0000,,Speak up for your identity.
Dialogue: 0,0:04:40.25,0:04:45.34,Default,,0000,0000,0000,,I've chosen to hold my college\Naccountable because it's my college.
Dialogue: 0,0:04:45.34,0:04:47.14,Default,,0000,0000,0000,,It's my identity.
Dialogue: 0,0:04:47.14,0:04:48.17,Default,,0000,0000,0000,,Thank you.
Dialogue: 0,0:04:48.17,0:04:50.83,Default,,0000,0000,0000,,(Applause)