The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa
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0:23 - 0:25(Guitar music)
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1:16 - 1:18(Applause)
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1:21 - 1:24When your roots
are aligned with your passion, -
1:24 - 1:26the sky's the limit.
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1:26 - 1:29Life is filled with endless dualism.
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1:29 - 1:34Change versus stability,
your brain versus your heart. -
1:34 - 1:37It seems like everywhere you look in life,
there's some sort of dualism -
1:37 - 1:39to challenge you
to balance in between them. -
1:39 - 1:43And these two elements
can work one against the other, -
1:43 - 1:45but they can also feed one another.
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1:45 - 1:49And I believe that when your roots
are aligned with your passion, -
1:49 - 1:54this can lead not to frustration
or misconceptions -
1:54 - 1:57- as sometimes happens
with dualism in life - -
1:57 - 1:59but to innovation and empowerment.
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1:59 - 2:03As for my roots, my father, David Sassi,
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2:03 - 2:06is the forth out
of ten brothers and sisters. -
2:06 - 2:08My roots come from Iraq,
from North Africa, -
2:08 - 2:11and also from Thessaloniki, Greece.
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2:11 - 2:14My grandfather, Yossef Sassi,
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2:14 - 2:17- I'm his namesake,
may his soul rest in peace - -
2:17 - 2:21had two elements that challenged him
throughout all his life. -
2:21 - 2:25They were his big loves, and he had
to juggle between both of them. -
2:25 - 2:32One was his passion for religion,
and for God essentially, -
2:32 - 2:35because he was a rabbi
and he was a man of spirit; -
2:35 - 2:38and the second was his love,
his endless love for music. -
2:38 - 2:43He played the lute
and he also researched and learned, -
2:43 - 2:46and was also teaching
the Arabic musical scales, -
2:46 - 2:49the "maqāmāt", and Oriental scales.
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2:49 - 2:52And this was the heritage
that he left to his children. -
2:52 - 2:56The music from Turkey, Greece, Egypt, etc.
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2:56 - 3:02I have clear visions of my father,
when I was two years old or so, -
3:02 - 3:05standing in the living room
in his underwear -
3:05 - 3:09singing in Arabic, singing in Italian,
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3:09 - 3:13in a lot of multicultural plethora
that I was exposed to, -
3:13 - 3:15during my upbringing.
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3:16 - 3:18This is a picture of me, by the way.
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3:18 - 3:19(Laughter)
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3:19 - 3:20Around that age,
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3:20 - 3:23probably looking at my father
wearing his underwear -
3:23 - 3:24(Laughter)
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3:24 - 3:27just feeling happy
and feeling privileged -
3:27 - 3:32to be exposed to this kind
of rich multicultural experience. -
3:32 - 3:39And truly as I grew up, I found out
that I love other types of music as well. -
3:39 - 3:43In my early teenage years, I was exposed
to rock and roll and heavy metal. -
3:44 - 3:45You know stuff like--
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3:45 - 3:47(Guitar music)
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4:03 - 4:06So this was a different kind of music.
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4:06 - 4:08(Applause)
-
4:10 - 4:15But the most interesting thing
happened to me was around age 14, -
4:15 - 4:18when I first touched a guitar,
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4:18 - 4:19and two things happened:
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4:19 - 4:24one was that I knew I was meant for that,
I knew I found my match. -
4:24 - 4:27This is what I wanted
to do in life: to play the guitar. -
4:27 - 4:31As simple and as innocent as that:
just to play the guitar. -
4:31 - 4:36And the other were the sounds
that came out of hands, my fingers, -
4:36 - 4:38were sounds of--
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4:38 - 4:40(Guitar music)
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4:44 - 4:46They were kind of Middle Eastern;
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4:46 - 4:49they had all kinds
of Arabic musical scales in them. -
4:49 - 4:55So, essentially my upbringing, my roots,
merged into the music that I loved, -
4:55 - 4:56that was my passion.
