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The mind behind Tesla, SpaceX, SolarCity ...

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    Chris Anderson: Elon, what kind of crazy dream
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    would persuade you to think of trying
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    to take on the auto industry and build an all-electric car?
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    Elon Musk: Well, it goes back to when I was in university.
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    I thought about, what are the problems that are most likely
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    to affect the future of the world or the future of humanity?
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    I think it's extremely important that we have sustainable transport
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    and sustainable energy production.
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    That sort of overall sustainable energy problem
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    is the biggest problem that we have to solve this century,
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    independent of environmental concerns.
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    In fact, even if producing CO2 was good for the environment,
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    given that we're going to run out of hydrocarbons,
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    we need to find some sustainable means of operating.
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    CA: Most of American electricity comes from
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    burning fossil fuels.
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    How can an electric car that plugs into that electricity help?
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    EM: Right. There's two elements to that answer.
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    One is that, even if you take the same source fuel
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    and produce power at the power plant
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    and use it to charge electric cars, you're still better off.
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    So if you take, say, natural gas,
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    which is the most prevalent hydrocarbon source fuel,
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    if you burn that in a modern
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    General Electric natural gas turbine,
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    you'll get about 60 percent efficiency.
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    If you put that same fuel in an internal combustion engine car,
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    you get about 20 percent efficiency.
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    And the reason is, in the stationary power plant,
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    you can afford to have something that weighs a lot more,
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    is voluminous,
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    and you can take the waste heat
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    and run a steam turbine and generate
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    a secondary power source.
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    So in effect, even after you've taken transmission loss into account and everything,
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    even using the same source fuel, you're at least twice as better off
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    charging an electric car, then burning it at the power plant.
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    CA: That scale delivers efficiency.
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    EM: Yes, it does.
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    And then the other point is, we have to have sustainable means
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    of power generation anyway, electricity generation.
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    So given that we have to solve sustainable electricity generation,
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    then it makes sense for us to have electric cars
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    as the mode of transport.
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    CA: So we've got some video here
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    of the Tesla being assembled,
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    which, if we could play that first video --
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    So what is innovative about this process in this vehicle?
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    EM: Sure. So, in order to accelerate the advent of electric transport,
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    and I should say that I think, actually,
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    all modes of transport will become fully electric
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    with the ironic exception of rockets.
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    There's just no way around Newton's third law.
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    The question is how do you accelerate
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    the advent of electric transport?
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    And in order to do that for cars, you have to come up with
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    a really energy efficient car,
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    so that means making it incredibly light,
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    and so what you're seeing here
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    is the only all-aluminum body and chassis car
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    made in North America.
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    In fact, we applied a lot of rocket design techniques
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    to make the car light despite having a very large battery pack.
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    And then it also has the lowest drag coefficient
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    of any car of its size.
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    So as a result, the energy usage is very low,
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    and it has the most advanced battery pack,
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    and that's what gives it the range that's competitive,
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    so you can actually have on the order of a 250-mile range.
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    CA: I mean, those battery packs are incredibly heavy,
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    but you think the math can still work out intelligently --
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    by combining light body, heavy battery,
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    you can still gain spectacular efficiency.
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    EM: Exactly. The rest of the car has to be very light
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    to offset the mass of the pack,
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    and then you have to have a low drag coefficient so that you have good highway range.
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    And in fact, customers of the Model S
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    are sort of competing with each other
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    to try to get the highest possible range.
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    I think somebody recently got 420 miles out of a single charge.
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    CA: Bruno Bowden, who's here, did that,
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    broke the world record.EM: Congratulations.
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    CA: That was the good news. The bad news was that
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    to do it, he had to drive at 18 miles an hour constant speed
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    and got pulled over by the cops. (Laughter)
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    EM: I mean, you can certainly drive --
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    if you drive it 65 miles an hour,
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    under normal conditions,
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    250 miles is a reasonable number.
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    CA: Let's show that second video
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    showing the Tesla in action on ice.
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    Not at all a dig at The New York Times, this, by the way.
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    What is the most surprising thing about the experience
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    of driving the car?
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    EM: In creating an electric car,
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    the responsiveness of the car is really incredible.
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    So we wanted really to have people feel as though
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    they've almost got to mind meld with the car,
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    so you just feel like you and the car are kind of one,
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    and as you corner and accelerate, it just happens,
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    like the car has ESP.
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    You can do that with an electric car because of its responsiveness.
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    You can't do that with a gasoline car.
