[Script Info]
Title: 
[Events]
Format: Layer, Start, End, Style, Name, MarginL, MarginR, MarginV, Effect, Text
Dialogue: 0,0:00:09.20,0:00:13.92,Default,,0000,0000,0000,,I'm Craig and with a group\Nof beautiful friends that I love,
Dialogue: 0,0:00:13.92,0:00:18.63,Default,,0000,0000,0000,,and at this moment miss very much,\NI run a small bookshop
Dialogue: 0,0:00:18.63,0:00:23.34,Default,,0000,0000,0000,,in the town of Oia, on the island\Nof Santorini in the south of Greece.
Dialogue: 0,0:00:23.34,0:00:31.38,Default,,0000,0000,0000,,And we do philosophy books,\Nand we do some Greek history
Dialogue: 0,0:00:31.38,0:00:35.34,Default,,0000,0000,0000,,and general non fiction,\Nwe do travel logs and journals.
Dialogue: 0,0:00:35.34,0:00:42.50,Default,,0000,0000,0000,,We print our own books once in a while and\Nwe celebrate tzatziki at every opportunity,
Dialogue: 0,0:00:42.50,0:00:47.74,Default,,0000,0000,0000,,and we feed it to people\Non our terrace until they explode.
Dialogue: 0,0:00:47.74,0:00:51.03,Default,,0000,0000,0000,,We have readings\Nin the evenings in the shop
Dialogue: 0,0:00:51.03,0:00:55.31,Default,,0000,0000,0000,,and we make bonfires\Non the terrace at night.
Dialogue: 0,0:00:56.35,0:01:03.34,Default,,0000,0000,0000,,But mostly we specialize in fiction.
Dialogue: 0,0:01:03.34,0:01:04.71,Default,,0000,0000,0000,,When the rare occasion does come,
Dialogue: 0,0:01:04.71,0:01:08.45,Default,,0000,0000,0000,,that someone offers to give me money\Nin exchange for a book and I perk up,
Dialogue: 0,0:01:08.45,0:01:13.46,Default,,0000,0000,0000,,they're generally putting a story\Non the table and saying "I'd like this"
Dialogue: 0,0:01:13.46,0:01:19.18,Default,,0000,0000,0000,,and then more often than not,\Nthey'll ask "What are you doing here?",
Dialogue: 0,0:01:19.18,0:01:23.39,Default,,0000,0000,0000,,"Who are you?" and sometimes\Nthey'll ask "Do you take dollars?"
Dialogue: 0,0:01:23.39,0:01:26.23,Default,,0000,0000,0000,,or "Where are your copies\Nof 'Fifty shades of grey'?"
Dialogue: 0,0:01:26.24,0:01:27.54,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:01:27.54,0:01:29.51,Default,,0000,0000,0000,,(Greek): Bullshit
Dialogue: 0,0:01:29.51,0:01:37.41,Default,,0000,0000,0000,,(Laughter)\N(Applause)
Dialogue: 0,0:01:37.41,0:01:40.51,Default,,0000,0000,0000,,And if I am in the mood\Nand if I've had a glass of wine
Dialogue: 0,0:01:40.51,0:01:48.43,Default,,0000,0000,0000,,or I'll offer a glass of wine\Nto the customer and we'll sit down and,
Dialogue: 0,0:01:48.43,0:01:51.46,Default,,0000,0000,0000,,I'll tell them a little bit of stories.
Dialogue: 0,0:01:51.46,0:01:56.97,Default,,0000,0000,0000,,And over the years we've had a thousand\Ntellings of the story over and over.
Dialogue: 0,0:01:56.97,0:01:59.47,Default,,0000,0000,0000,,And people come\Nand ask for our nativity story
Dialogue: 0,0:01:59.47,0:02:04.02,Default,,0000,0000,0000,,and we have a thousand alternations of it,\Nand to keep us awake and alert,
Dialogue: 0,0:02:04.02,0:02:07.96,Default,,0000,0000,0000,,and keep our muscle taught,\Nsometimes, we'll, just for fun,
Dialogue: 0,0:02:07.96,0:02:12.28,Default,,0000,0000,0000,,throw in little twists on the truth,\Nto see what we can slip by a customer
Dialogue: 0,0:02:12.28,0:02:14.90,Default,,0000,0000,0000,,that we're probably\Nnever gonna see again.
Dialogue: 0,0:02:14.90,0:02:17.70,Default,,0000,0000,0000,,So I'll tell them that I was born\Nin Mississippi instead of Tennessee,
Dialogue: 0,0:02:17.70,0:02:21.26,Default,,0000,0000,0000,,or I'll tell them that I got to college\Non a basketball scholarship
Dialogue: 0,0:02:21.26,0:02:28.33,Default,,0000,0000,0000,,or I'll tell them that I was one of the\Nfounders of Facebook and watch them shake.