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4:56 - 5:02This is why I believe that who we are
is essentially a delicate balance -
5:02 - 5:07between where we come from
along with the way that our heart beats. -
5:08 - 5:10And this has been proven to me
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5:10 - 5:15throughout all my years
and also in my activities. -
5:15 - 5:16I toured the world.
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5:16 - 5:18I had the chance to play music
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5:18 - 5:23that bridged and united people
together through music -
5:23 - 5:26and brought fans from Iran,
Iraq, Egypt, Syria, Lebanon, -
5:26 - 5:29from India to South America.
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5:29 - 5:33I've been able to make people happy
throughout the power of music. -
5:33 - 5:35Enemies were dancing together.
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5:35 - 5:38Throughout this musical journey of mine,
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5:38 - 5:42I encountered a sincere genuine problem.
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5:42 - 5:43Actually a challenge.
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5:43 - 5:48I play 19 different guitar types,
string instruments: -
5:48 - 5:51bouzouki, saz, oud, cümbüş,
ukulele, charango; -
5:51 - 5:56from Armenia to Bolivia,
if you have strings, I will find you -
5:56 - 5:58(Laughter)
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5:58 - 6:02and I will use you
in ways I hope you'll like. -
6:02 - 6:04(Laughter)
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6:07 - 6:09This has challenges of its own, right?
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6:10 - 6:12You know, to hold 40+ instruments,
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6:12 - 6:15all the types, variations
of those instruments. -
6:15 - 6:18I have a room at my place,
a room at my parents' place. -
6:18 - 6:21People come to our living room,
they sit on a guitar accidentally. -
6:21 - 6:23(Laughter)
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6:23 - 6:25But what I do in my live shows
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6:25 - 6:30is focusing and playing with essentially
two, three, four types of guitars. -
6:30 - 6:35Sometimes I have to move
in between them in the same song even. -
6:35 - 6:37One of them is the electric guitar,
as you've seen-- -
6:37 - 6:39(Guitar music)
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6:46 - 6:47OK.
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6:47 - 6:53And the other is the bouzouki,
you know, the Greek mandolin. -
6:53 - 6:55(Bouzouki music)
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7:13 - 7:21And the third was the acoustic guitar,
or the nylon string guitar. -
7:21 - 7:23(Acoustic guitar music)
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7:32 - 7:38I looked for ways that I can combine them,
all of them in one instrument. -
7:38 - 7:41And then I thought, "What will I do?"
-
7:41 - 7:44I've started to find
all kinds of solutions. -
7:44 - 7:47They were all cumbersome
and really not efficient. -
7:47 - 7:50So I thought like a child. I said,
"What would my children do?" -
7:50 - 7:54When they want something,
for example, one of them wants a cookie. -
7:54 - 7:58They don't think twice
or how it cannot be done, they just do it. -
7:58 - 8:00They never stop, they keep going.
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8:00 - 8:03They'll take a table, they'll put a chair,
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8:03 - 8:07they'll put another chair on top of it,
and eventually they'll reach the cookie, -
8:07 - 8:10because almost everything they do,
they do for the first time -
8:10 - 8:14and almost everything they do,
they want to do out of passion -
8:14 - 8:19because they really need it; they have
a genuine need to get to those cookies. -
8:19 - 8:21And for me, this guitar was my big cookie.
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8:21 - 8:25So I went to a guitar maker
with a lot of experience, -
8:25 - 8:30and I told him, "I want to built
this guitar, take me to the Moon." -
8:30 - 8:32And he said
-
8:32 - 8:35- and he came highly recommended
because of his vast experience - -
8:35 - 8:37it cannot be done.