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    I think that's really a profound difference,
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    and people only experience that when they have a test drive.
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    CA: I mean, this is a beautiful but expensive car.
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    Is there a road map where this becomes
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    a mass-market vehicle?
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    EM: Yeah. The goal of Tesla has always been
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    to have a sort of three-step process,
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    where version one was an expensive car at low volume,
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    version two is medium priced and medium volume,
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    and then version three would be low price, high volume.
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    So we're at step two at this point.
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    So we had a $100,000 sports car, which was the Roadster.
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    Then we've got the Model S, which starts at around 50,000 dollars.
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    And our third generation car, which should hopefully
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    be out in about three or four years
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    will be a $30,000 car.
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    But whenever you've got really new technology,
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    it generally takes about three major versions
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    in order to make it a compelling mass-market product.
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    And so I think we're making progress in that direction,
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    and I feel confident that we'll get there.
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    CA: I mean, right now, if you've got a short commute,
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    you can drive, you can get back, you can charge it at home.
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    There isn't a huge nationwide network of charging stations now that are fast.
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    Do you see that coming, really, truly,
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    or just on a few key routes?
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    EM: There actually are far more charging stations
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    than people realize,
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    and at Tesla we developed something
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    called a Supercharging technology,
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    and we're offering that if you buy a Model S
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    for free, forever.
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    And so this is something that maybe a lot of people don't realize.
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    We actually have California and Nevada covered,
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    and we've got the Eastern seaboard
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    from Boston to D.C. covered.
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    By the end of this year, you'll be able to drive
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    from L.A. to New York
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    just using the Supercharger network,
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    which charges at five times the rate of anything else.
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    And the key thing is to have a ratio of drive to stop,
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    to stop time, of about six or seven.
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    So if you drive for three hours,
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    you want to stop for 20 or 30 minutes,
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    because that's normally what people will stop for.
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    So if you start a trip at 9 a.m.,
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    by noon you want to stop to have a bite to eat,
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    hit the restroom, coffee, and keep going.
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    CA: So your proposition to consumers is, for the full charge, it could take an hour.
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    So it's common -- don't expect to be out of here in 10 minutes.
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    Wait for an hour, but the good news is,
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    you're helping save the planet,
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    and by the way, the electricity is free. You don't pay anything.
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    EM: Actually, what we're expecting is for people
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    to stop for about 20 to 30 minutes, not for an hour.
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    It's actually better to drive for about maybe 160, 170 miles
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    and then stop for half an hour
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    and then keep going.
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    That's the natural cadence of a trip.
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    CA: All right. So this is only one string to your energy bow.
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    You've been working on this solar company SolarCity.
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    What's unusual about that?
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    EM: Well, as I mentioned earlier,
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    we have to have sustainable electricity production
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    as well as consumption,
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    so I'm quite confident that the primary means
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    of power generation will be solar.
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    I mean, it's really indirect fusion, is what it is.
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    We've got this giant fusion generator in the sky called the sun,
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    and we just need to tap a little bit of that energy
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    for purposes of human civilization.
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    What most people know but don't realize they know
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    is that the world is almost entirely solar-powered already.
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    If the sun wasn't there, we'd be a frozen ice ball
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    at three degrees Kelvin,
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    and the sun powers the entire system of precipitation.
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    The whole ecosystem is solar-powered.
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    CA: But in a gallon of gasoline, you have,
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    effectively, thousands of years of sun power
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    compressed into a small space,
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    so it's hard to make the numbers work right now on solar,
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    and to remotely compete with, for example, natural gas,
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    fracked natural gas. How are you going to build a business here?
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    EM: Well actually, I'm confident that solar
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    will beat everything, hands down, including natural gas.
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    (Applause)CA: How?
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    EM: It must, actually. If it doesn't, we're in deep trouble.
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    CA: But you're not selling solar panels to consumers.
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    What are you doing?
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    EM: No, we actually are. You can buy a solar system
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    or you can lease a solar system.
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    Most people choose to lease.
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    And the thing about solar power is that
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    it doesn't have any feed stock or operational costs,
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    so once it's installed, it's just there.
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    It works for decades. It'll work for probably a century.
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    So therefore, the key thing to do is to get the cost
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    of that initial installation low,
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    and then get the cost of the financing low,
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    because that interest -- those are the two factors that drive the cost of solar.
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    And we've made huge progress in that direction,
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    and that's why I'm confident we'll actually beat natural gas.
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    CA: So your current proposition to consumers is,
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    don't pay so much up front.
