1 00:00:19,253 --> 00:00:22,166 When I first stepped foot on Penn State's campus, 2 00:00:22,166 --> 00:00:23,566 as a high school student, 3 00:00:23,566 --> 00:00:25,706 I fell in love with the people; 4 00:00:25,706 --> 00:00:27,306 I fell in love with the community 5 00:00:27,306 --> 00:00:28,786 and the campus. 6 00:00:28,786 --> 00:00:31,996 But looking back on it now, what I had fallen in love with 7 00:00:31,996 --> 00:00:33,756 was Penn State's identity. 8 00:00:33,756 --> 00:00:37,316 I fell in love with what it means to be a "Penn Stater". 9 00:00:37,316 --> 00:00:38,496 As a business student 10 00:00:38,496 --> 00:00:41,506 and a member of the Smeal College of Business community, 11 00:00:41,506 --> 00:00:45,646 from day one we are taught what is arguably the foundation of our college. 12 00:00:45,646 --> 00:00:47,326 And that is our honor code. 13 00:00:47,346 --> 00:00:51,006 Our code states that we, the Smeal College of Business community, 14 00:00:51,006 --> 00:00:53,576 aspire to the highest ethical standards 15 00:00:53,576 --> 00:00:55,946 and will hold each other accountable to them. 16 00:00:55,996 --> 00:00:58,696 We will not engage in any action that is improper, 17 00:00:58,696 --> 00:01:02,196 or creates the appearance of impropriety in our academic lives, 18 00:01:02,736 --> 00:01:05,876 and we intend to hold this in our future careers. 19 00:01:06,336 --> 00:01:08,616 This is Smeal's identity. 20 00:01:08,826 --> 00:01:11,746 And it's an identity that is on every wall of our building. 21 00:01:11,746 --> 00:01:15,406 It's an identity that our professors uphold and preach, 22 00:01:15,406 --> 00:01:19,106 and it's an identity that we all sign onto and make our own. 23 00:01:19,366 --> 00:01:22,406 Unfortunately, every year, a company called Altria 24 00:01:22,406 --> 00:01:24,836 donates thousands of dollars to my college. 25 00:01:25,146 --> 00:01:28,026 In return is given the title of corporate partner. 26 00:01:28,786 --> 00:01:32,346 Altria is the parent company of Philip Morris, USA. 27 00:01:32,346 --> 00:01:35,596 The largest manufacturer of tobacco products in this country. 28 00:01:36,646 --> 00:01:41,856 Last year alone, 480,000 people died from smoking. 29 00:01:41,856 --> 00:01:45,916 And about 42,000 people died from second-hand smoke. 30 00:01:45,916 --> 00:01:48,576 With one in every five deaths in this country 31 00:01:48,576 --> 00:01:50,876 caused by tobacco-related products, 32 00:01:50,876 --> 00:01:56,336 I realized that this company's identity didn't align with my college's identity; 33 00:01:56,346 --> 00:01:59,926 that while we're able to hold our students accountable to our honor code, 34 00:01:59,926 --> 00:02:03,346 we aren't able to hold ourselves, our institution, 35 00:02:03,346 --> 00:02:05,076 and our partners accountable. 36 00:02:05,766 --> 00:02:08,756 A couple of weeks ago, while I was studying for an exam, 37 00:02:08,756 --> 00:02:13,496 in a mandatory class about business ethics and corporate social responsibility, 38 00:02:13,506 --> 00:02:15,846 I realized that something had to be done; 39 00:02:15,856 --> 00:02:20,846 that I had to stand up for my college because it's college. 40 00:02:21,056 --> 00:02:24,326 I started a petition called "Stand Up to Altria", 41 00:02:24,326 --> 00:02:25,986 that requests that my dean 42 00:02:25,986 --> 00:02:28,836 not allow Altria to renew their corporate partnership, 43 00:02:28,836 --> 00:02:31,686 and reject any type of donations from them. 44 00:02:31,996 --> 00:02:33,606 It also stops them from receiving 45 00:02:33,606 --> 00:02:36,726 any type of elevated branding or support from my college. 