0:00:07.138,0:00:13.369 In a Moment of Vision... 0:00:13.369,0:00:14.856 It's the 1920s. 0:00:14.856,0:00:16.712 Johnson and Johnson is well-established 0:00:16.712,0:00:19.928 for their production of large, [br]cotton gauze dressings 0:00:19.928,0:00:22.409 that are sterile and sealed against germs, 0:00:22.409,0:00:24.660 a first of its kind. 0:00:24.660,0:00:26.779 An employee by the name of Earle Dickson 0:00:26.779,0:00:31.070 is recently married to a young,[br]rather accident-prone woman. 0:00:31.070,0:00:36.128 Her domestic cuts and burns are too minor[br]for the company's large surgical dressings 0:00:36.128,0:00:38.349 so Earle, in a moment of vision, 0:00:38.349,0:00:42.897 cuts a small square of the sterile gauze[br]and secures it to her finger 0:00:42.897,0:00:44.479 with an adhesive strip. 0:00:44.479,0:00:49.008 Earle is forced to make so many[br]of these bandages for his clumsy wife, 0:00:49.008,0:00:52.740 he devises a method for a small[br]production of them. 0:00:52.740,0:00:55.519 In order to keep the adhesive part[br]from sticking together, 0:00:55.519,0:00:58.938 he lines them with a crinoline fabric. 0:00:58.938,0:01:02.838 Johnson and Johnson begins production[br]of Earle's invention. 0:01:02.838,0:01:05.239 In a brilliant marketing move, 0:01:05.239,0:01:09.059 they distribute, for free, an unlimited[br]number of Band-Aids 0:01:09.059,0:01:12.420 to all the Boy Scout Troops[br]across America. 0:01:12.420,0:01:16.022 It doesn't take long for them to become[br]a household item. 0:01:16.022,0:01:18.462 It is estimated that Johnson and Johnson 0:01:18.462,0:01:22.737 has since made more than [br]100 billion Band-Aids.