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    EM: Zero.CA: Pay zero up front.
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    We will install panels on your roof.
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    You will then pay, how long is a typical lease?
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    EM: Typical leases are 20 years,
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    but the value proposition is, as you're sort of alluding to, quite straightforward.
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    It's no money down, and your utility bill decreases.
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    Pretty good deal.
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    CA: So that seems like a win for the consumer.
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    No risk, you'll pay less than you're paying now.
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    For you, the dream here then is that --
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    I mean, who owns the electricity from those panels for the longer term?
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    I mean, how do you, the company, benefit?
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    EM: Well, essentially,
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    SolarCity raises a chunk of capital
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    from say, a company or a bank.
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    Google is one of our big partners here.
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    And they have an expected return on that capital.
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    With that capital, SolarCity purchases and installs the panel on the roof
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    and then charges the homeowner or business owner
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    a monthly lease payment, which is less than the utility bill.
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    CA: But you yourself get a long-term commercial benefit from that power.
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    You're kind of building a new type of distributed utility.
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    EM: Exactly. What it amounts to
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    is a giant distributed utility.
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    I think it's a good thing, because utilities
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    have been this monopoly, and people haven't had any choice.
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    So effectively it's the first time
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    there's been competition for this monopoly,
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    because the utilities have been the only ones
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    that owned those power distribution lines, but now it's on your roof.
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    So I think it's actually very empowering
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    for homeowners and businesses.
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    CA: And you really picture a future
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    where a majority of power in America,
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    within a decade or two, or within your lifetime, it goes solar?
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    EM: I'm extremely confident that solar will be at least a plurality of power,
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    and most likely a majority,
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    and I predict it will be a plurality in less than 20 years.
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    I made that bet with someone —CA: Definition of plurality is?
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    EM: More from solar than any other source.
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    CA: Ah. Who did you make the bet with?
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    EM: With a friend who will remain nameless.
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    CA: Just between us. (Laughter)
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    EM: I made that bet, I think, two or three years ago,
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    so in roughly 18 years,
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    I think we'll see more power from solar than any other source.
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    CA: All right, so let's go back to another bet that you made
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    with yourself, I guess, a kind of crazy bet.
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    You'd made some money from the sale of PayPal.
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    You decided to build a space company.
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    Why on Earth would someone do that?
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    (Laughter)
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    EM: I got that question a lot, that's true.
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    People would say, "Did you hear the joke about the guy
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    who made a small fortune in the space industry?"
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    Obviously, "He started with a large one," is the punchline.
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    And so I tell people, well, I was trying to figure out
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    the fastest way to turn a large fortune into a small one.
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    And they'd look at me, like, "Is he serious?"
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    CA: And strangely, you were. So what happened?
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    EM: It was a close call. Things almost didn't work out.
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    We came very close to failure,
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    but we managed to get through that point in 2008.
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    The goal of SpaceX is to try to advance rocket technology,
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    and in particular to try to crack a problem
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    that I think is vital
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    for humanity to become a space-faring civilization,
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    which is to have a rapidly and fully reusable rocket.
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    CA: Would humanity become a space-faring civilization?
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    So that was a dream of yours, in a way, from a young age?
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    You've dreamed of Mars and beyond?
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    EM: I did build rockets when I was a kid,
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    but I didn't think I'd be involved in this.
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    It was really more from the standpoint of
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    what are the things that need to happen in order for
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    the future to be an exciting and inspiring one?
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    And I really think there's a fundamental difference,
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    if you sort of look into the future,
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    between a humanity that is a space-faring civilization,
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    that's out there exploring the stars, on multiple planets,
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    and I think that's really exciting,
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    compared with one where we are forever confined to Earth
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    until some eventual extinction event.
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    CA: So you've somehow slashed the cost of building
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    a rocket by 75 percent, depending on how you calculate it.
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    How on Earth have you done that?
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    NASA has been doing this for years. How have you done this?
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    EM: Well, we've made significant advances
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    in the technology of the airframe, the engines,
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    the electronics and the launch operation.
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    There's a long list of innovations
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    that we've come up with there
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    that are a little difficult to communicate in this talk, but --
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    CA: Not least because you could still get copied, right?
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    You haven't patented this stuff. It's really interesting to me.
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    EM: No, we don't patent.CA: You didn't patent because you think it's
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    more dangerous to patent than not to patent.
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    EM: Since our primary competitors are national governments,
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    the enforceability of patents is questionable.(Laughter) (Applause)
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    CA: That's really, really interesting.