Dialogue: 0,0:02:30.05,0:02:33.58,Default,,0000,0000,0000,,And I mean, this is what we do,
Dialogue: 0,0:02:33.58,0:02:39.45,Default,,0000,0000,0000,,our stock and trade, honestly 75%\Nand more of our day is spent
Dialogue: 0,0:02:39.45,0:02:44.19,Default,,0000,0000,0000,,selling and telling\Nstories at the bookshop.
Dialogue: 0,0:02:44.50,0:02:49.12,Default,,0000,0000,0000,,And so, when I was invited here,\NI had actually to spin and tell our story.
Dialogue: 0,0:02:49.12,0:02:51.88,Default,,0000,0000,0000,,I had to actually think for a minute,\Nbecause I wanted to make sure
Dialogue: 0,0:02:51.88,0:02:56.45,Default,,0000,0000,0000,,that I didn't mess up,\Nget the facts wrong.
Dialogue: 0,0:02:57.05,0:02:59.35,Default,,0000,0000,0000,,After a while, you start to dissociate yourself
Dialogue: 0,0:02:59.35,0:03:03.47,Default,,0000,0000,0000,,and the story becomes something\Nthat you weren't even there.
Dialogue: 0,0:03:03.47,0:03:06.30,Default,,0000,0000,0000,,You remember it more\Nas a story that you've told,
Dialogue: 0,0:03:06.30,0:03:07.92,Default,,0000,0000,0000,,than a story that you've actually lived.
Dialogue: 0,0:03:07.92,0:03:12.83,Default,,0000,0000,0000,,So I came back to this instant\Nand then I thought OK,
Dialogue: 0,0:03:12.83,0:03:17.26,Default,,0000,0000,0000,,I should probably tell something\Nmuch more proximate to the truth here.
Dialogue: 0,0:03:17.26,0:03:20.09,Default,,0000,0000,0000,,But then I realized,\Nprobably the quickest way
Dialogue: 0,0:03:20.09,0:03:22.92,Default,,0000,0000,0000,,to quickly tell that would be to base it
Dialogue: 0,0:03:22.92,0:03:25.75,Default,,0000,0000,0000,,on the most important lies\Nthat we encountered,
Dialogue: 0,0:03:25.75,0:03:30.28,Default,,0000,0000,0000,,and that we told ourselves\Nto make this bookshop happen.
Dialogue: 0,0:03:30.28,0:03:32.82,Default,,0000,0000,0000,,So indulge me for a couple of minutes,
Dialogue: 0,0:03:32.82,0:03:40.20,Default,,0000,0000,0000,,and I'll give you the quick story of how\Nwe did this or are doing this so far.
Dialogue: 0,0:03:41.37,0:03:43.34,Default,,0000,0000,0000,,The way that I'll set it up, so yeah,
Dialogue: 0,0:03:43.34,0:03:46.10,Default,,0000,0000,0000,,we start printing these books\Nin the back room of the shop,
Dialogue: 0,0:03:46.10,0:03:51.51,Default,,0000,0000,0000,,just on our own as a little money maker\Non the side to make ends meet,
Dialogue: 0,0:03:51.51,0:03:53.16,Default,,0000,0000,0000,,because we've always wanted to do it.
Dialogue: 0,0:03:53.16,0:03:55.93,Default,,0000,0000,0000,,And so we were looking at old titles\Nin the public domain
Dialogue: 0,0:03:55.93,0:04:00.86,Default,,0000,0000,0000,,of favourite authors of ours,\Nand one of the fellows in our crew,
Dialogue: 0,0:04:00.86,0:04:06.08,Default,,0000,0000,0000,,Chris Bloomfield, that's Bloomfield\Nwith two O's he wanted me to mention,
Dialogue: 0,0:04:06.08,0:04:10.45,Default,,0000,0000,0000,,Chris Bloomfield came across this\Nold essay that this very handsome man,
Dialogue: 0,0:04:10.45,0:04:15.68,Default,,0000,0000,0000,,Mark Twain, wrote for a speech competition\Nin Connecticut back in the 1880s I believe.
Dialogue: 0,0:04:15.68,0:04:19.98,Default,,0000,0000,0000,,He did not win the prize,\Nbut it's a beautiful little essay.
Dialogue: 0,0:04:19.98,0:04:22.83,Default,,0000,0000,0000,,And there is this one little part of it\Nthat I'll just launch off of it
Dialogue: 0,0:04:22.83,0:04:24.40,Default,,0000,0000,0000,,and if you want to read along with me,\Nit says,
Dialogue: 0,0:04:24.40,0:04:26.59,Default,,0000,0000,0000,,"Lying is universal. We all do it."