46 00:02:37,116 --> 00:02:39,796 That's what they receive now as a corporate partner. 47 00:02:41,446 --> 00:02:44,586 But the one key thing that it doesn't stop them from doing 48 00:02:44,586 --> 00:02:46,456 is from recruiting on campus. 49 00:02:46,456 --> 00:02:48,896 Because I believe that at the end of the day, 50 00:02:48,896 --> 00:02:53,116 it should be left up to each and every one of my fellow students and classmates 51 00:02:53,126 --> 00:02:55,486 to make the ethical decision on their own 52 00:02:55,486 --> 00:02:58,046 if they want to work for a company like Altria. 53 00:02:58,916 --> 00:03:02,516 In the past couple of days, I've received a ton of support. 54 00:03:02,576 --> 00:03:04,736 Hundreds of students from the business college 55 00:03:04,736 --> 00:03:06,666 and across the Penn State community 56 00:03:06,666 --> 00:03:09,716 have signed my petition, from professors to faculty, 57 00:03:09,716 --> 00:03:13,136 and even the staff that maintain our buildings. 58 00:03:13,136 --> 00:03:16,096 They have all said that they do not want Altria's money, 59 00:03:16,096 --> 00:03:20,626 and that Altria's identity does not align with Smeal's identity. 60 00:03:21,686 --> 00:03:26,166 But with the support that I've received, I've also had much push-back. 61 00:03:26,626 --> 00:03:30,076 A lot of people have said that because we are a business college, 62 00:03:30,086 --> 00:03:32,416 and because Altria fundamentally creates a product 63 00:03:32,416 --> 00:03:34,016 that is demanded by the public, 64 00:03:34,016 --> 00:03:36,736 that it shouldn't matter that we're partnered with them. 65 00:03:37,216 --> 00:03:39,936 Others have said that this is a slippery slope; 66 00:03:40,126 --> 00:03:43,446 where do you draw the line between the companies that you deny 67 00:03:43,446 --> 00:03:45,446 and the companies that you allow? 68 00:03:45,446 --> 00:03:50,246 To which I say it's important to realize that cigarettes have no safe use. 69 00:03:50,606 --> 00:03:53,176 That while banks, while they were complicit 70 00:03:53,176 --> 00:03:55,626 in the financial crisis, have a safe use. 71 00:03:55,716 --> 00:03:57,246 And defense contractors, 72 00:03:57,246 --> 00:04:00,676 while they do create weapons, are necessary for national defense. 73 00:04:01,576 --> 00:04:05,206 I've chosen to take a stand against Altria because I fundamentally believe 74 00:04:05,206 --> 00:04:08,796 that their identity does not align with my college's identity. 75 00:04:09,556 --> 00:04:12,006 I've come here to TEDxPSU today 76 00:04:12,006 --> 00:04:14,296 not to ask you to sign my petition, 77 00:04:14,296 --> 00:04:18,105 and not to ask you to come and join me in collecting more signatures. 78 00:04:18,105 --> 00:04:21,026 But I've come here today because I believe that it's important 79 00:04:21,236 --> 00:04:23,966 to think about who we are, and what we stand for. 80 00:04:24,366 --> 00:04:26,376 What is your identity? 81 00:04:26,576 --> 00:04:29,186 And do the values that you uphold and believe in 82 00:04:29,186 --> 00:04:33,526 align with the organizations and institutions that you care about? 83 00:04:34,426 --> 00:04:37,766 If they don't, speak up for what you believe in. 84 00:04:37,766 --> 00:04:39,986 Speak up for your identity. 85 00:04:40,246 --> 00:04:45,336 I've chosen to hold my college accountable because it's my college. 86 00:04:45,336 --> 00:04:47,136 It's my identity. 87 00:04:47,136 --> 00:04:48,166 Thank you. 88 00:04:48,166 --> 00:04:50,827 (Applause)