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    But the big innovation is still ahead,
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    and you're working on it now. Tell us about this.
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    EM: Right, so the big innovation—
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    CA: In fact, let's roll that video and you can talk us through it, what's happening here.
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    EM: Absolutely. So the thing about rockets is that
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    they're all expendable.
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    All rockets that fly today are fully expendable.
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    The space shuttle was an attempt at a reusable rocket,
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    but even the main tank of the space shuttle was thrown away every time,
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    and the parts that were reusable
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    took a 10,000-person group nine months to refurbish for flight.
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    So the space shuttle ended up costing a billion dollars per flight.
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    Obviously that doesn't work very well for —
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    CA: What just happened there? We just saw something land?
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    EM: That's right. So it's important that the rocket stages
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    be able to come back, to be able to return to the launch site
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    and be ready to launch again within a matter of hours.
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    CA: Wow. Reusable rockets.EM: Yes. (Applause)
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    And so what a lot of people don't realize is,
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    the cost of the fuel, of the propellant, is very small.
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    It's much like on a jet.
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    So the cost of the propellant is about .3 percent
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    of the cost of the rocket.
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    So it's possible to achieve, let's say,
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    roughly 100-fold improvement in the cost of spaceflight
  • 15:34 - 15:38
    if you can effectively reuse the rocket.
  • 15:38 - 15:39
    That's why it's so important.
  • 15:39 - 15:41
    Every mode of transport that we use,
  • 15:41 - 15:44
    whether it's planes, trains, automobiles, bikes, horses,
  • 15:44 - 15:46
    is reusable, but not rockets.
  • 15:46 - 15:50
    So we must solve this problem in order to become a space-faring civilization.
  • 15:50 - 15:51
    CA: You asked me the question earlier
  • 15:51 - 15:55
    of how popular traveling on cruises would be
  • 15:55 - 16:01
    if you had to burn your ships afterward.EM: Certain cruises are apparently highly problematic.
  • 16:01 - 16:03
    CA: Definitely more expensive.
  • 16:03 - 16:07
    So that's potentially absolutely disruptive technology,
  • 16:07 - 16:12
    and, I guess, paves the way for your dream to actually take,
  • 16:12 - 16:15
    at some point, to take humanity to Mars at scale.
  • 16:15 - 16:18
    You'd like to see a colony on Mars.
  • 16:18 - 16:21
    EM: Yeah, exactly. SpaceX, or some combination
  • 16:21 - 16:24
    of companies and governments, needs to make progress
  • 16:24 - 16:27
    in the direction of making life multi-planetary,
  • 16:27 - 16:31
    of establishing a base on another planet,
  • 16:31 - 16:33
    on Mars -- being the only realistic option --
  • 16:33 - 16:34
    and then building that base up
  • 16:34 - 16:37
    until we're a true multi-planet species.
  • 16:37 - 16:40
    CA: So progress on this "let's make it reusable,"
  • 16:40 - 16:44
    how is that going? That was just a simulation video we saw.
  • 16:44 - 16:45
    How's it going?
  • 16:45 - 16:48
    EM: We're actually, we've been making some good progress recently
  • 16:48 - 16:51
    with something we call the Grasshopper Test Project,
  • 16:51 - 16:55
    where we're testing the vertical landing portion of the flight,
  • 16:55 - 16:58
    the sort of terminal portion which is quite tricky.
  • 16:58 - 17:01
    And we've had some good tests.
  • 17:01 - 17:03
    CA: Can we see that?EM: Yeah.
  • 17:03 - 17:05
    So that's just to give a sense of scale.
  • 17:05 - 17:06
    We dressed a cowboy as Johnny Cash
  • 17:06 - 17:10
    and bolted the mannequin to the rocket. (Laughter)
  • 17:10 - 17:12
    CA: All right, let's see that video then,
  • 17:12 - 17:14
    because this is actually amazing when you think about it.
  • 17:14 - 17:20
    You've never seen this before. A rocket blasting off and then --
  • 17:20 - 17:22
    EM: Yeah, so that rocket is about the size
  • 17:22 - 17:24
    of a 12-story building.
  • 17:24 - 17:30
    (Rocket launch)
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    So now it's hovering at about 40 meters,
  • 17:39 - 17:41
    and it's constantly adjusting
  • 17:41 - 17:44
    the angle, the pitch
    and yaw of the main engine,
  • 17:44 - 17:48
    and maintaining roll
    with cold gas thrusters.