Dialogue: 0,0:04:26.59,0:04:29.52,Default,,0000,0000,0000,,And we can argue that later, but I think\Neveryone, we're on the same team here.
Dialogue: 0,0:04:29.52,0:04:32.33,Default,,0000,0000,0000,,"Therefore, the wise thing is for us\Nto diligently train ourselves
Dialogue: 0,0:04:32.33,0:04:35.15,Default,,0000,0000,0000,,to lie thoughtfully, juduciously;\Nto lie with a good object,
Dialogue: 0,0:04:35.15,0:04:39.04,Default,,0000,0000,0000,,and not an evil one; to lie\Nfor others' advantage, and not our own;
Dialogue: 0,0:04:39.04,0:04:43.53,Default,,0000,0000,0000,,to lie healingly, charitably, humanely,\Nnot cruelly, hurtfully, maliciously;
Dialogue: 0,0:04:43.53,0:04:47.60,Default,,0000,0000,0000,,to lie gracefully and graciously,\Nnot awkwardly and clumsily…
Dialogue: 0,0:04:47.60,0:04:51.10,Default,,0000,0000,0000,,Then shall we be rid of the rank\Npestilent truth that is rotting the land;
Dialogue: 0,0:04:51.10,0:04:54.76,Default,,0000,0000,0000,,then shall we be great\Nand good and beautiful."
Dialogue: 0,0:04:54.76,0:04:58.54,Default,,0000,0000,0000,,And so we looked at each other\Nand we said "Yeah, we're doing this, yeah."
Dialogue: 0,0:04:58.54,0:05:02.15,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:05:02.15,0:05:06.58,Default,,0000,0000,0000,,So let me tell you a little\Nabout the best lies of all,
Dialogue: 0,0:05:06.58,0:05:11.11,Default,,0000,0000,0000,,and give you a sense of how\Nwe came to be here from far away.
Dialogue: 0,0:05:11.01,0:05:13.64,Default,,0000,0000,0000,,I first came to Santorini\Nby chance, by coincidence,
Dialogue: 0,0:05:13.64,0:05:16.27,Default,,0000,0000,0000,,got on the first boat out of Pireaus,
Dialogue: 0,0:05:16.27,0:05:18.90,Default,,0000,0000,0000,,when I was on holiday\Nwith my friend Oliver.
Dialogue: 0,0:05:18.90,0:05:24.26,Default,,0000,0000,0000,,This was back in 2002,\Nwe came to this island, we sat down,
Dialogue: 0,0:05:24.26,0:05:28.48,Default,,0000,0000,0000,,we poured ourselves a glass of wine,\Npoured some olive oil over some tomatoes,
Dialogue: 0,0:05:28.48,0:05:31.53,Default,,0000,0000,0000,,and basically sat on our terrace\Nand stared out
Dialogue: 0,0:05:31.53,0:05:34.58,Default,,0000,0000,0000,,with our mouths slightly gape\Nfor several days
Dialogue: 0,0:05:34.58,0:05:37.63,Default,,0000,0000,0000,,and then on about the fourth\Nor the fifth day we were there,
Dialogue: 0,0:05:37.63,0:05:43.33,Default,,0000,0000,0000,,we ran out of books to read\Nand there was no bookshop.
Dialogue: 0,0:05:43.33,0:05:49.43,Default,,0000,0000,0000,,So, we did some drinking instead.
Dialogue: 0,0:05:49.43,0:05:51.82,Default,,0000,0000,0000,,And we were stumbling back\Nfrom a restaurant one night
Dialogue: 0,0:05:51.82,0:05:53.48,Default,,0000,0000,0000,,and I just looked over at Oliver and said,
Dialogue: 0,0:05:53.48,0:05:56.97,Default,,0000,0000,0000,,"Oliver, we gotta open a bookshop,\Nso that nobody else has to do this",
Dialogue: 0,0:05:56.97,0:05:59.87,Default,,0000,0000,0000,,and he said "That's a great idea,\Nwe'll call it Atlantis books",
Dialogue: 0,0:05:59.87,0:06:03.92,Default,,0000,0000,0000,,and I said "That's not a very good name,\Nbut we'll worry about that tomorrow."
Dialogue: 0,0:06:03.92,0:06:06.10,Default,,0000,0000,0000,,And we woke up the next morning\Nand I said "Bookshop!",
Dialogue: 0,0:06:06.10,0:06:09.22,Default,,0000,0000,0000,,and he said, "We're sober now",\Nand I said, "No, no, no, bookshop."