-
8:37 - 8:42Actually he said, they will compete
on shared resources in such a way -
8:42 - 8:44that the instrument will never sound good
-
8:44 - 8:50and it will be for sure cumbersome
and have tilt issues etc. -
8:50 - 8:53So as he was speaking,
I was thinking to myself, -
8:54 - 8:59"I have cars at home,
I came to a car manufacturer. -
8:59 - 9:03Well, actually I want to go to the Moon;
I need a rocket engineer." -
9:04 - 9:09So I looked for my rocket engineer
and when I thought about it, I said, -
9:10 - 9:13"The piano is a string
instrument, essentially." -
9:13 - 9:16So I went to a guy
that had experience in piano building. -
9:16 - 9:20Actually his name is
Benjamin Miller, guitar maker. -
9:20 - 9:22Today he builds guitars.
-
9:22 - 9:24Also at the time
he was building some guitars, -
9:24 - 9:29but most of his experience to date
back then was in renovating pianos. -
9:29 - 9:31So I figured: this guy
knows about acoustics, -
9:31 - 9:36this guy knows about musical instruments,
about wood choices, etc. -
9:37 - 9:38Carpeting.
-
9:38 - 9:42So I told him, "Let's go
to the Moon. If you will." -
9:42 - 9:46We came out to this quest,
to this journey, -
9:46 - 9:50and we made all the designs,
and after more than a dozen meetings -
9:50 - 9:53and a process
that spanned almost half a year, -
9:53 - 9:56we eventually came up with a prototype.
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9:56 - 9:59And this failed!
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9:59 - 10:02(Laughter)
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10:02 - 10:03It didn't work.
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10:05 - 10:07It didn't work.
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10:07 - 10:11And I was sitting there
holding this corpse of a vision. -
10:13 - 10:17And you know what was
the saddest thing about it? -
10:17 - 10:21That each and every word
the guitar maker said, -
10:21 - 10:23happened.
-
10:23 - 10:27It was cumbersome, it had
tilt issues, it didn't sound good. -
10:27 - 10:32Everything, word by word,
all his words were written in stone. -
10:33 - 10:38But few minutes after that,
when I came back to my senses, -
10:38 - 10:43I picked up that prototype
and I said, "OK, let's see. -
10:43 - 10:46Here, this choice of woods here
was probably wrong. -
10:46 - 10:49And the angle of the necks,
the ergonomics here. -
10:49 - 10:52The weights of the tuning forks."
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10:52 - 10:57So we made a lot of modifications,
maybe close to 100 of them. -
10:57 - 11:01And this is how this guitar
was brought into this world, -
11:01 - 11:03out of holding your failure in your hands;
-
11:03 - 11:07because sometimes when people tell you,
you're going to fail, -
11:07 - 11:09and you don't go to the quest,
that's one thing; -
11:09 - 11:14when you go to the guest
and you fail miserably, shame thee. -
11:14 - 11:17That's a whole different thing.
-
11:17 - 11:19I want to show you
a quick tour of the guitar. -
11:19 - 11:22You already heard
some of the sounds that it produces. -
11:22 - 11:28So as you've seen, this guitar is
an embodiment of my musical journey. -
11:28 - 11:31It's the East and the West.
It's acoustic and electric. -
11:31 - 11:36It's the roots combined with the passion
for modern music and contemporary music. -
11:36 - 11:41So I can play anything from, you know,
stuff that is a bit more contemporary-- -
11:41 - 11:43(Guitar music)
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11:52 - 11:55And I can play, you know,
all kinds of rock and roll stuff. -
11:55 - 11:56I can also--
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11:56 - 12:00The guitar is a fascinating instrument,
because you can play so many-- -
12:00 - 12:01(Guitar music)
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12:11 - 12:15So many variations and with so many
accessories and peripherals. -
12:15 - 12:18And essentially, of course,
there is the bouzouki. -
12:18 - 12:20(Bouzouki music)
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12:53 - 12:55But something happened one day,
-
12:55 - 13:01when I accidentally plugged
the wrong cable -
13:01 - 13:04to the wrong jack here in the guitar.
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13:04 - 13:05And...