  • 17:54 - 18:00
    CA: How cool is that? (Applause)
  • 18:00 - 18:05
    Elon, how have you done this?
  • 18:05 - 18:10
    These projects are so -- Paypal, SolarCity,
  • 18:10 - 18:13
    Tesla, SpaceX, they're so spectacularly different,
  • 18:13 - 18:16
    they're such ambitious projects at scale.
  • 18:16 - 18:18
    How on Earth has one person
  • 18:18 - 18:21
    been able to innovate in this way?
  • 18:21 - 18:22
    What is it about you?
  • 18:22 - 18:28
    EM: I don't know, actually.
  • 18:28 - 18:30
    I don't have a good answer for you.
  • 18:30 - 18:34
    I work a lot. I mean, a lot.
  • 18:34 - 18:36
    CA: Well, I have a theory.EM: Okay. All right.
  • 18:36 - 18:40
    CA: My theory is that you
  • 18:40 - 18:44
    have an ability to think at a system level of design
  • 18:44 - 18:47
    that pulls together design, technology and business,
  • 18:47 - 18:51
    so if TED was TBD, design, technology and business,
  • 18:51 - 18:53
    into one package,
  • 18:53 - 18:56
    synthesize it in a way that very few people can and --
  • 18:56 - 19:00
    and this is the critical thing -- feel so damn confident
  • 19:00 - 19:04
    in that clicked-together package that you take crazy risks.
  • 19:04 - 19:09
    You bet your fortune on it, and you seem to have done that multiple times.
  • 19:09 - 19:11
    I mean, almost no one can do that.
  • 19:11 - 19:15
    Is that -- could we have some of that secret sauce?
  • 19:15 - 19:18
    Can we put it into our education system? Can someone learn from you?
  • 19:18 - 19:20
    It is truly amazing what you've done.
  • 19:20 - 19:22
    EM: Well, thanks. Thank you.
  • 19:22 - 19:27
    Well, I do think there's a good framework for thinking.
  • 19:27 - 19:29
    It is physics. You know, the sort of first principles reasoning.
  • 19:29 - 19:34
    Generally I think there are -- what I mean by that is,
  • 19:34 - 19:37
    boil things down to their fundamental truths
  • 19:37 - 19:39
    and reason up from there,
  • 19:39 - 19:41
    as opposed to reasoning by analogy.
  • 19:41 - 19:44
    Through most of our life, we get through life
  • 19:44 - 19:45
    by reasoning by analogy,
  • 19:45 - 19:48
    which essentially means copying what other people do with slight variations.
  • 19:48 - 19:50
    And you have to do that.
  • 19:50 - 19:54
    Otherwise, mentally, you wouldn't be able to get through the day.
  • 19:54 - 19:56
    But when you want to do something new,
  • 19:56 - 20:00
    you have to apply the physics approach.
  • 20:00 - 20:02
    Physics is really figuring out how to discover
  • 20:02 - 20:05
    new things that are counterintuitive, like quantum mechanics.
  • 20:05 - 20:07
    It's really counterintuitive.
  • 20:07 - 20:09
    So I think that's an important thing to do,
  • 20:09 - 20:14
    and then also to really pay attention to negative feedback,
  • 20:14 - 20:16
    and solicit it, particularly from friends.
  • 20:16 - 20:20
    This may sound like simple advice,
  • 20:20 - 20:22
    but hardly anyone does that,
  • 20:22 - 20:24
    and it's incredibly helpful.
  • 20:24 - 20:28
    CA: Boys and girls watching, study physics.
  • 20:28 - 20:29
    Learn from this man.
  • 20:29 - 20:32
    Elon Musk, I wish we had all day, but thank you so much for coming to TED.
  • 20:32 - 20:36
    EM: Thank you. CA: That was awesome. That was really, really cool.
  • 20:36 - 20:38
    Look at that. (Applause)
  • 20:38 - 20:43
    Just take a bow. That was fantastic.
  • 20:43 - 20:44
    Thank you so much.
Title:
The mind behind Tesla, SpaceX, SolarCity ...
Speaker:
Elon Musk
Description:

Entrepreneur Elon Musk is a man with many plans. The founder of PayPal, Tesla Motors and SpaceX sits down with TED curator Chris Anderson to share details about his visionary projects, which include a mass-marketed electric car, a solar energy leasing company and a fully reusable rocket.

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Video Language:
English
Team:
closed TED
Project:
TEDTalks
Duration:
21:04

English subtitles

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