Dialogue: 0,0:06:09.22,0:06:11.44,Default,,0000,0000,0000,,And so we went back to Athens,
Dialogue: 0,0:06:11.44,0:06:14.97,Default,,0000,0000,0000,,we went to the commercial services\Noffice at the Embassy,
Dialogue: 0,0:06:14.97,0:06:17.45,Default,,0000,0000,0000,,and we met this lady, Eleni,
Dialogue: 0,0:06:17.45,0:06:19.85,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:06:19.85,0:06:25.14,Default,,0000,0000,0000,,and we said, "Can a couple of Americans\Nopen a bookshop in Greece?"
Dialogue: 0,0:06:25.14,0:06:30.66,Default,,0000,0000,0000,,and she looked at me and she said\N(Greek): "It will be easy".
Dialogue: 0,0:06:30.66,0:06:32.60,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:06:32.60,0:06:35.78,Default,,0000,0000,0000,,It will be easy.
Dialogue: 0,0:06:35.78,0:06:39.60,Default,,0000,0000,0000,,You know, you go to the tax office\Nand they give you a paper with the stamp
Dialogue: 0,0:06:39.60,0:06:41.51,Default,,0000,0000,0000,,and then you go\Nto the cash machine store
Dialogue: 0,0:06:41.51,0:06:44.17,Default,,0000,0000,0000,,and you buy a cash machine\Nand you put it on your desk.
Dialogue: 0,0:06:44.17,0:06:45.34,Default,,0000,0000,0000,,And (Greek) here you go,\Nyou are a bookstore.
Dialogue: 0,0:06:45.34,0:06:49.65,Default,,0000,0000,0000,,and so we said "Great, great"\Nand it was such a good answer
Dialogue: 0,0:06:49.65,0:06:53.54,Default,,0000,0000,0000,,and we ran with it so fast that we didn't\Neven think to ask her a second opinion,
Dialogue: 0,0:06:53.54,0:06:55.91,Default,,0000,0000,0000,,because when you get an answer\Nthat's that good,
Dialogue: 0,0:06:55.91,0:06:58.27,Default,,0000,0000,0000,,you're just going to run with it.
Dialogue: 0,0:06:58.27,0:07:00.63,Default,,0000,0000,0000,,So we went back and we went about\Nthe business of graduating from university
Dialogue: 0,0:07:00.63,0:07:03.58,Default,,0000,0000,0000,,and got together\Nthe best people that we knew,
Dialogue: 0,0:07:03.58,0:07:08.55,Default,,0000,0000,0000,,the most incredible group of friends\Nand convinced them to come along with us
Dialogue: 0,0:07:08.55,0:07:13.58,Default,,0000,0000,0000,,and one girl that during that time\NI happen to fall in love with,
Dialogue: 0,0:07:13.58,0:07:16.54,Default,,0000,0000,0000,,and told her that I was going to build her\Na bookshop at an island
Dialogue: 0,0:07:16.54,0:07:19.50,Default,,0000,0000,0000,,in the south of Greece.
Dialogue: 0,0:07:19.50,0:07:21.15,Default,,0000,0000,0000,,And she said, "OK, if you do it, I'll come
Dialogue: 0,0:07:21.15,0:07:22.80,Default,,0000,0000,0000,,and I'll make orange juice\Nfor you in the mornings",
Dialogue: 0,0:07:22.80,0:07:24.45,Default,,0000,0000,0000,,and I said, "Great, great."
Dialogue: 0,0:07:24.45,0:07:27.58,Default,,0000,0000,0000,,So we got this crew together,\Nwe took a van
Dialogue: 0,0:07:27.58,0:07:30.70,Default,,0000,0000,0000,,from Cambridge, England, Christmas 2003
Dialogue: 0,0:07:30.70,0:07:33.82,Default,,0000,0000,0000,,and we packed up the van\Nand drove it across the continent
Dialogue: 0,0:07:33.82,0:07:38.64,Default,,0000,0000,0000,,and across the Alps and down to Greece\Nand we got to the tax office.
Dialogue: 0,0:07:38.64,0:07:44.51,Default,,0000,0000,0000,,And they said (Greek):\N"It's not going to be easy".
Dialogue: 0,0:07:44.51,0:07:48.14,Default,,0000,0000,0000,,(Laughter)\N(Applause)
Dialogue: 0,0:07:48.14,0:07:53.36,Default,,0000,0000,0000,,So that's another long and much more\Nhorrifying TED talk to give you,
Dialogue: 0,0:07:53.36,0:07:58.24,Default,,0000,0000,0000,,all the details on that.\NWe're on the same team here clearly.
Dialogue: 0,0:07:58.24,0:08:00.61,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:08:00.98,0:08:02.64,Default,,0000,0000,0000,,So we gridded our teeth,\Nand I sort of slouched
Dialogue: 0,0:08:02.64,0:08:06.71,Default,,0000,0000,0000,,like in that picture\Nfor several months going through
Dialogue: 0,0:08:06.71,0:08:10.31,Default,,0000,0000,0000,,and, you know, in the meantime\Nwe met the locals and the community.
