1
00:00:07,138 --> 00:00:13,369
In a Moment of Vision...

2
00:00:13,369 --> 00:00:14,856
It's the 1920s.

3
00:00:14,856 --> 00:00:16,712
Johnson and Johnson is well-established

4
00:00:16,712 --> 00:00:19,928
for their production of large, 
cotton gauze dressings

5
00:00:19,928 --> 00:00:22,409
that are sterile and sealed against germs,

6
00:00:22,409 --> 00:00:24,660
a first of its kind.

7
00:00:24,660 --> 00:00:26,779
An employee by the name of Earle Dickson

8
00:00:26,779 --> 00:00:31,070
is recently married to a young,
rather accident-prone woman.

9
00:00:31,070 --> 00:00:36,128
Her domestic cuts and burns are too minor
for the company's large surgical dressings

10
00:00:36,128 --> 00:00:38,349
so Earle, in a moment of vision,

11
00:00:38,349 --> 00:00:42,897
cuts a small square of the sterile gauze
and secures it to her finger

12
00:00:42,897 --> 00:00:44,479
with an adhesive strip.

13
00:00:44,479 --> 00:00:49,008
Earle is forced to make so many
of these bandages for his clumsy wife,

14
00:00:49,008 --> 00:00:52,740
he devises a method for a small
production of them.

15
00:00:52,740 --> 00:00:55,519
In order to keep the adhesive part
from sticking together,

16
00:00:55,519 --> 00:00:58,938
he lines them with a crinoline fabric.

17
00:00:58,938 --> 00:01:02,838
Johnson and Johnson begins production
of Earle's invention.

18
00:01:02,838 --> 00:01:05,239
In a brilliant marketing move,

19
00:01:05,239 --> 00:01:09,059
they distribute, for free, an unlimited
number of Band-Aids

20
00:01:09,059 --> 00:01:12,420
to all the Boy Scout Troops
across America.

21
00:01:12,420 --> 00:01:16,022
It doesn't take long for them to become
a household item.

22
00:01:16,022 --> 00:01:18,462
It is estimated that Johnson and Johnson

23
00:01:18,462 --> 00:01:22,737
has since made more than 
100 billion Band-Aids.