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13:06 - 13:08I heard something something like that--
-
13:08 - 13:09(Guitar music)
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13:29 - 13:34This is how a guitar sounds
through a bouzouki. -
13:34 - 13:37A sound that was never
there before in the world. -
13:37 - 13:40It wasn't possible
acoustically to produce, -
13:40 - 13:44because these two souls,
these two different cultures -
13:44 - 13:48now share one body as we all do.
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13:48 - 13:51We are all connected;
we know that, we feel that. -
13:51 - 13:55So now one can resonate through the other
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13:55 - 13:58and produce sounds
that were not possible before. -
14:00 - 14:02I want to ask you a question.
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14:04 - 14:06Are there butterflies in the desert?
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14:07 - 14:11Well, I introduced this question
to a lot of people, -
14:11 - 14:15actually hundreds of people
on the Internet, -
14:15 - 14:17and I asked this to them.
-
14:17 - 14:20I'll tell you the statistics.
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14:20 - 14:23Most of you think
"there are no butterflies in the desert." -
14:23 - 14:26Some of you think, "Maybe, why not?"
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14:26 - 14:33Some say, a minority says,
"Yes. Why not? Why wouldn't there be?" -
14:33 - 14:36So I studied it and I researched it a bit.
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14:36 - 14:40And not only do butterflies
exist in deserts, -
14:41 - 14:46there are butterflies actually in each
and every desert on our planet. -
14:46 - 14:50And furthermore, butterflies are one
of the most diverse creatures -
14:50 - 14:53that there are in deserts
all around the planet. -
14:54 - 14:56And you'd think,
-
14:56 - 15:02what would a beautiful colorful creature
representing freedom do in a wasteland, -
15:02 - 15:09in a place that has maybe no life in it
or has very little life in it? -
15:09 - 15:12And this is exactly the dualism
we're facing each and every day. -
15:12 - 15:15These are the misconceptions
-
15:15 - 15:19that we are living about ourselves,
about everything that we do in life. -
15:19 - 15:24We think, we cannot be butterflies
in the desert, but there are actually. -
15:25 - 15:28Let me take you
to another desert: the Moon. -
15:28 - 15:33Did you know that when you leave
your footsteps on the Moon, -
15:33 - 15:35they are most likely
to last there forever? -
15:35 - 15:38Because essentially
there is no wind on the Moon, -
15:38 - 15:41so there's nothing
to wipe it off the surface. -
15:43 - 15:45Except a meteoric collision, of course...
-
15:45 - 15:48but still, that would probably stay.
-
15:48 - 15:52But I think we don't have
to go to the Moon -
15:52 - 15:56in order for our footsteps to resonate
here and to the next generations, -
15:56 - 16:01because I believe our foundations,
our roots, resonate in everything we do. -
16:01 - 16:05I know, my family, my father
and my grandfather's do, -
16:05 - 16:06in everything that I do
-
16:06 - 16:10and I'm hoping that my foundations,
when the day comes, -
16:10 - 16:15will resonate, too, through everything
that my daughters, my children, will do. -
16:15 - 16:21So I believe that foundations
aligned with your passion -
16:22 - 16:25can essentially lead
to innovation and empowerment. -
16:26 - 16:30So I encourage you to go out there
-
16:30 - 16:33and be the butterfly
you can be in your own desert. -
16:33 - 16:34Thank you.
-
16:34 - 16:36(Applause)
- Title:
- The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa
- Description:
-
This talk was given at a local TEDx event, produced independently of the TED Conferences.
Familiar internationally to music fans by his unique signature sound, Yossi Sassi merges his roots with contemporary music, taking Oriental Rock to levels unheard before.
- Video Language:
- English
- Team:
- closed TED
- Project:
- TEDxTalks
- Duration:
- 16:46
Denise RQ edited English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa | ||
Denise RQ approved English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa | ||
Denise RQ edited English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa | ||
Denise RQ edited English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa | ||
Denise RQ edited English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa | ||
Denise RQ edited English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa | ||
Denise RQ edited English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa | ||
Denise RQ edited English subtitles for The meeting point of Oriental roots and Rock | Yossi Sassi | TEDxJaffa |