Dialogue: 0,0:08:10.31,0:08:12.08,Default,,0000,0000,0000,,We introduced ourselves to them,
Dialogue: 0,0:08:12.08,0:08:14.31,Default,,0000,0000,0000,,and we said, "We are going to open\Na bookstore" and they believed us,
Dialogue: 0,0:08:14.31,0:08:16.28,Default,,0000,0000,0000,,and they start treating us\Nlike booksellers.
Dialogue: 0,0:08:16.28,0:08:20.20,Default,,0000,0000,0000,,And so we found\Nthis hallucination of a building,
Dialogue: 0,0:08:20.20,0:08:24.29,Default,,0000,0000,0000,,beneath the castle at the edge of town,\Nthis old Venetian castle.
Dialogue: 0,0:08:24.29,0:08:27.14,Default,,0000,0000,0000,,And we went to the landlord\Nand we said, "We want this building",
Dialogue: 0,0:08:27.14,0:08:30.04,Default,,0000,0000,0000,,and he said "I will rent it to you,\Nbut I will charge you way too much,
Dialogue: 0,0:08:30.04,0:08:32.44,Default,,0000,0000,0000,,and then at the end of the year,\NI will kick you out
Dialogue: 0,0:08:32.44,0:08:34.85,Default,,0000,0000,0000,,so that I can build presidential suites",
Dialogue: 0,0:08:34.85,0:08:37.26,Default,,0000,0000,0000,,and we said, "OK, fine, we'll take it,\Nit's too good to pass out."
Dialogue: 0,0:08:37.26,0:08:39.62,Default,,0000,0000,0000,,And we're going do such a great job\Nthe first year
Dialogue: 0,0:08:39.62,0:08:41.97,Default,,0000,0000,0000,,that we're going to melt his heart
Dialogue: 0,0:08:41.97,0:08:44.32,Default,,0000,0000,0000,,and it's a wonderful life all over again\Nand we'll be fine.
Dialogue: 0,0:08:44.32,0:08:47.12,Default,,0000,0000,0000,,And even if it doesn't work,\Nif we're going to do it just once off,
Dialogue: 0,0:08:47.12,0:08:49.56,Default,,0000,0000,0000,,and it's going to die anyhow, this is\Nthe perfect place to have the experiment.
Dialogue: 0,0:08:49.56,0:08:53.50,Default,,0000,0000,0000,,So, we got this building,\Nwe adopted a dog and a cat,
Dialogue: 0,0:08:53.50,0:08:57.44,Default,,0000,0000,0000,,we started putting up some shelves,\Nwe started building some tables,
Dialogue: 0,0:08:57.44,0:09:00.90,Default,,0000,0000,0000,,we got an old fisherman's boat\Nand put it on the terrace.
Dialogue: 0,0:09:00.90,0:09:04.97,Default,,0000,0000,0000,,And our friends started coming, because\Nthey heard that we actually had a place.
Dialogue: 0,0:09:04.97,0:09:07.32,Default,,0000,0000,0000,,And I started writing\Ntheir names on the wall
Dialogue: 0,0:09:07.32,0:09:10.20,Default,,0000,0000,0000,,just so we can keep track\Nof who is passing through.
Dialogue: 0,0:09:10.20,0:09:14.63,Default,,0000,0000,0000,,If you can see there, that's just the very\Ninception of that back in the years.
Dialogue: 0,0:09:14.63,0:09:16.63,Default,,0000,0000,0000,,And we got things going,\Nand we were ready to go.
Dialogue: 0,0:09:16.63,0:09:19.92,Default,,0000,0000,0000,,And by Easter time more and more\Nof them where coming.
Dialogue: 0,0:09:19.92,0:09:26.89,Default,,0000,0000,0000,,We had Easter Eve, we were ready to go\Nand our shop was very nearly there.
Dialogue: 0,0:09:26.89,0:09:29.49,Default,,0000,0000,0000,,And we were laughing about how\Nthis was really gonna happen
Dialogue: 0,0:09:29.49,0:09:31.63,Default,,0000,0000,0000,,and that some day we were going\Nto have beautiful kids, like these,
Dialogue: 0,0:09:31.63,0:09:34.67,Default,,0000,0000,0000,,and they were going\Nto run the shop for us.
Dialogue: 0,0:09:34.67,0:09:39.34,Default,,0000,0000,0000,,And that first summer was glorious\Nand people came and we had a blast
Dialogue: 0,0:09:39.34,0:09:41.10,Default,,0000,0000,0000,,and we sold good books.
Dialogue: 0,0:09:41.10,0:09:46.08,Default,,0000,0000,0000,,And an old drinking buddy of mine\Nfrom Paris, this fellow Jeremy Mercer,
Dialogue: 0,0:09:46.08,0:09:48.86,Default,,0000,0000,0000,,was asked to write an article\Nfor the Guardian
Dialogue: 0,0:09:48.86,0:09:51.64,Default,,0000,0000,0000,,about his ten favorite bookshops,
Dialogue: 0,0:09:51.64,0:09:54.42,Default,,0000,0000,0000,,and on a lark he put us as his favourite.
Dialogue: 0,0:09:54.42,0:09:59.42,Default,,0000,0000,0000,,And it turns out that journalists like\Nto copy what they read on the internet,
Dialogue: 0,0:09:59.42,0:10:01.64,Default,,0000,0000,0000,,because soon we saw\Nourselves popping up
Dialogue: 0,0:10:01.64,0:10:05.21,Default,,0000,0000,0000,,on all these other lists\Nof the ten best bookshops in the world.
Dialogue: 0,0:10:05.21,0:10:08.08,Default,,0000,0000,0000,,That's the only reason,\Nbecause I had this one friend,
Dialogue: 0,0:10:08.08,0:10:09.58,Default,,0000,0000,0000,,who wrote something in the Guardian,\Nit comes up
Dialogue: 0,0:10:09.58,0:10:14.80,Default,,0000,0000,0000,,and that's why everyone believes it.\NTurns out we were just lucky.\N
Dialogue: 0,0:10:14.80,0:10:19.06,Default,,0000,0000,0000,,(Laughter)\N(Applause)
Dialogue: 0,0:10:19.06,0:10:21.52,Default,,0000,0000,0000,,So, notice that there was\Nno beautiful girl there,
Dialogue: 0,0:10:21.52,0:10:25.30,Default,,0000,0000,0000,,because in the time that it took\Nto raise that money and motivation
Dialogue: 0,0:10:25.30,0:10:29.08,Default,,0000,0000,0000,,to actually get it going, she had fallen\Nin love with someone else,
Dialogue: 0,0:10:29.08,0:10:32.45,Default,,0000,0000,0000,,and got off and I didn't know what to end.
Dialogue: 0,0:10:32.45,0:10:35.81,Default,,0000,0000,0000,,We were getting close\Nto the end of the year,
Dialogue: 0,0:10:35.81,0:10:39.17,Default,,0000,0000,0000,,we could hear the footsteps\Nof the landlord, coming closer and closer.
Dialogue: 0,0:10:39.17,0:10:42.72,Default,,0000,0000,0000,,And we were going to go home,\Nand then another beautiful girl walked in
Dialogue: 0,0:10:42.07,0:10:44.98,Default,,0000,0000,0000,,and I just completely forgot about\Nanybody else who I had ever seen.
Dialogue: 0,0:10:44.98,0:10:47.88,Default,,0000,0000,0000,,And I said we were going to fight,\Nwe're going to come back.
Dialogue: 0,0:10:47.88,0:10:49.48,Default,,0000,0000,0000,,We were going to find,\Nwe were going to built another one.
Dialogue: 0,0:10:49.48,0:10:51.90,Default,,0000,0000,0000,,I'm going to build it for her.
Dialogue: 0,0:10:51.09,0:10:52.70,Default,,0000,0000,0000,,She is the one that\NI was going to build it for all along.
Dialogue: 0,0:10:52.70,0:10:55.93,Default,,0000,0000,0000,,(Audience): Bravo!\N(Applause)
Dialogue: 0,0:10:55.93,0:10:58.62,Default,,0000,0000,0000,,And then the landlord\Ncame and kicked us out.
Dialogue: 0,0:10:58.62,0:11:02.39,Default,,0000,0000,0000,,(Laughter)
Dialogue: 0,0:11:03.44,0:11:06.42,Default,,0000,0000,0000,,And the next winter, so over the winter\Nwe found another place,
Dialogue: 0,0:11:06.42,0:11:09.12,Default,,0000,0000,0000,,that we haven't even noticed\Nthe year before, this little dingy place.
Dialogue: 0,0:11:09.12,0:11:14.53,Default,,0000,0000,0000,,And we rented that and we started\Npainting and bashing down walls,
Dialogue: 0,0:11:14.53,0:11:17.26,Default,,0000,0000,0000,,and deliberating where we're going\Nto put the new shelves.
Dialogue: 0,0:11:17.26,0:11:19.46,Default,,0000,0000,0000,,and bashing down more rocks.
Dialogue: 0,0:11:19.46,0:11:22.21,Default,,0000,0000,0000,,You have to be ambitious to do\Nthis kind of thing once by hand,
Dialogue: 0,0:11:22.21,0:11:25.11,Default,,0000,0000,0000,,but you go a little bit crazy\Nthe second time it turns out
Dialogue: 0,0:11:25.11,0:11:30.65,Default,,0000,0000,0000,,and by Easter year two we had a new shop,\Nand the books were better,
Dialogue: 0,0:11:30.65,0:11:35.91,Default,,0000,0000,0000,,and they were more of them\Nand we sit upon our terrace,
Dialogue: 0,0:11:35.91,0:11:39.93,Default,,0000,0000,0000,,and we began to cruise,\Nand we sold our books.
Dialogue: 0,0:11:39.93,0:11:44.39,Default,,0000,0000,0000,,And we got a new cat\Nand we put the cat to work and we...
Dialogue: 0,0:11:44.39,0:11:50.52,Default,,0000,0000,0000,,(Laughter)\N(Applause)
Dialogue: 0,0:11:50.52,0:11:55.51,Default,,0000,0000,0000,,We got a crew to start coming back,
Dialogue: 0,0:11:55.51,0:11:58.26,Default,,0000,0000,0000,,and Chris was holding court\Nin the back room, there he is.
Dialogue: 0,0:11:58.26,0:12:00.57,Default,,0000,0000,0000,,And we served up some\Nmore tzatziki, as we do.
Dialogue: 0,0:12:00.57,0:12:03.81,Default,,0000,0000,0000,,And we have more readings\Nand Chris played his cello.
Dialogue: 0,0:12:03.81,0:12:07.37,Default,,0000,0000,0000,,And we had bonfires in the evening\Nand we met new friends.
Dialogue: 0,0:12:07.37,0:12:11.20,Default,,0000,0000,0000,,And we danced among the bookshelves\Nin the evenings until the sun came up.
Dialogue: 0,0:12:11.20,0:12:17.19,Default,,0000,0000,0000,,And we laughed and we argued about\Nwhich was the most beautiful bookjacket.
Dialogue: 0,0:12:17.19,0:12:24.16,Default,,0000,0000,0000,,And we pontificated and we watched\Nas things got a bit hairier on 2008-2009.
Dialogue: 0,0:12:24.16,0:12:26.64,Default,,0000,0000,0000,,Since then it's been a series\Nof us trying to do
Dialogue: 0,0:12:26.64,0:12:29.11,Default,,0000,0000,0000,,whatever we could creatively\Nto stay alive,
Dialogue: 0,0:12:29.11,0:12:31.58,Default,,0000,0000,0000,,as I'm sure many of you can relate.
Dialogue: 0,0:12:31.58,0:12:34.29,Default,,0000,0000,0000,,And somehow every year we have\Nthis conversation "Is this the end?"
Dialogue: 0,0:12:34.29,0:12:38.01,Default,,0000,0000,0000,,And we say "Maybe it is" and the we say\N"Well, what can we do?" and we wait.
Dialogue: 0,0:12:38.01,0:12:42.02,Default,,0000,0000,0000,,I think it's since 2002 when we first\Ncame up with this idea.
Dialogue: 0,0:12:42.02,0:12:46.31,Default,,0000,0000,0000,,We said "We're just going to run with this\Nuntil there is a wall that we bash into",
Dialogue: 0,0:12:46.31,0:12:49.67,Default,,0000,0000,0000,,and we haven't bashed into it yet.
Dialogue: 0,0:12:49.67,0:12:52.42,Default,,0000,0000,0000,,We started printing our own books\Nin the back room of the shop like I said
Dialogue: 0,0:12:52.42,0:12:56.70,Default,,0000,0000,0000,,and that's gone larger and\Nthat's helped to supplement where,
Dialogue: 0,0:12:56.70,0:13:00.21,Default,,0000,0000,0000,,we are figuring any sort of ways\Nthat we can, to streamline our operation,
Dialogue: 0,0:13:00.21,0:13:05.82,Default,,0000,0000,0000,,to find new and better and more beautiful\Nand rarer books and it keeps us busy.
Dialogue: 0,0:13:05.82,0:13:12.07,Default,,0000,0000,0000,,And we're still laughing about maybe\Nour kids will run it some day.
Dialogue: 0,0:13:16.99,0:13:23.09,Default,,0000,0000,0000,,So, I would say, that in these days,\Nif you find yourselves in the situation
Dialogue: 0,0:13:23.09,0:13:26.17,Default,,0000,0000,0000,,that we're in, it's now\Nthe end of the tourist season
Dialogue: 0,0:13:26.17,0:13:28.28,Default,,0000,0000,0000,,and I'm looking at the books\Nand I'm going to go back to Santorini
Dialogue: 0,0:13:28.28,0:13:30.40,Default,,0000,0000,0000,,in a couple of days,
Dialogue: 0,0:13:30.40,0:13:32.51,Default,,0000,0000,0000,,and take a look at where\Nwe are at the end of the year,
Dialogue: 0,0:13:32.51,0:13:33.89,Default,,0000,0000,0000,,and I'm gonna hold my breath,
Dialogue: 0,0:13:33.89,0:13:36.46,Default,,0000,0000,0000,,and hope that we can pay the rent\Nto get through to next spring.
Dialogue: 0,0:13:36.46,0:13:41.73,Default,,0000,0000,0000,,And, I believe, I'm gonna tell myself\Nthat we're going to do it.
Dialogue: 0,0:13:41.73,0:13:46.42,Default,,0000,0000,0000,,We're going to keep lying\Ngracefully to ourselves,
Dialogue: 0,0:13:46.42,0:13:49.68,Default,,0000,0000,0000,,and we're going to run\Nwith these graceful lies
Dialogue: 0,0:13:49.68,0:13:52.78,Default,,0000,0000,0000,,that women like Eleni\Nare going to keep telling us,
Dialogue: 0,0:13:52.78,0:13:57.80,Default,,0000,0000,0000,,because if she hadn't lied\Nto us to our face,
Dialogue: 0,0:13:57.80,0:14:02.82,Default,,0000,0000,0000,,this would never have happened.
Dialogue: 0,0:14:02.82,0:14:07.84,Default,,0000,0000,0000,,So I would say that. Let us lie\Ngracefully a little bit more
Dialogue: 0,0:14:07.84,0:14:12.26,Default,,0000,0000,0000,,and watch the people that come\Nand start to believe your story,
Dialogue: 0,0:14:12.26,0:14:17.88,Default,,0000,0000,0000,,because that spiral over the years grows\Nand continues to grow.
Dialogue: 0,0:14:17.88,0:14:26.50,Default,,0000,0000,0000,,And we had this spiral\Nthat's on the roof of the building,
Dialogue: 0,0:14:26.50,0:14:28.68,Default,,0000,0000,0000,,and we don't know how we're going\Nto keep everything underneath,
Dialogue: 0,0:14:28.68,0:14:31.13,Default,,0000,0000,0000,,but there is fellow Henry David Thoreau,\Nanother handsome man,
Dialogue: 0,0:14:31.13,0:14:35.70,Default,,0000,0000,0000,,who said "If you build castles in the air,\Nyour work need not be lost;
Dialogue: 0,0:14:35.70,0:14:38.99,Default,,0000,0000,0000,,that is where they should be.\NNow build foundations under them."
Dialogue: 0,0:14:38.99,0:14:43.63,Default,,0000,0000,0000,,And that's what we're doing and if you\Nhappen to find yourself
Dialogue: 0,0:14:43.63,0:14:50.42,Default,,0000,0000,0000,,in a magical place, on a magical land,\Nin some strange and difficult times,
Dialogue: 0,0:14:50.42,0:14:52.14,Default,,0000,0000,0000,,maybe it's time to believe\Na few of those lies,
Dialogue: 0,0:14:52.14,0:14:56.38,Default,,0000,0000,0000,,maybe it's time to look at those castles\Nin the air and keep them there,
Dialogue: 0,0:14:56.38,0:14:58.29,Default,,0000,0000,0000,,and keep building the foundation\Nunder them.
Dialogue: 0,0:14:58.29,0:15:04.47,Default,,0000,0000,0000,,Because you remember that fellow Oliver,\Nthat came on that first trip with me,
Dialogue: 0,0:15:04.47,0:15:09.32,Default,,0000,0000,0000,,he actually left out the first year.
Dialogue: 0,0:15:09.32,0:15:14.16,Default,,0000,0000,0000,,He met a girl the first year\Nand he took her home.
Dialogue: 0,0:15:14.16,0:15:19.01,Default,,0000,0000,0000,,And they went back and they got married\Nand on the 4th of January 2012, this year,
Dialogue: 0,0:15:19.01,0:15:27.39,Default,,0000,0000,0000,,eight years to the day, after\Nwe first landed on the island of Santorini...
Dialogue: 0,0:15:28.84,0:15:35.17,Default,,0000,0000,0000,,There is Oliver and there\Nis Annie Palmawise, they had a baby.
Dialogue: 0,0:15:35.17,0:15:40.33,Default,,0000,0000,0000,,So if we can hold on for 18 more years,\Nshe can run the show for us.
Dialogue: 0,0:15:40.33,0:15:42.76,Default,,0000,0000,0000,,I hope we stick around,\NI hope to see you soon.
Dialogue: 0,0:15:42.76,0:15:49.01,Default,,0000,0000,0000,,(Applause)